A data profile of the people who buy, follow and care about Solar panel in Belgium — modelled from more than twelve digital signal sources. Solar panel has an estimated audience of 1,138,741 people in Belgium.
Solar panel has an estimated audience of 1,138,741 people in Belgium. 42.8% are female, 57.2% are male, average age 47.3. Top brand affinities: Engie, Solar energy, Fluvius, Energy, RTL Info.
Top brand affinities include Engie, Solar energy, Fluvius, with strongest over-indexing on Engie (2.29× the country average).
Demographically, the Solar panel audience skews more male with an average age of 47.3, and over-indexes on personality traits such as Urban Lifestyle, Patriotism.
The typical Solar panel fan in Belgium is more male, around 47.3 years old, with strong Urban Lifestyle tendencies and a notable affinity for Engie.
The key figures that characterise the Solar panel profile in Belgium.
42.8% are female, 57.2% are male, average age 47.3.
| Metric | Value |
|---|---|
| Female | 42.8% |
| Male | 57.2% |
| Average age | 47.3 |
| Estimated audience size | 1,138,741 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 12% | |
| 30-39 | 16% | |
| 40-49 | 23% | |
| 50+ | 43% |
of the worldwide Solar panel audience comes from Belgium.
| Country | Share |
|---|---|
| United States | 22.7% |
| Germany | 6.1% |
| United Kingdom | 5.7% |
The strongest cross-interests of the Solar panel audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Solar cell | Home & Garden | 3.89× | ||
| 02 | Photovoltaic system | Home & Garden | 3.88× | ||
| 03 | Photovoltaics | Home & Garden | 3.47× | ||
| 04 | Solar power | Home & Garden | 2.94× | ||
| 05 | Solar energy | Home & Garden | 2.71× | ||
| 06 | Efficient energy use | Technology & Electronics | 2.64× | ||
| 07 | HVAC | Home & Garden | 2.37× | ||
| 08 | Sustainable energy | Home & Garden | 2.30× | ||
| 09 | Engie | Home & Garden | 2.29× | ||
| 10 | Renewable energy | Business & Career | 2.16× | ||
| 11 | RTL Info | Movies & TV | 2.11× | ||
| 12 | Fluvius | Home & Garden | 2.00× | ||
| 13 | Eneco | Home & Garden | 1.96× | ||
| 14 | DH.be | Internet & Social Media | 1.92× | ||
| 15 | Energy | Home & Garden | 1.85× | ||
| 16 | RTBF Info | Movies & TV | 1.85× | ||
| 17 | BNP Paribas Fortis | Business & Career | 1.59× | ||
| 18 | Electricity | Home & Garden | 1.58× | ||
| 19 | SUVs | Cars & Mobility | 1.55× | ||
| 20 | Association without lucrative purpose | Business & Career | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 1.28× | |
| Patriotism | CONSERVATISM | 1.13× | |
| Social Media Usage | JOY | 1.11× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.90× | |
| Pet Ownership | JOY | 0.95× | |
| Travelling | THRILL | 0.95× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Belgium who actively search for Solar panel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Belgium. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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