Rascasse Audience Intelligence

Earring Audience in Brazil

Name: Earring — Brazil
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about Earring in Brazil — modelled from more than twelve digital signal sources. Earring has an estimated audience of 5,308,021 people in Brazil.

#854among Topic in Brazil #56in Fashion & Accessoires

The average Earring fan in Brazil is 40.3 years old, more female, and lives primarily in São Paulo.

The audience is concentrated in São Paulo, Rio de Janeiro, Minas Gerais.

Category: Fashion & Accessoires · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Earring profile in Brazil.

Audience size

5.3M

in Brazil

Gender

83.3%♀

16.7% male

Age

40.3

average years

Country rank

#1259

Topic in Brazil

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of Earring fans

83.3% are female, 16.7% are male, average age 40.3.

Fig. 02

Gender split

83.3%

Female

16.7%

Male

Demographic split for Earring audience in Brazil
Metric	Value
Female	83.3%
Male	16.7%
Average age	40.3
Estimated audience size	5,308,021

Fig. 03

Age distribution

Age distribution of the Earring audience in Brazil
Age bracket	Share	%
16-19		16%
20-29		21%
30-39		19%
40-49		21%
50+		23%

Fig. 04

Worldwide distribution

3.2%

of the worldwide Earring audience comes from Brazil.

Worldwide audience distribution share by country for Earring
Country	Share
Japan	11.9%
United States	11.9%
China	9.0%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the Brazil average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Earring audience in Brazil is strongest.

Fig. 05

Top regions by affinity

Earring fans by region: top regions in Brazil
#	Region	Reach	×
01	Federal District	~200K	1.98×
02	São Paulo	~2.5M	1.65×
03	Rio de Janeiro	~600K	1.22×
04	Espírito Santo	~100K	1.11×
05	Roraima	~20K	1.07×
06	Rio Grande do Norte	~90K	1.04×
07	Amapá	~20K	1.04×
08	Acre	~20K	1.03×
09	Amazonas	~90K	0.98×
10	Paraná	~300K	0.96×
11	Pernambuco	~200K	0.96×
12	Paraíba	~100K	0.96×
13	Rondônia	~40K	0.96×
14	Tocantins	~30K	0.96×
15	Bahia	~300K	0.95×
16	Piauí	~70K	0.95×
17	Sergipe	~50K	0.95×
18	Rio Grande do Sul	~300K	0.94×
19	Alagoas	~70K	0.94×
20	Santa Catarina	~200K	0.93×
21	Pará	~200K	0.93×
22	Maranhão	~100K	0.93×
23	Mato Grosso do Sul	~70K	0.93×
24	Ceará	~200K	0.90×
25	Mato Grosso	~90K	0.89×
26	Minas Gerais	~500K	0.88×
27	Goiás	~200K	0.85×

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Fashion & Accessoires audiences in Brazil

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Food (37,833,570)

See Earring audiences in other countries

How to read this data

Audience size is the estimated number of people in Brazil who actively search for Earring. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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