A data profile of the people who buy, follow and care about Juventus F.C. in Brazil — modelled from more than twelve digital signal sources. Juventus F.C. has an estimated audience of 6,851,375 people in Brazil.
The average Juventus F.C. fan in Brazil is 32.7 years old, more male, and lives primarily in São Paulo.
The audience is concentrated in São Paulo, Minas Gerais, Rio de Janeiro.
Top brand affinities include Seleção Brasileira, Real Madrid C.F., Serie A, with strongest over-indexing on Seleção Brasileira (3.83× the country average).
Demographically, the Juventus F.C. audience skews more male with an average age of 32.7, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 27 regions tracked by Rascasse.
The typical Juventus F.C. fan in Brazil is more male, around 32.7 years old, with strong Patriotism tendencies and a notable affinity for Seleção Brasileira.
The key figures that characterise the Juventus F.C. profile in Brazil.
29.6% are female, 70.4% are male, average age 32.7.
| Metric | Value |
|---|---|
| Female | 29.6% |
| Male | 70.4% |
| Average age | 32.7 |
| Estimated audience size | 6,851,375 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 34% | |
| 20-29 | 27% | |
| 30-39 | 18% | |
| 40-49 | 12% | |
| 50+ | 10% |
of the worldwide Juventus F.C. audience comes from Brazil.
| Country | Share |
|---|---|
| Italy | 15.9% |
| Brazil | 5.8% |
| United States | 5.3% |
Where the Juventus F.C. audience in Brazil is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Amazonas | ~200K | 1.55× | |
| 02 | Maranhão | ~300K | 1.47× | |
| 03 | Piauí | ~100K | 1.38× | |
| 04 | Acre | ~30K | 1.22× | |
| 05 | Pará | ~300K | 1.20× | |
| 06 | Tocantins | ~50K | 1.07× | |
| 07 | Bahia | ~500K | 1.06× | |
| 08 | Rio de Janeiro | ~700K | 1.05× | |
| 09 | Espírito Santo | ~200K | 1.02× | |
| 10 | Roraima | ~20K | 1.01× | |
| 11 | Paraíba | ~200K | 0.99× | |
| 12 | Rio Grande do Norte | ~100K | 0.99× | |
| 13 | Rondônia | ~60K | 0.98× | |
| 14 | Mato Grosso | ~100K | 0.97× | |
| 15 | Alagoas | ~100K | 0.97× | |
| 16 | Minas Gerais | ~800K | 0.96× | |
| 17 | Amapá | ~30K | 0.94× | |
| 18 | Ceará | ~300K | 0.93× | |
| 19 | Goiás | ~300K | 0.93× | |
| 20 | Mato Grosso do Sul | ~100K | 0.88× | |
| 21 | Rio Grande do Sul | ~400K | 0.87× | |
| 22 | Pernambuco | ~300K | 0.86× | |
| 23 | Sergipe | ~70K | 0.86× | |
| 24 | Federal District | ~100K | 0.76× | |
| 25 | São Paulo | ~1.5M | 0.74× | |
| 26 | Paraná | ~300K | 0.67× | |
| 27 | Santa Catarina | ~200K | 0.66× |
The strongest cross-interests of the Juventus F.C. audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Arsenal F.C. | Sports | 5.64× | ||
| 02 | Memphis Depay | Sports | 5.56× | ||
| 03 | Serie A | Sports | 5.44× | ||
| 04 | Sofascore | Sports | 5.19× | ||
| 05 | Manchester City F.C. | Sports | 4.60× | ||
| 06 | Manchester United F.C. | Sports | 4.41× | ||
| 07 | Cristiano Ronaldo | Sports | 4.35× | ||
| 08 | Endrick | Sports | 4.31× | ||
| 09 | Al Nassr FC | Sports | 4.22× | ||
| 10 | Paris Saint-Germain | Sports | 3.92× | ||
| 11 | Seleção Brasileira | Sports | 3.83× | ||
| 12 | Real Madrid C.F. | Sports | 3.73× | ||
| 13 | Premier League | Sports | 3.61× | ||
| 14 | UEFA Champions League | Sports | 3.01× | ||
| 15 | Neymar | Sports | 2.92× | ||
| 16 | FIFA World Cup | Sports | 2.60× | ||
| 17 | Cruzeiro Esporte Clube | Sports | 2.11× | ||
| 18 | Santos FC | Sports | 2.08× | ||
| 19 | Betano | Games | 2.07× | ||
| 20 | Sociedade Esportiva Palmeiras | Sports | 1.95× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.48× | |
| Early Adopter Mentality | POWER | 1.19× | |
| Risk Appetite | THRILL | 1.16× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.66× | |
| Indulgence | JOY | 0.66× | |
| Design Affinity | PREMIUM | 0.67× |
Juventus F.C. has an estimated audience of 6,851,375 people in Brazil, concentrated in São Paulo and Minas Gerais.
29.6% of Juventus F.C. fans are female, 70.4% are male, with an average age of 32.7 years.
Juventus F.C. fans show strongest brand affinity for Seleção Brasileira (3.83×), Real Madrid C.F. (3.73×), and Serie A (5.44×) over the country average.
Juventus F.C. fans in Brazil are most concentrated in São Paulo (reach ~1.5M), Minas Gerais (reach ~800K), and Rio de Janeiro (reach ~700K). These three regions account for the largest share of the active audience.
Beyond Juventus F.C. itself, the audience over-indexes on Real Madrid C.F. (3.73×), Serie A (5.44×), Sofascore (5.19×), and Cristiano Ronaldo (4.35×) compared to the Brazil average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Juventus F.C.. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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