Rascasse Audience Intelligence

Arsenal F.C. Audience in United States

A data profile of the people who buy, follow and care about Arsenal F.C. in United States — modelled from more than twelve digital signal sources. Arsenal F.C. has an estimated audience of 6,623,444 people in United States.

The average Arsenal F.C. fan in United States is 31.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include FIFA World Cup 2026, Manchester City F.C., FIFA World Cup, with strongest over-indexing on FIFA World Cup 2026 (6.24× the country average).

Demographically, the Arsenal F.C. audience skews more male with an average age of 31.6, and over-indexes on personality traits such as Risk Appetite, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Arsenal F.C. fan in United States is more male, around 31.6 years old, with strong Risk Appetite tendencies and a notable affinity for FIFA World Cup 2026.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Arsenal F.C. profile in United States.

Audience size
6.6M
in United States
Gender
34.3%
65.7% male
Age
31.6
average years
Country rank
#5256
Team in United States
Fig. 01

Search interest · 12-month trend

+122%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Arsenal F.C. fans

34.3% are female, 65.7% are male, average age 31.6.

Fig. 02

Gender split

34.3%
Female
65.7%
Male
Demographic split for Arsenal F.C. audience in United States
MetricValue
Female34.3%
Male65.7%
Average age31.6
Estimated audience size6,623,444
Fig. 03

Age distribution

Ø 31.6
average years
Age distribution of the Arsenal F.C. audience in United States
Age bracketShare%
16-1940%
20-2923%
30-3916%
40-4912%
50+8%
Fig. 04

Worldwide distribution

10.2%

of the worldwide Arsenal F.C. audience comes from United States.

Worldwide audience distribution share by country for Arsenal F.C.
CountryShare
United Kingdom11.5%
United States10.2%
Brazil9.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Arsenal F.C. audience in United States is strongest.

Fig. 05

Top regions by affinity

Arsenal F.C. fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~300K2.15×
02Maryland~200K2.13×
03New York~700K1.99×
04Florida~800K1.85×
05Connecticut~100K1.75×
06Massachusetts~200K1.68×
07Virginia~300K1.62×
08Washington, District of Columbia~30K1.59×
09Texas~800K1.45×
10California~900K1.34×
11Rhode Island~30K1.34×
12North Carolina~200K1.28×
13Georgia~200K1.27×
14Nebraska~40K1.21×
15Illinois~300K1.19×
16Nevada~70K1.11×
17Colorado~100K1.08×
18Tennessee~100K1.05×
19Kansas~50K0.98×
20Louisiana~80K0.97×
21Indiana~100K0.96×
22Delaware~20K0.96×
23Minnesota~90K0.93×
24Kentucky~70K0.92×
25Washington~100K0.90×
26South Carolina~90K0.90×
27Alabama~80K0.90×
28Iowa~50K0.87×
29Utah~50K0.86×
30Arizona~100K0.85×
31Pennsylvania~200K0.84×
32South Dakota~10K0.79×
33Oregon~60K0.78×
34Ohio~200K0.77×
35Maine~20K0.77×
36Oklahoma~50K0.75×
37Missouri~80K0.73×
38New Mexico~20K0.72×
39Arkansas~40K0.71×
40North Dakota~9K0.71×
41Vermont~8K0.70×
42Wisconsin~60K0.67×
43New Hampshire~20K0.61×
44Idaho~20K0.60×
45Michigan~100K0.59×
46Alaska~8K0.59×
47Mississippi~30K0.57×
48Hawaii~20K0.55×
49Montana~10K0.55×
50West Virginia~10K0.50×
Fig. 06

Affinity by region

Affinity by region — Arsenal F.C., United States
0.50×1.00×2.15×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Arsenal F.C. audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Arsenal F.C. audience
#·InterestCategoryAffinity×
01Manchester City F.C.Sports20.87×
02Borussia DortmundSports17.34×
03NeymarSports13.33×
04Los Angeles ChargersSports13.31×
05Erling HaalandSports13.11×
06Tottenham Hotspur F.C.Sports12.24×
07BundesligaSports11.61×
08Juventus F.C.Sports10.89×
09Manchester United F.C.Sports10.41×
10Lionel MessiSports9.44×
11UEFA Champions LeagueSports9.05×
12Chelsea F.C.Sports8.65×
13Premier LeagueSports8.23×
14FIFA World CupSports8.04×
15Cristiano RonaldoSports7.78×
16Liga MXSports6.76×
17FIFA World Cup 2026Sports6.24×
18FC BarcelonaSports5.67×
19Real Madrid C.F.Sports5.25×
20SoccerSports2.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Arsenal F.C. audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Arsenal F.C. audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.64×
Early Adopter MentalityPOWER1.42×
Social Media UsageJOY1.33×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Arsenal F.C. audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.53×
Convenience OrientationPREMIUM0.53×
Community OrientationOPEN0.56×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Arsenal F.C. have in United States?

Arsenal F.C. has an estimated audience of 6,623,444 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Arsenal F.C. fans?

34.3% of Arsenal F.C. fans are female, 65.7% are male, with an average age of 31.6 years.

03

Which brands do Arsenal F.C. fans like most?

Arsenal F.C. fans show strongest brand affinity for FIFA World Cup 2026 (6.24×), Manchester City F.C. (20.87×), and FIFA World Cup (8.04×) over the country average.

04

Where do Arsenal F.C. fans live in United States?

Arsenal F.C. fans in United States are most concentrated in California (reach ~900K), Florida (reach ~800K), and Texas (reach ~800K). These three regions account for the largest share of the active audience.

05

What other brands do Arsenal F.C. fans also like?

Beyond Arsenal F.C. itself, the audience over-indexes on Manchester City F.C. (20.87×), FIFA World Cup (8.04×), UEFA Champions League (9.05×), and Manchester United F.C. (10.41×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Arsenal F.C.. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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