Rascasse Audience Intelligence

Philanthropy Audience in Brazil

A data profile of the people who buy, follow and care about Philanthropy in Brazil — modelled from more than twelve digital signal sources. Philanthropy has an estimated audience of 3,383,725 people in Brazil.

#1327among Topic in Brazil#22in Arts & Culture

The average Philanthropy fan in Brazil is 46.9 years old, more female, and lives primarily in São Paulo.

The audience is concentrated in São Paulo, Rio de Janeiro, Minas Gerais.

Category: Arts & Culture · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Philanthropy profile in Brazil.

Audience size
3.4M
in Brazil
Gender
61.4%♀
38.6% male
Age
46.9
average years
Country rank
#2004
Topic in Brazil
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Philanthropy fans

61.4% are female, 38.6% are male, average age 46.9.

Fig. 02

Gender split

61.4%
Female
38.6%
Male
Demographic split for Philanthropy audience in Brazil
MetricValue
Female61.4%
Male38.6%
Average age46.9
Estimated audience size3,383,725
Fig. 03

Age distribution

Ø 46.9
average years
Age distribution of the Philanthropy audience in Brazil
Age bracketShare%
16-196%
20-2913%
30-3917%
40-4924%
50+40%
Fig. 04

Worldwide distribution

3.5%

of the worldwide Philanthropy audience comes from Brazil.

Worldwide audience distribution share by country for Philanthropy
CountryShare
United States29.1%
United Kingdom9.0%
India5.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Brazil average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Philanthropy audience in Brazil is strongest.

Fig. 05

Top regions by affinity

Philanthropy fans by region: top regions in Brazil
#RegionReachAffinity×
01Acre~10K1.25×
02Roraima~10K1.21×
03Amapá~10K1.20×
04Tocantins~20K1.05×
05Sergipe~40K1.01×
06Rondônia~30K1.01×
07Federal District~60K0.98×
08Alagoas~50K0.98×
09Piauí~50K0.98×
10Rio Grande do Norte~50K0.97×
11Mato Grosso do Sul~50K0.97×
12Paraíba~70K0.96×
13Amazonas~60K0.96×
14Mato Grosso~60K0.95×
15Rio Grande do Sul~200K0.94×
16Maranhão~80K0.94×
17Espírito Santo~70K0.94×
18Pará~100K0.93×
19Pernambuco~100K0.92×
20Rio de Janeiro~300K0.91×
21Goiás~100K0.91×
22Ceará~100K0.90×
23Santa Catarina~100K0.89×
24Bahia~200K0.87×
25Paraná~200K0.86×
26São Paulo~800K0.85×
27Minas Gerais~300K0.81×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Arts & Culture audiences in Brazil

See Philanthropy audiences in other countries

How to read this data

Audience size is the estimated number of people in Brazil who actively search for Philanthropy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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