A data profile of the people who buy, follow and care about Sergi Roberto in Brazil — modelled from more than twelve digital signal sources. Sergi Roberto has an estimated audience of 83,402 people in Brazil.
Sergi Roberto has an estimated audience of 83,402 people in Brazil. 42.8% are female, 57.2% are male, average age 35.0. Top brand affinities: Gerard Piqué, Marc-André ter Stegen, El Clásico, David Beckham, Jordi Alba.
Top brand affinities include Gerard Piqué, Marc-André ter Stegen, El Clásico, with strongest over-indexing on Gerard Piqué (77.31× the country average).
Demographically, the Sergi Roberto audience skews more male with an average age of 35.0, and over-indexes on personality traits such as Individualism, Community Orientation.
The typical Sergi Roberto fan in Brazil is more male, around 35.0 years old, with strong Individualism tendencies and a notable affinity for Gerard Piqué.
The key figures that characterise the Sergi Roberto profile in Brazil.
42.8% are female, 57.2% are male, average age 35.0.
| Metric | Value |
|---|---|
| Female | 42.8% |
| Male | 57.2% |
| Average age | 35.0 |
| Estimated audience size | 83,402 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 28% | |
| 20-29 | 25% | |
| 30-39 | 20% | |
| 40-49 | 14% | |
| 50+ | 13% |
The strongest cross-interests of the Sergi Roberto audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Marc-André ter Stegen | Sports | 97.98× | ||
| 02 | Gerard Piqué | Sports | 77.31× | ||
| 03 | Jordi Alba | Sports | 57.08× | ||
| 04 | El Clásico | Sports | 54.87× | ||
| 05 | Keylor Navas | Sports | 39.59× | ||
| 06 | David Beckham | Sports | 21.20× | ||
| 07 | Leicester City F.C. | Sports | 17.49× | ||
| 08 | Roberto Firmino | Sports | 16.32× | ||
| 09 | Feyenoord | Sports | 14.66× | ||
| 10 | Real Sociedad | Sports | 13.36× | ||
| 11 | Germany national football team | Sports | 13.18× | ||
| 12 | PSV Eindhoven | Sports | 9.06× | ||
| 13 | Salad | Food & Beverages | 7.44× | ||
| 14 | Ligue 1 | Sports | 5.30× | ||
| 15 | Bundesliga | Sports | 5.17× | ||
| 16 | Manchester City F.C. | Sports | 4.65× | ||
| 17 | UEFA Europa League | Sports | 4.21× | ||
| 18 | Fortaleza Esporte Clube | Sports | 2.91× | ||
| 19 | Paris Saint-Germain | Sports | 2.73× | ||
| 20 | Internet & Social Media | 1.82× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 1.50× | |
| Community Orientation | OPEN | 1.49× | |
| Tradition | CONSERVATISM | 1.28× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.31× | |
| Luxury Orientation | PREMIUM | 0.32× | |
| Travelling | THRILL | 0.46× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Sergi Roberto. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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