Singer-songwriter Audience in Brazil
Singer-songwriter has an estimated audience of 9,586,295 people in Brazil. 62.8% are female, 37.2% are male, average age 34.7. Top regions: São Paulo, Minas Gerais, Rio de Janeiro.
The average Singer-songwriter fan in Brazil is 34.7 years old, more female, and lives primarily in São Paulo. The audience is concentrated in São Paulo, Minas Gerais, Rio de Janeiro. Demographically, the Singer-songwriter audience skews more female with an average age of 34.7, and over-indexes on personality traits such as Mindfulness, Early Adopter Mentality.
Category: Music & Radio · Type: Topic · Subtype: Musical genre
Demographics of Singer-songwriter fans
| Metric | Value |
|---|---|
| Female | 62.8% |
| Male | 37.2% |
| Average age | 34.7 |
| Estimated audience size | 9,586,295 |
Top regions in Brazil
| Region | Reach | Affinity |
|---|---|---|
| São Paulo | 664,047 | 0.27× |
| Minas Gerais | 281,359 | 0.28× |
| Rio de Janeiro | 280,052 | 0.31× |
| Bahia | 239,452 | 0.38× |
| Pernambuco | 229,717 | 0.52× |
| Rio Grande do Sul | 224,805 | 0.4× |
| Paraíba | 224,132 | 1.16× |
| Maranhão | 219,797 | 0.92× |
| Pará | 210,664 | 0.67× |
| Paraná | 210,226 | 0.36× |
| Rio Grande do Norte | 205,365 | 1.29× |
| Piauí | 203,203 | 1.53× |
| Sergipe | 195,185 | 1.95× |
| Ceará | 189,356 | 0.45× |
| Alagoas | 187,128 | 1.34× |
| Goiás | 179,150 | 0.49× |
| Mato Grosso | 178,544 | 0.99× |
| Santa Catarina | 165,622 | 0.38× |
| Mato Grosso do Sul | 163,338 | 1.17× |
| Amazonas | 162,995 | 0.98× |
| Espírito Santo | 158,178 | 0.79× |
| Roraima | 121,459 | 4.49× |
| Federal District | 115,251 | 0.72× |
| Rondônia | 104,090 | 1.3× |
| Tocantins | 76,160 | 1.2× |
| Amapá | 72,052 | 2.12× |
| Acre | 18,050 | 0.54× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 1.73 |
| Early Adopter Mentality | POWER | 1.69 |
| Risk Appetite | THRILL | 1.63 |
| Creativity | OPEN | 1.48 |
| Price Sensitivity | PREMIUM | 1.42 |
| Spirituality | BALANCE | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 26.2% |
| Italy | 6.3% |
| China | 4.9% |
See Singer-songwriter audiences in other countries
- Singer-songwriter — Germany
- Singer-songwriter — United States
- Singer-songwriter — United Kingdom
- Singer-songwriter — France
- Singer-songwriter — Italy
- Singer-songwriter — Spain
- Singer-songwriter — Japan
- Singer-songwriter — South Korea
- Singer-songwriter — India
- Singer-songwriter — Canada
- Singer-songwriter — Mexico
More Musical genre audiences in Brazil
- Country music (22,794,665)
- Popular music (22,144,513)
- Rock music (20,791,452)
- Pop music (18,688,938)
- Funk (17,587,130)
How to read this data
Audience size is the estimated number of people in Brazil who actively search for Singer-songwriter. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.