Rascasse Audience Intelligence

Vegetable Audience in Brazil

Name: Vegetable — Brazil
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about Vegetable in Brazil — modelled from more than twelve digital signal sources. Vegetable has an estimated audience of 8,218,255 people in Brazil.

#490among Topic in Brazil #59in Food & Beverages

The average Vegetable fan in Brazil is 44.1 years old, more female, and lives primarily in São Paulo.

The audience is concentrated in São Paulo, Paraná, Rio de Janeiro.

Category: Food & Beverages · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Vegetable profile in Brazil.

Audience size

8.2M

in Brazil

Gender

68.4%♀

31.6% male

Age

44.1

average years

Country rank

#739

Topic in Brazil

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of Vegetable fans

68.4% are female, 31.6% are male, average age 44.1.

Fig. 02

Gender split

68.4%

Female

31.6%

Male

Demographic split for Vegetable audience in Brazil
Metric	Value
Female	68.4%
Male	31.6%
Average age	44.1
Estimated audience size	8,218,255

Fig. 03

Age distribution

Age distribution of the Vegetable audience in Brazil
Age bracket	Share	%
16-19		9%
20-29		16%
30-39		20%
40-49		24%
50+		31%

Fig. 04

Worldwide distribution

3.2%

of the worldwide Vegetable audience comes from Brazil.

Worldwide audience distribution share by country for Vegetable
Country	Share
United States	20.8%
Japan	5.2%
United Kingdom	5.0%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the Brazil average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Vegetable audience in Brazil is strongest.

Fig. 05

Top regions by affinity

Vegetable fans by region: top regions in Brazil
#	Region	Reach	×
01	Paraná	~2M	3.57×
02	Santa Catarina	~600K	1.70×
03	Rio de Janeiro	~800K	1.08×
04	Rio Grande do Sul	~500K	1.08×
05	Roraima	~30K	1.08×
06	São Paulo	~2M	1.03×
07	Paraíba	~200K	0.98×
08	Federal District	~100K	0.98×
09	Amapá	~30K	0.96×
10	Maranhão	~200K	0.95×
11	Rio Grande do Norte	~100K	0.95×
12	Acre	~30K	0.95×
13	Espírito Santo	~200K	0.94×
14	Pernambuco	~400K	0.93×
15	Sergipe	~80K	0.93×
16	Amazonas	~100K	0.92×
17	Bahia	~500K	0.91×
18	Alagoas	~100K	0.91×
19	Tocantins	~50K	0.91×
20	Mato Grosso do Sul	~100K	0.90×
21	Rondônia	~60K	0.90×
22	Minas Gerais	~700K	0.88×
23	Piauí	~100K	0.88×
24	Pará	~200K	0.87×
25	Ceará	~300K	0.84×
26	Mato Grosso	~100K	0.79×
27	Goiás	~200K	0.78×

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Vegetable audiences in other countries

How to read this data

Audience size is the estimated number of people in Brazil who actively search for Vegetable. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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