Plumbing Audience in Canada

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Plumbing has an estimated audience of 4,188,144 people in Canada. 40.7% are female, 59.3% are male, average age 43.6. Top regions: Ontario, British Columbia, Alberta.

The average Plumbing fan in Canada is 43.6 years old, more male, and lives primarily in Ontario. The audience is concentrated in Ontario, British Columbia, Alberta.

Category: Home & Garden · Type: Topic

Demographics of Plumbing fans

Demographic split for Plumbing audience in Canada
MetricValue
Female40.7%
Male59.3%
Average age43.6
Estimated audience size4,188,144

Top regions in Canada

Top regions ranked by reach for Plumbing in Canada
RegionReachAffinity
Ontario2,582,1921.47×
British Columbia818,2331.31×
Alberta633,0451.22×
Quebec425,1400.42×
Manitoba241,2461.54×
Nova Scotia122,6690.98×
Saskatchewan118,3550.89×
New Brunswick91,4060.95×
Newfoundland and Labrador40,8370.64×
Prince Edward Island15,4860.75×

Worldwide distribution

Worldwide audience distribution share by country for Plumbing
CountryShare
United States23.5%
Italy7.3%
United Kingdom6.5%

See Plumbing audiences in other countries

More Home & Garden audiences in Canada

How to read this data

Audience size is the estimated number of people in Canada who actively search for Plumbing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Canada. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.