Sportswear (activewear) Audience in Canada

Sportswear (activewear) logo

Sportswear (activewear) has an estimated audience of 4,959,937 people in Canada. 54.7% are female, 45.3% are male, average age 38.5. Top regions: Ontario, Quebec, British Columbia.

The average Sportswear (activewear) fan in Canada is 38.5 years old, balanced, and lives primarily in Ontario. The audience is concentrated in Ontario, Quebec, British Columbia.

Category: Fashion & Accessoires · Type: Topic

Demographics of Sportswear (activewear) fans

Demographic split for Sportswear (activewear) audience in Canada
MetricValue
Female54.7%
Male45.3%
Average age38.5
Estimated audience size4,959,937

Top regions in Canada

Top regions ranked by reach for Sportswear (activewear) in Canada
RegionReachAffinity
Ontario1,911,3000.92×
Quebec1,120,8830.94×
British Columbia712,2330.96×
Alberta591,4030.97×
Manitoba188,4361.02×
Saskatchewan155,6910.99×
Nova Scotia146,7880.99×
New Brunswick113,7870.99×
Newfoundland and Labrador78,8871.05×
Yukon6,1001.04×
Prince Edward IslandNone×

Worldwide distribution

Worldwide audience distribution share by country for Sportswear (activewear)
CountryShare
United States20.6%
United Kingdom6.1%
Japan6.1%

See Sportswear (activewear) audiences in other countries

More Fashion & Accessoires audiences in Canada

How to read this data

Audience size is the estimated number of people in Canada who actively search for Sportswear (activewear). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Canada. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.