Rascasse Audience Intelligence

Sewing Audience in Switzerland

A data profile of the people who buy, follow and care about Sewing in Switzerland — modelled from more than twelve digital signal sources. Sewing has an estimated audience of 873,220 people in Switzerland.

#458among Topic in Switzerland
#40in Home & Garden

The average Sewing fan in Switzerland is 42.4 years old, more female, and lives primarily in Canton of Zürich.

The audience is concentrated in Canton of Zürich, Canton of Bern, Aargau.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Sewing profile in Switzerland.

Audience size
873K
in Switzerland
Gender
72.8%
27.2% male
Age
42.4
average years
Country rank
#675
Topic in Switzerland
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Sewing fans

72.8% are female, 27.2% are male, average age 42.4.

Fig. 02

Gender split

72.8%
Female
27.2%
Male
Demographic split for Sewing audience in Switzerland
MetricValue
Female72.8%
Male27.2%
Average age42.4
Estimated audience size873,220
Fig. 03

Age distribution

Ø 42.4
average years
Age distribution of the Sewing audience in Switzerland
Age bracketShare%
16-1911%
20-2919%
30-3920%
40-4924%
50+26%
Fig. 04

Worldwide distribution

0.5%

of the worldwide Sewing audience comes from Switzerland.

Worldwide audience distribution share by country for Sewing
CountryShare
United States13.8%
Brazil7.4%
Japan6.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Switzerland average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sewing audience in Switzerland is strongest.

Fig. 05

Top regions by affinity

Sewing fans by region: top regions in Switzerland
#RegionReachAffinity×
01Canton of St. Gallen~60K1.41×
02Canton of Bern~100K1.36×
03Aargau~70K1.34×
04Canton of Zürich~200K1.26×
05Thurgau~30K1.22×
06Luzern~40K1.19×
07Appenzell Innerrhoden~1K1.13×
08Basel-Landschaft~20K1.12×
09Solothurn~30K1.11×
10Schwyz~10K1.09×
11Canton of Nidwalden~4K1.07×
12Canton of Glarus~3K1.03×
13Uri~3K1.03×
14Appenzell Ausserrhoden~4K1.01×
15Canton of Obwalden~3K1.01×
16Schaffhausen~7K0.99×
17Graubünden~20K0.98×
18Basel-City~30K0.97×
19Canton of Zug~10K0.97×
20Jura~6K0.95×
21Canton of Geneva~50K0.88×
22Neuchatel~20K0.88×
23Fribourg~30K0.86×
24Valais~30K0.83×
25Ticino~30K0.79×
26Vaud~70K0.77×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Switzerland who actively search for Sewing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Switzerland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →