A data profile of the people who buy, follow and care about Sport bike in Colombia — modelled from more than twelve digital signal sources. Sport bike has an estimated audience of 2,314,746 people in Colombia.
Sport bike has an estimated audience of 2,314,746 people in Colombia. 23.4% are female, 76.6% are male, average age 33.0. Top brand affinities: MotoGP, KTM, Ducati, Chopper (motorcycle), Suzuki.
Top brand affinities include MotoGP, KTM, Ducati, with strongest over-indexing on MotoGP (3.89× the country average).
Demographically, the Sport bike audience skews more male with an average age of 33.0, and over-indexes on personality traits such as Luxury Orientation, Quality Awareness.
The typical Sport bike fan in Colombia is more male, around 33.0 years old, with strong Luxury Orientation tendencies and a notable affinity for MotoGP.
The key figures that characterise the Sport bike profile in Colombia.
23.4% are female, 76.6% are male, average age 33.0.
| Metric | Value |
|---|---|
| Female | 23.4% |
| Male | 76.6% |
| Average age | 33.0 |
| Estimated audience size | 2,314,746 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 32% | |
| 20-29 | 27% | |
| 30-39 | 20% | |
| 40-49 | 12% | |
| 50+ | 9% |
of the worldwide Sport bike audience comes from Colombia.
| Country | Share |
|---|---|
| United States | 15.7% |
| Italy | 7.3% |
| Japan | 6.7% |
The strongest cross-interests of the Sport bike audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Chopper (motorcycle) | Cars & Mobility | 4.69× | ||
| 02 | Ducati | Cars & Mobility | 4.21× | ||
| 03 | KTM | Cars & Mobility | 3.98× | ||
| 04 | MotoGP | Sports | 3.89× | ||
| 05 | Electric bicycle | Cars & Mobility | 3.55× | ||
| 06 | Motocross | Sports | 3.26× | ||
| 07 | Automobile repair shop | Cars & Mobility | 3.17× | ||
| 08 | Used car | Cars & Mobility | 2.95× | ||
| 09 | Bank account | Business & Career | 2.91× | ||
| 10 | Harley-Davidson | Cars & Mobility | 2.84× | ||
| 11 | Mobile banking | Business & Career | 2.41× | ||
| 12 | Business class | Travel & Leisure | 2.02× | ||
| 13 | Formula One | Sports | 1.98× | ||
| 14 | Manchester City F.C. | Sports | 1.95× | ||
| 15 | Suzuki | Cars & Mobility | 1.90× | ||
| 16 | Liverpool F.C. | Sports | 1.83× | ||
| 17 | Hyundai | Cars & Mobility | 1.82× | ||
| 18 | Honda | Cars & Mobility | 1.74× | ||
| 19 | Debit card | Business & Career | 1.67× | ||
| 20 | Public transport | Cars & Mobility | 1.67× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 1.74× | |
| Quality Awareness | PREMIUM | 1.65× | |
| Risk Appetite | THRILL | 1.46× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 0.38× | |
| Tradition | CONSERVATISM | 0.44× | |
| Creativity | OPEN | 0.57× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Colombia who actively search for Sport bike. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Colombia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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