Baywatch Audience in Germany

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Baywatch has an estimated audience of 280,582 people in Germany. 50.8% are female, 49.2% are male, average age 34.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Jason Momoa, Band of Brothers, Shameless (U.S. TV series), Pamela Anderson, Anthony Hopkins.

The average Baywatch fan in Germany is 34.9 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Jason Momoa, Band of Brothers, Shameless (U.S. TV series), with strongest over-indexing on Jason Momoa (19.11× the country average). Demographically, the Baywatch audience skews balanced with an average age of 34.9, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Baywatch fans

Demographic split for Baywatch audience in Germany
MetricValue
Female50.8%
Male49.2%
Average age34.9
Estimated audience size280,582

Audience persona

The typical Baywatch fan in Germany is balanced, around 34.9 years old, with strong Patriotism tendencies and a notable affinity for Jason Momoa.

Top regions in Germany

Top regions ranked by reach for Baywatch in Germany
RegionReachAffinity
Nordrhein-Westfalen116,4340.98×
Bayern92,4921.06×
Baden-Württemberg76,8191.04×
Niedersachsen53,8231.02×
Hessen41,8211.01×
Sachsen28,9411.09×
Rheinland-Pfalz25,4830.94×
Berlin23,3590.96×
Schleswig-Holstein19,0610.98×
Brandenburg18,4801.1×
Sachsen-Anhalt15,5931.11×
Thüringen14,3501.04×
Mecklenburg-Vorpommern11,3581.1×
Hamburg10,9990.9×
Saarland5,7800.87×
Bremen3,6540.79×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Baywatch audience
BrandAffinityCategory
Jason Momoa19.11×Movies & TV
Band of Brothers25.89×Movies & TV
Shameless (U.S. TV series)21.28×Movies & TV
Pamela Anderson18.57×Movies & TV
Anthony Hopkins21.32×Movies & TV
Joaquin Phoenix24.71×Movies & TV
Beverly Hills, 9021031.77×Movies & TV
Yvonne Strahovski27.89×Movies & TV
Dune8.69×Movies & TV
David Hasselhoff18.43×Movies & TV
The Pacific15.13×Movies & TV
Rome (TV series)30.87×Movies & TV
American Pie (film series)18.8×Movies & TV
Superman (TV series)10.52×Movies & TV
Clint Eastwood7.93×Movies & TV
Scandal (TV series)12.11×Movies & TV
The Rookie4.8×Movies & TV
Green Lantern15.12×Movies & TV
Freaky Friday (2003 film)11.45×Movies & TV
Zoë Kravitz15.13×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Baywatch audience
TraitClusterScore
PatriotismCONSERVATISM1.53
TraditionCONSERVATISM1.49
TravellingTHRILL1.33
Community OrientationOPEN1.31
IndulgenceJOY1.25
DIY MentalityTHRILL1.24

Worldwide distribution

Worldwide audience distribution share by country for Baywatch
CountryShare
United States27.3%
Italy6.6%
United Kingdom5.4%

See Baywatch audiences in other countries

More TV series audiences in Germany

Frequently asked questions

How many fans does Baywatch have in Germany?

Baywatch has an estimated audience of 280,582 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Baywatch fans?

50.8% of Baywatch fans are female, 49.2% are male, with an average age of 34.9 years.

Which brands do Baywatch fans like most?

Baywatch fans show strongest brand affinity for Jason Momoa (19.11×), Band of Brothers (25.89×), and Shameless (U.S. TV series) (21.28×) over the country average.

Where do Baywatch fans live in Germany?

Baywatch fans in Germany are most concentrated in Nordrhein-Westfalen (reach 116,434), Bayern (reach 92,492), and Baden-Württemberg (reach 76,819). These three regions account for the largest share of the active audience.

What other brands do Baywatch fans also like?

Beyond Baywatch itself, the audience over-indexes on Band of Brothers (25.89×), Shameless (U.S. TV series) (21.28×), Pamela Anderson (18.57×), and Anthony Hopkins (21.32×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Baywatch. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.