David Hasselhoff Audience in Germany
David Hasselhoff has an estimated audience of 951,662 people in Germany. 28.2% are female, 71.8% are male, average age 37.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Knight Rider (1982 TV series), Baywatch, Dallas (1978 TV series), Pamela Anderson, Avengers (band).
The average David Hasselhoff fan in Germany is 37.1 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Knight Rider (1982 TV series), Baywatch, Dallas (1978 TV series), with strongest over-indexing on Knight Rider (1982 TV series) (127.07× the country average). Demographically, the David Hasselhoff audience skews more male with an average age of 37.1, and over-indexes on personality traits such as Indulgence, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of David Hasselhoff fans
| Metric | Value |
|---|---|
| Female | 28.2% |
| Male | 71.8% |
| Average age | 37.1 |
| Estimated audience size | 951,662 |
Audience persona
The typical David Hasselhoff fan in Germany is more male, around 37.1 years old, with strong Indulgence tendencies and a notable affinity for Knight Rider (1982 TV series).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 210,751 | 1.01× |
| Bayern | 169,525 | 1.11× |
| Baden-Württemberg | 120,584 | 0.93× |
| Niedersachsen | 87,341 | 0.95× |
| Hessen | 62,113 | 0.86× |
| Sachsen | 59,689 | 1.28× |
| Berlin | 48,141 | 1.13× |
| Rheinland-Pfalz | 42,201 | 0.89× |
| Schleswig-Holstein | 34,868 | 1.02× |
| Brandenburg | 31,023 | 1.05× |
| Sachsen-Anhalt | 26,898 | 1.09× |
| Thüringen | 24,330 | 1× |
| Hamburg | 20,240 | 0.94× |
| Mecklenburg-Vorpommern | 18,835 | 1.04× |
| Saarland | 11,343 | 0.97× |
| Bremen | 6,026 | 0.74× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Knight Rider (1982 TV series) | 127.07× | Movies & TV |
| Baywatch | 74.89× | Movies & TV |
| Dallas (1978 TV series) | 20× | Movies & TV |
| Pamela Anderson | 14.47× | Movies & TV |
| Avengers (band) | 20× | Music & Radio |
| Transfermarkt | 4.39× | Sports |
| Roland Kaiser | 4.72× | Music & Radio |
| Chuck Norris | 6.96× | Movies & TV |
| Florian Silbereisen | 4.93× | Music & Radio |
| Christian Ulmen | 5.19× | Movies & TV |
| Christopher Walken | 20× | Movies & TV |
| Spiegel Online | 2.36× | News |
| Borussia Dortmund | 1.55× | Sports |
| Peacemaker | 3.76× | Movies & TV |
| Clint Eastwood | 5.58× | Movies & TV |
| SV Werder Bremen | 2.47× | Sports |
| Business and industry | 1.51× | Business & Career |
| Sportschau | 2.63× | Sports |
| Dolph Lundgren | 10.12× | Movies & TV |
| William Shatner | 9.65× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.49 |
| Pet Ownership | JOY | 1.36 |
| Patriotism | CONSERVATISM | 1.23 |
| Early Adopter Mentality | POWER | 1.2 |
| Convenience Orientation | PREMIUM | 1.18 |
| Sports Activity | POWER | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.6% |
| Germany | 9.3% |
| United Kingdom | 5.2% |
See David Hasselhoff audiences in other countries
More Actor Actress or TV Star audiences in Germany
- Sydney Sweeney (8,044,933)
- Ana de Armas (6,469,446)
- Collien Ulmen-Fernandes (5,988,746)
- Christian Ulmen (5,607,065)
- Jenna Ortega (5,358,598)
Frequently asked questions
How many fans does David Hasselhoff have in Germany?
David Hasselhoff has an estimated audience of 951,662 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of David Hasselhoff fans?
28.2% of David Hasselhoff fans are female, 71.8% are male, with an average age of 37.1 years.
Which brands do David Hasselhoff fans like most?
David Hasselhoff fans show strongest brand affinity for Knight Rider (1982 TV series) (127.07×), Baywatch (74.89×), and Dallas (1978 TV series) (20×) over the country average.
Where do David Hasselhoff fans live in Germany?
David Hasselhoff fans in Germany are most concentrated in Nordrhein-Westfalen (reach 210,751), Bayern (reach 169,525), and Baden-Württemberg (reach 120,584). These three regions account for the largest share of the active audience.
What other brands do David Hasselhoff fans also like?
Beyond David Hasselhoff itself, the audience over-indexes on Baywatch (74.89×), Dallas (1978 TV series) (20×), Pamela Anderson (14.47×), and Avengers (band) (20×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for David Hasselhoff. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.