Dallas (1978 TV series) Audience in Germany
A data profile of the people who buy, follow and care about Dallas (1978 TV series) in Germany — modelled from more than twelve digital signal sources. Dallas (1978 TV series) has an estimated audience of 780,557 people in Germany.
The average Dallas (1978 TV series) fan in Germany is 41.1 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include American Airlines, Knight Rider (1982 TV series), Delta Air Lines, with strongest over-indexing on American Airlines (186.02× the country average).
Demographically, the Dallas (1978 TV series) audience skews more female with an average age of 41.1, and over-indexes on personality traits such as Travelling, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Dallas (1978 TV series) fan in Germany is more female, around 41.1 years old, with strong Travelling tendencies and a notable affinity for American Airlines.
At a glance
The key figures that characterise the Dallas (1978 TV series) profile in Germany.
Search interest · 12-month trend
Demographics of Dallas (1978 TV series) viewers
58.2% are female, 41.8% are male, average age 41.1.
Gender split
| Metric | Value |
|---|---|
| Female | 58.2% |
| Male | 41.8% |
| Average age | 41.1 |
| Estimated audience size | 780,557 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 12% | |
| 30-39 | 23% | |
| 40-49 | 30% | |
| 50+ | 18% |
Worldwide distribution
of the worldwide Dallas (1978 TV series) audience comes from Germany.
| Country | Share |
|---|---|
| United States | 44.5% |
| Germany | 5.6% |
| China | 3.0% |
Geography
Where the Dallas (1978 TV series) audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen-Anhalt | ~30K | 1.22× | |
| 02 | Hessen | ~80K | 1.14× | |
| 03 | Nordrhein-Westfalen | ~200K | 1.08× | |
| 04 | Niedersachsen | ~90K | 1.08× | |
| 05 | Thüringen | ~20K | 1.05× | |
| 06 | Bayern | ~100K | 1.02× | |
| 07 | Rheinland-Pfalz | ~50K | 1.01× | |
| 08 | Schleswig-Holstein | ~30K | 1.00× | |
| 09 | Brandenburg | ~30K | 1.00× | |
| 10 | Bremen | ~8K | 1.00× | |
| 11 | Baden-Württemberg | ~100K | 0.95× | |
| 12 | Hamburg | ~20K | 0.94× | |
| 13 | Berlin | ~40K | 0.92× | |
| 14 | Saarland | ~10K | 0.92× | |
| 15 | Sachsen | ~40K | 0.90× | |
| 16 | Mecklenburg-Vorpommern | ~10K | 0.86× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Dallas (1978 TV series) audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Delta Air Lines | Travel & Leisure | 224.78× | ||
| 02 | Easy Rider | Movies & TV | 207.30× | ||
| 03 | Knight Rider (1982 TV series) | Movies & TV | 197.26× | ||
| 04 | American Airlines | Travel & Leisure | 186.02× | ||
| 05 | Pontiac | Cars & Mobility | 124.32× | ||
| 06 | Dallas Mavericks | Sports | 89.91× | ||
| 07 | The Transporter | Movies & TV | 74.68× | ||
| 08 | MacGyver | Movies & TV | 48.02× | ||
| 09 | Demi Lovato | Music & Radio | 45.25× | ||
| 10 | Fantasy Flight Games | Games | 40.32× | ||
| 11 | Charlie's Angels | Movies & TV | 32.36× | ||
| 12 | Miami Heat | Sports | 32.20× | ||
| 13 | David Hasselhoff | Movies & TV | 20.00× | ||
| 14 | The Beach (film) | Movies & TV | 20.00× | ||
| 15 | Jeff Goldblum | Movies & TV | 20.00× | ||
| 16 | Person of Interest (TV series) | Movies & TV | 15.41× | ||
| 17 | Magic: The Gathering | Games | 13.40× | ||
| 18 | Super Bowl | Sports | 10.46× | ||
| 19 | Google Flights | Travel & Leisure | 6.56× | ||
| 20 | NFL | Sports | 5.23× |
Personality of the Dallas (1978 TV series) audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 1.62× | |
| Early Adopter Mentality | POWER | 1.52× | |
| Risk Appetite | THRILL | 1.42× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.80× | |
| Design Affinity | PREMIUM | 0.84× | |
| DIY Mentality | THRILL | 0.89× |
Frequently asked questions
How many fans does Dallas (1978 TV series) have in Germany?
Dallas (1978 TV series) has an estimated audience of 780,557 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Dallas (1978 TV series) viewers?
58.2% of Dallas (1978 TV series) fans are female, 41.8% are male, with an average age of 41.1 years.
Which brands do Dallas (1978 TV series) fans like most?
Dallas (1978 TV series) fans show strongest brand affinity for American Airlines (186.02×), Knight Rider (1982 TV series) (197.26×), and Delta Air Lines (224.78×) over the country average.
Where do Dallas (1978 TV series) fans live in Germany?
Dallas (1978 TV series) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.
What other brands do Dallas (1978 TV series) fans also like?
Beyond Dallas (1978 TV series) itself, the audience over-indexes on Knight Rider (1982 TV series) (197.26×), Delta Air Lines (224.78×), Easy Rider (207.3×), and Dallas Mavericks (89.91×) compared to the Germany average.
Explore more audiences
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See Dallas (1978 TV series) audiences in other countries
- Dallas (1978 TV series) — United States
- Dallas (1978 TV series) — United Kingdom
- Dallas (1978 TV series) — France
- Dallas (1978 TV series) — Italy
- Dallas (1978 TV series) — Spain
- Dallas (1978 TV series) — Brazil
- Dallas (1978 TV series) — Japan
- Dallas (1978 TV series) — South Korea
- Dallas (1978 TV series) — India
- Dallas (1978 TV series) — Canada
- Dallas (1978 TV series) — Mexico
How to read this data
Audience size is the estimated number of people in Germany who actively search for Dallas (1978 TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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