Bilk Audience in Germany
Bilk has an estimated audience of 308,585 people in Germany. 54.1% are female, 45.9% are male, average age 31.8. Top brand affinities: Beck, High School DxD, Jeff Beck, Romantic music, Sabrina Carpenter.
Top brand affinities include Beck, High School DxD, Jeff Beck, with strongest over-indexing on Beck (107.97× the country average). Demographically, the Bilk audience skews balanced with an average age of 31.8, and over-indexes on personality traits such as Sustainability, Urban Lifestyle.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Bilk fans
| Metric | Value |
|---|---|
| Female | 54.1% |
| Male | 45.9% |
| Average age | 31.8 |
| Estimated audience size | 308,585 |
Audience persona
The typical Bilk fan in Germany is balanced, around 31.8 years old, with strong Sustainability tendencies and a notable affinity for Beck.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Beck | 107.97× | Music & Radio |
| High School DxD | 156.23× | Movies & TV |
| Jeff Beck | 98.46× | Music & Radio |
| Romantic music | 76.9× | Music & Radio |
| Sabrina Carpenter | 27.48× | Music & Radio |
| Wir sind Helden | 85.38× | Music & Radio |
| Brenda Song | 90.53× | Fashion & Accessoires |
| Renée Zellweger | 61.23× | Movies & TV |
| Die Antwoord | 82.33× | Music & Radio |
| Once upon a time | 56.54× | Movies & TV |
| Kettcar | 51.98× | Music & Radio |
| Hayao Miyazaki | 73.01× | Movies & TV |
| Moby | 45.25× | Music & Radio |
| True Romance | 77.89× | Movies & TV |
| Mac DeMarco | 78.84× | Music & Radio |
| Picture book | 10.61× | Literature |
| The Kills | 66.11× | Music & Radio |
| Beastie Boys | 78.39× | Music & Radio |
| Hozier (musician) | 49.55× | Music & Radio |
| Of Monsters and Men | 92.11× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.78 |
| Urban Lifestyle | OPEN | 1.46 |
| Community Orientation | OPEN | 1.42 |
| Tradition | CONSERVATISM | 1.21 |
| Indulgence | JOY | 1.2 |
| Extroversion | THRILL | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 63.3% |
| United States | 14.8% |
| United Kingdom | 4.9% |
See Bilk audiences in other countries
More Singer-songwriter audiences in Germany
- Wirtz (6,866,620)
- Gil Ofarim (5,360,176)
- Billie Eilish (2,623,353)
- Diesel (2,382,819)
- Chris Rea (2,309,197)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Bilk. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.