Rascasse Audience Intelligence

Böhse Onkelz Audience in Germany

A data profile of the people who buy, follow and care about Böhse Onkelz in Germany — modelled from more than twelve digital signal sources. Böhse Onkelz has an estimated audience of 2,090,530 people in Germany.

The average Böhse Onkelz fan in Germany is 35.8 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Kevin Russell (musician), Dynamo Dresden, Wirtz, with strongest over-indexing on Kevin Russell (musician) (26.19× the country average).

Demographically, the Böhse Onkelz audience skews more female with an average age of 35.8, and over-indexes on personality traits such as Extroversion, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Böhse Onkelz fan in Germany is more female, around 35.8 years old, with strong Extroversion tendencies and a notable affinity for Kevin Russell (musician).

Category: Music & Radio · Type: Person · Subtype: Band

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Böhse Onkelz profile in Germany.

Audience size
2.1M
in Germany
Gender
60.7%
39.3% male
Age
35.8
average years
Country rank
#3203
Person in Germany
Fig. 01

Search interest · 12-month trend

+107%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Böhse Onkelz fans

60.7% are female, 39.3% are male, average age 35.8.

Fig. 02

Gender split

60.7%
Female
39.3%
Male
Demographic split for Böhse Onkelz audience in Germany
MetricValue
Female60.7%
Male39.3%
Average age35.8
Estimated audience size2,090,530
Fig. 03

Age distribution

Ø 35.8
average years
Age distribution of the Böhse Onkelz audience in Germany
Age bracketShare%
16-1927%
20-2923%
30-3919%
40-4917%
50+14%
Fig. 04

Worldwide distribution

85.0%

of the worldwide Böhse Onkelz audience comes from Germany.

Worldwide audience distribution share by country for Böhse Onkelz
CountryShare
Germany85.0%
Austria6.4%
Switzerland2.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Böhse Onkelz audience in Germany is strongest.

Fig. 05

Top regions by affinity

Böhse Onkelz fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen~200K1.86×
02Sachsen-Anhalt~80K1.63×
03Thüringen~70K1.61×
04Brandenburg~70K1.33×
05Mecklenburg-Vorpommern~50K1.31×
06Saarland~20K0.84×
07Bremen~10K0.84×
08Rheinland-Pfalz~80K0.83×
09Bayern~200K0.82×
10Niedersachsen~100K0.82×
11Berlin~60K0.76×
12Hessen~100K0.73×
13Baden-Württemberg~200K0.71×
14Nordrhein-Westfalen~300K0.69×
15Schleswig-Holstein~40K0.69×
16Hamburg~30K0.65×
Fig. 06

Affinity by region

Affinity by region — Böhse Onkelz, Germany
0.65×1.00×1.86×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Böhse Onkelz audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Böhse Onkelz audience
#·InterestCategoryAffinity×
01Human Rights DayPolitics & Society26.95×
02Kevin Russell (musician)Music & Radio26.19×
03Stephan WeidnerMusic & Radio21.14×
04Frei.WildMusic & Radio11.92×
05Rookies (manga)Literature11.28×
06HämatomMusic & Radio9.16×
07Wind RoseMusic & Radio6.63×
08WirtzMusic & Radio6.31×
09Santa CruzMusic & Radio6.26×
10RammsteinMusic & Radio5.14×
11Klaus KinskiMovies & TV4.76×
12Dynamo DresdenSports3.90×
13F.C. Hansa RostockSports3.83×
14Junge FreiheitNews3.65×
15AlbumMusic & Radio3.42×
163. LigaSports3.15×
17TransfermarktSports2.00×
18Helene FischerMusic & Radio1.96×
192. BundesligaSports1.94×
20Eintracht FrankfurtSports1.85×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Böhse Onkelz audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Böhse Onkelz audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.34×
PatriotismCONSERVATISM1.32×
DIY MentalityTHRILL1.14×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Böhse Onkelz audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.39×
SustainabilityBALANCE0.44×
Quality AwarenessPREMIUM0.48×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Böhse Onkelz have in Germany?

Böhse Onkelz has an estimated audience of 2,090,530 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Böhse Onkelz fans?

60.7% of Böhse Onkelz fans are female, 39.3% are male, with an average age of 35.8 years.

03

Which brands do Böhse Onkelz fans like most?

Böhse Onkelz fans show strongest brand affinity for Kevin Russell (musician) (26.19×), Dynamo Dresden (3.9×), and Wirtz (6.31×) over the country average.

04

Where do Böhse Onkelz fans live in Germany?

Böhse Onkelz fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Bayern (reach ~200K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Böhse Onkelz fans also like?

Beyond Böhse Onkelz itself, the audience over-indexes on Dynamo Dresden (3.9×), Wirtz (6.31×), Stephan Weidner (21.14×), and Frei.Wild (11.92×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Böhse Onkelz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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