Rascasse Audience Intelligence

Das Supertalent Audience in Germany

A data profile of the people who buy, follow and care about Das Supertalent in Germany — modelled from more than twelve digital signal sources. Das Supertalent has an estimated audience of 51,198 people in Germany.

#5among Casting show in Germany#3660among Movie / TV Show / Series in Germany#8118in Movies & TV

The average Das Supertalent fan in Germany is 36.4 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen.

Top brand affinities include Marc Eggers, Dieter Bohlen, Sarah Lombardi, with strongest over-indexing on Marc Eggers (19.36× the country average).

Demographically, the Das Supertalent audience skews more female with an average age of 36.4, and over-indexes on personality traits such as Patriotism, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Das Supertalent fan in Germany is more female, around 36.4 years old, with strong Patriotism tendencies and a notable affinity for Marc Eggers.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Casting show

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Das Supertalent profile in Germany.

Audience size
51K
in Germany
Gender
59.6%♀
40.4% male
Age
36.4
average years
Country rank
#48720
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-81%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Das Supertalent viewers

59.6% are female, 40.4% are male, average age 36.4.

Fig. 02

Gender split

59.6%
Female
40.4%
Male
Demographic split for Das Supertalent audience in Germany
MetricValue
Female59.6%
Male40.4%
Average age36.4
Estimated audience size51,198
Fig. 03

Age distribution

Ø 36.4
average years
Age distribution of the Das Supertalent audience in Germany
Age bracketShare%
16-1930%
20-2918%
30-3919%
40-4918%
50+16%
Fig. 04

Worldwide distribution

60.7%

of the worldwide Das Supertalent audience comes from Germany.

Worldwide audience distribution share by country for Das Supertalent
CountryShare
Germany60.7%
Austria6.1%
United Kingdom4.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Das Supertalent audience in Germany is strongest.

Fig. 05

Top regions by affinity

Das Supertalent fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~30K1.68×
02Mecklenburg-Vorpommern~20K1.63×
03Thüringen~30K1.48×
04Sachsen~50K1.33×
05Brandenburg~30K1.29×
06Niedersachsen~80K1.09×
07Schleswig-Holstein~30K1.03×
08Saarland~9K1.01×
09Rheinland-Pfalz~30K0.90×
10Nordrhein-Westfalen~100K0.87×
11Bremen~5K0.70×
12Baden-Württemberg~70K0.68×
13Bayern~80K0.67×
14Hessen~40K0.61×
15Berlin~20K0.60×
16Hamburg~9K0.51×
Fig. 06

Affinity by region

Affinity by region — Das Supertalent, Germany
0.51×1.00×1.68×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Das Supertalent audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Das Supertalent audience
#·InterestCategoryAffinity×
01Marc EggersInternet & Social Media19.36×
02Sarah LombardiMusic & Radio7.93×
03Dieter BohlenMusic & Radio5.86×
04Bill KaulitzMusic & Radio5.02×
05MichelleMusic & Radio4.00×
06Stefan MrossMusic & Radio3.75×
07Alles was zähltMovies & TV3.66×
08Bauer sucht FrauMovies & TV3.33×
09Beatrice EgliMusic & Radio3.29×
10Florian SilbereisenMusic & Radio3.27×
11Gute Zeiten, schlechte ZeitenMovies & TV3.14×
12Roland KaiserMusic & Radio2.95×
13Sarah ConnorMusic & Radio2.84×
14Let's Dance (German TV series)Movies & TV2.83×
15Thomas GottschalkMovies & TV2.53×
16Schlager musicMusic & Radio2.49×
17Helene FischerMusic & Radio2.44×
18Wetter.comHome & Garden2.41×
19Netto Marken-DiscountShopping1.89×
20DeichmannShopping1.85×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Das Supertalent audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Das Supertalent audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.42×
Family OrientationCONSERVATISM1.23×
SpiritualityBALANCE1.17×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Das Supertalent audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.59×
Quality AwarenessPREMIUM0.60×
Early Adopter MentalityPOWER0.61×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Das Supertalent have in Germany?

Das Supertalent has an estimated audience of 51,198 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Das Supertalent viewers?

59.6% of Das Supertalent fans are female, 40.4% are male, with an average age of 36.4 years.

03

Which brands do Das Supertalent fans like most?

Das Supertalent fans show strongest brand affinity for Marc Eggers (19.36×), Dieter Bohlen (5.86×), and Sarah Lombardi (7.93×) over the country average.

04

Where do Das Supertalent fans live in Germany?

Das Supertalent fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~80K), and Niedersachsen (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Das Supertalent fans also like?

Beyond Das Supertalent itself, the audience over-indexes on Dieter Bohlen (5.86×), Sarah Lombardi (7.93×), Michelle (4×), and Gute Zeiten, schlechte Zeiten (3.14×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Casting show audiences in Germany

See Das Supertalent audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Das Supertalent. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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