Edvard Munch Audience in Germany

Edvard Munch logo

Edvard Munch has an estimated audience of 420,430 people in Germany. 47.1% are female, 52.9% are male, average age 45.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Skid Row (American band), Myles Kennedy, Saturn (store), Wassily Kandinsky, AutoScout24.

The average Edvard Munch fan in Germany is 45.0 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Skid Row (American band), Myles Kennedy, Saturn (store), with strongest over-indexing on Skid Row (American band) (80.92× the country average). Demographically, the Edvard Munch audience skews balanced with an average age of 45.0, and over-indexes on personality traits such as Sustainability, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Arts & Culture · Type: Person · Subtype: Painter

Demographics of Edvard Munch fans

Demographic split for Edvard Munch audience in Germany
MetricValue
Female47.1%
Male52.9%
Average age45.0
Estimated audience size420,430

Audience persona

The typical Edvard Munch fan in Germany is balanced, around 45.0 years old, with strong Sustainability tendencies and a notable affinity for Skid Row (American band).

Top regions in Germany

Top regions ranked by reach for Edvard Munch in Germany
RegionReachAffinity
Nordrhein-Westfalen93,8511.02×
Bayern57,5780.85×
Baden-Württemberg45,4630.79×
Niedersachsen35,0590.86×
Hessen30,3420.95×
Berlin27,6541.47×
Sachsen24,3361.18×
Rheinland-Pfalz16,9560.8×
Schleswig-Holstein15,4541.02×
Brandenburg14,2031.09×
Hamburg12,2781.29×
Mecklenburg-Vorpommern10,5011.31×
Thüringen9,9380.93×
Sachsen-Anhalt8,6950.8×
Saarland3,7220.72×
Bremen3,2840.91×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Edvard Munch audience
BrandAffinityCategory
Skid Row (American band)80.92×Music & Radio
Myles Kennedy96.62×Music & Radio
Saturn (store)6.09×Shopping
Wassily Kandinsky32.56×Arts & Culture
AutoScout243.11×Cars & Mobility
Paul Klee18.32×Arts & Culture
High intensity training23.13×Sports
Alice Cooper (band)9.63×Music & Radio
Greta Van Fleet24.45×Music & Radio
Gustav Klimt10.72×Arts & Culture
Hugendubel3.99×Shopping
Goodbye June24.45×Music & Radio
Tremonti96.62×Music & Radio
Cultural travel21.57×Travel & Leisure
Water aerobics21.46×Sports
Visit Norway11.63×Travel & Leisure
August Macke17.41×Arts & Culture
Cindy Sherman13.32×Arts & Culture
Hans Zimmer5.11×Music & Radio
Local food2.34×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Edvard Munch audience
TraitClusterScore
SustainabilityBALANCE2.06
Early Adopter MentalityPOWER2.03
Urban LifestyleOPEN1.94
Design AffinityPREMIUM1.8
Quality AwarenessPREMIUM1.66
Pet OwnershipJOY1.49

Worldwide distribution

Worldwide audience distribution share by country for Edvard Munch
CountryShare
United States15.3%
Germany11.4%
United Kingdom6.9%

See Edvard Munch audiences in other countries

More Painter audiences in Germany

Frequently asked questions

How many fans does Edvard Munch have in Germany?

Edvard Munch has an estimated audience of 420,430 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Edvard Munch fans?

47.1% of Edvard Munch fans are female, 52.9% are male, with an average age of 45.0 years.

Which brands do Edvard Munch fans like most?

Edvard Munch fans show strongest brand affinity for Skid Row (American band) (80.92×), Myles Kennedy (96.62×), and Saturn (store) (6.09×) over the country average.

Where do Edvard Munch fans live in Germany?

Edvard Munch fans in Germany are most concentrated in Nordrhein-Westfalen (reach 93,851), Bayern (reach 57,578), and Baden-Württemberg (reach 45,463). These three regions account for the largest share of the active audience.

What other brands do Edvard Munch fans also like?

Beyond Edvard Munch itself, the audience over-indexes on Myles Kennedy (96.62×), Saturn (store) (6.09×), Wassily Kandinsky (32.56×), and AutoScout24 (3.11×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Edvard Munch. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.