Envato Audience in Germany
Envato has an estimated audience of 335,682 people in Germany. 72.7% are female, 27.3% are male, average age 34.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: DC Universe Online, Ben Aaronovitch, IStock, Robert Frank, Japan Bonsai Garden Art.
The average Envato fan in Germany is 34.3 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include DC Universe Online, Ben Aaronovitch, IStock, with strongest over-indexing on DC Universe Online (75.44× the country average). Demographically, the Envato audience skews more female with an average age of 34.3, and over-indexes on personality traits such as Urban Lifestyle, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Internet & Social Media · Type: Website / Newspaper / Magazine
Demographics of Envato fans
| Metric | Value |
|---|---|
| Female | 72.7% |
| Male | 27.3% |
| Average age | 34.3 |
| Estimated audience size | 335,682 |
Audience persona
The typical Envato fan in Germany is more female, around 34.3 years old, with strong Urban Lifestyle tendencies and a notable affinity for DC Universe Online.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 86,044 | 1.17× |
| Bayern | 62,457 | 1.16× |
| Baden-Württemberg | 55,283 | 1.21× |
| Hessen | 32,330 | 1.26× |
| Niedersachsen | 27,879 | 0.86× |
| Berlin | 24,442 | 1.63× |
| Rheinland-Pfalz | 14,661 | 0.87× |
| Sachsen | 13,658 | 0.83× |
| Schleswig-Holstein | 10,939 | 0.91× |
| Hamburg | 10,526 | 1.39× |
| Brandenburg | 7,359 | 0.71× |
| Saarland | 5,063 | 1.23× |
| Thüringen | 4,780 | 0.56× |
| Sachsen-Anhalt | 4,409 | 0.51× |
| Mecklenburg-Vorpommern | 3,485 | 0.54× |
| Bremen | 3,375 | 1.18× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| DC Universe Online | 75.44× | Games |
| Ben Aaronovitch | 131.87× | Literature |
| IStock | 46.9× | Technology & Electronics |
| Robert Frank | 125.77× | Arts & Culture |
| Japan Bonsai Garden Art | 118.05× | |
| Robbie Coltrane | 36.52× | Movies & TV |
| Robert Capa | 61.81× | Arts & Culture |
| Shutterstock | 27.49× | Internet & Social Media |
| Film director | 18.18× | Movies & TV |
| Fotolia | 66.32× | Business & Career |
| Jeypore | 97.15× | Travel & Leisure |
| Michael J. Fox | 14.01× | Movies & TV |
| Belt (clothing) | 20× | Fashion & Accessoires |
| Vivian Maier | 72.07× | Arts & Culture |
| Vimeo | 20× | Movies & TV |
| DeviantArt | 8.73× | Internet & Social Media |
| DC Universe Animated Original Movies | 118.36× | Movies & TV |
| Corel VideoStudio | 52.93× | |
| Arts and Crafts movement | 8.1× | Arts & Culture |
| Kelly Brown | 29.57× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Urban Lifestyle | OPEN | 2.82 |
| Early Adopter Mentality | POWER | 1.9 |
| DIY Mentality | THRILL | 1.59 |
| Convenience Orientation | PREMIUM | 1.5 |
| Career Orientation | POWER | 1.49 |
| Social Media Usage | JOY | 1.48 |
Worldwide distribution
| Country | Share |
|---|---|
| India | 12.2% |
| United States | 9.3% |
| Brazil | 7.0% |
See Envato audiences in other countries
More Internet & Social Media audiences in Germany
- TikTok (26,168,913)
- Instagram (25,858,505)
- YouTube (24,030,137)
- Bild (23,266,420)
- Spiegel Online (19,266,000)
Frequently asked questions
How many fans does Envato have in Germany?
Envato has an estimated audience of 335,682 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Envato fans?
72.7% of Envato fans are female, 27.3% are male, with an average age of 34.3 years.
Which brands do Envato fans like most?
Envato fans show strongest brand affinity for DC Universe Online (75.44×), Ben Aaronovitch (131.87×), and IStock (46.9×) over the country average.
Where do Envato fans live in Germany?
Envato fans in Germany are most concentrated in Nordrhein-Westfalen (reach 86,044), Bayern (reach 62,457), and Baden-Württemberg (reach 55,283). These three regions account for the largest share of the active audience.
What other brands do Envato fans also like?
Beyond Envato itself, the audience over-indexes on Ben Aaronovitch (131.87×), IStock (46.9×), Robert Frank (125.77×), and Japan Bonsai Garden Art (118.05×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Envato. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.