Rascasse Audience Intelligence

Envato Audience in United States

A data profile of the people who buy, follow and care about Envato in United States — modelled from more than twelve digital signal sources. Envato has an estimated audience of 1,374,802 people in United States.

The average Envato fan in United States is 37.0 years old, more male, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Shutterstock, IStock, Getty Images, with strongest over-indexing on Shutterstock (124.96× the country average).

Demographically, the Envato audience skews more male with an average age of 37.0, and over-indexes on personality traits such as Need for Security, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Envato fan in United States is more male, around 37.0 years old, with strong Need for Security tendencies and a notable affinity for Shutterstock.

Category: Internet & Social Media · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Envato profile in United States.

Audience size
1.4M
in United States
Gender
42.3%
57.7% male
Age
37.0
average years
Country rank
#18933
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

+25%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Envato

42.3% are female, 57.7% are male, average age 37.0.

Fig. 02

Gender split

42.3%
Female
57.7%
Male
Demographic split for Envato audience in United States
MetricValue
Female42.3%
Male57.7%
Average age37.0
Estimated audience size1,374,802
Fig. 03

Age distribution

Ø 37.0
average years
Age distribution of the Envato audience in United States
Age bracketShare%
16-1924%
20-2917%
30-3921%
40-4930%
50+8%
Fig. 04

Worldwide distribution

9.4%

of the worldwide Envato audience comes from United States.

Worldwide audience distribution share by country for Envato
CountryShare
India12.5%
United States9.4%
Brazil6.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Envato audience in United States is strongest.

Fig. 05

Top regions by affinity

Envato fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~7K1.84×
02Florida~100K1.61×
03Utah~20K1.61×
04California~200K1.37×
05Nevada~20K1.37×
06Colorado~30K1.30×
07Georgia~50K1.29×
08Tennessee~30K1.24×
09New York~90K1.23×
10Idaho~8K1.21×
11Texas~100K1.15×
12Kansas~10K1.15×
13Arizona~30K1.14×
14Missouri~20K1.11×
15Oklahoma~20K1.10×
16New Jersey~40K1.08×
17Oregon~20K1.04×
18Nebraska~7K1.03×
19Washington~30K1.01×
20Hawaii~6K1.01×
21Virginia~30K1.00×
22Connecticut~10K0.99×
23Montana~4K0.98×
24Kentucky~20K0.97×
25North Carolina~40K0.96×
26Maryland~20K0.93×
27Illinois~40K0.92×
28South Carolina~20K0.92×
29Arkansas~10K0.91×
30South Dakota~3K0.91×
31Louisiana~20K0.89×
32Rhode Island~4K0.89×
33Minnesota~20K0.88×
34Vermont~2K0.88×
35Michigan~30K0.87×
36Pennsylvania~40K0.86×
37Ohio~40K0.86×
38New Hampshire~4K0.86×
39Indiana~20K0.84×
40Massachusetts~20K0.83×
41Alabama~20K0.82×
42Iowa~9K0.82×
43North Dakota~2K0.81×
44Wisconsin~20K0.79×
45Maine~4K0.79×
46Alaska~2K0.76×
47Mississippi~8K0.75×
48Delaware~3K0.72×
49New Mexico~5K0.69×
50West Virginia~4K0.63×
Fig. 06

Affinity by region

Affinity by region — Envato, United States
0.63×1.00×1.84×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Envato audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Envato audience
#·InterestCategoryAffinity×
01BigstockBusiness & Career291.88×
02AppNexusBusiness & Career231.88×
03PeoplePerHourBusiness & Career176.77×
04IStockTechnology & Electronics161.65×
05ShutterstockInternet & Social Media124.96×
06Getty ImagesTechnology & Electronics72.69×
07Larry PagePolitics & Society34.15×
08Sergey BrinBusiness & Career33.79×
09AdobeTechnology & Electronics28.44×
10Larry EllisonBusiness & Career20.85×
11UpToDateHealth20.00×
12TurkmenistanTravel & Leisure20.00×
13Peter ThielBusiness & Career18.15×
14K (anime)Literature15.00×
15Subway SurfersGames14.80×
16Taylor LautnerMovies & TV12.04×
17CapCutTechnology & Electronics11.41×
18Stock photographyArts & Culture10.98×
19Robert PattinsonMovies & TV9.41×
20FIFA World Cup 2026Sports1.93×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Envato audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Envato audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.46×
Risk AppetiteTHRILL1.41×
TraditionCONSERVATISM1.39×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Envato audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.86×
Design AffinityPREMIUM0.86×
Pet OwnershipJOY0.89×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Envato have in United States?

Envato has an estimated audience of 1,374,802 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Envato fans?

42.3% of Envato fans are female, 57.7% are male, with an average age of 37.0 years.

03

Which brands do Envato fans like most?

Envato fans show strongest brand affinity for Shutterstock (124.96×), IStock (161.65×), and Getty Images (72.69×) over the country average.

04

Where do Envato fans live in United States?

Envato fans in United States are most concentrated in California (reach ~200K), Florida (reach ~100K), and Texas (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Envato fans also like?

Beyond Envato itself, the audience over-indexes on IStock (161.65×), Getty Images (72.69×), Bigstock (291.88×), and Adobe (28.44×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Envato. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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