Epiphone Audience in Germany
Epiphone has an estimated audience of 267,988 people in Germany. 24.9% are female, 75.1% are male, average age 40.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Israel, Dog breed, Preacher (comics), Goosebumps (film), Kodi (software).
The average Epiphone fan in Germany is 40.1 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Israel, Dog breed, Preacher (comics), with strongest over-indexing on Israel (16.11× the country average). Demographically, the Epiphone audience skews more male with an average age of 40.1, and over-indexes on personality traits such as Early Adopter Mentality, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Brand · Subtype: Music instrument
Demographics of Epiphone fans
| Metric | Value |
|---|---|
| Female | 24.9% |
| Male | 75.1% |
| Average age | 40.1 |
| Estimated audience size | 267,988 |
Audience persona
The typical Epiphone fan in Germany is more male, around 40.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Israel.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 64,399 | 1.1× |
| Bayern | 52,411 | 1.22× |
| Baden-Württemberg | 41,757 | 1.14× |
| Niedersachsen | 28,286 | 1.09× |
| Hessen | 24,426 | 1.2× |
| Rheinland-Pfalz | 14,384 | 1.07× |
| Berlin | 14,091 | 1.18× |
| Schleswig-Holstein | 12,159 | 1.26× |
| Sachsen | 11,503 | 0.88× |
| Hamburg | 7,112 | 1.17× |
| Brandenburg | 6,440 | 0.77× |
| Thüringen | 4,689 | 0.69× |
| Sachsen-Anhalt | 4,279 | 0.62× |
| Saarland | 3,844 | 1.17× |
| Mecklenburg-Vorpommern | 3,004 | 0.59× |
| Bremen | 1,987 | 0.87× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Israel | 16.11× | Travel & Leisure |
| Dog breed | 6.15× | Pets & Animals |
| Preacher (comics) | 17.55× | Literature |
| Goosebumps (film) | 23.45× | Movies & TV |
| Kodi (software) | 6.46× | Technology & Electronics |
| KLIX (AM) | 4.45× | Music & Radio |
| Jacamo | 30.57× | Fashion & Accessoires |
| Home construction | 1.59× | Home & Garden |
| Neon Genesis Evangelion (manga) | 7.83× | Literature |
| Hudson, New York | 6.76× | Travel & Leisure |
| Pediatric Hematology and Oncology | 9.64× | Health |
| Corona (band) | 2.33× | Music & Radio |
| The Bugaboos | 6.97× | Travel & Leisure |
| Hiro Mashima | 33.54× | Literature |
| Hobby Lobby | 5.52× | Home & Garden |
| Google Analytics | 2× | Internet & Social Media |
| Mo Hayder | 11.14× | Literature |
| Winemaking | 3.33× | Food & Beverages |
| Palestine Polytechnic University | 8.1× | Business & Career |
| Gift registry | 10.09× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.63 |
| Tradition | CONSERVATISM | 1.44 |
| Patriotism | CONSERVATISM | 1.21 |
| Sustainability | BALANCE | 1.11 |
| Sports Activity | POWER | 1.1 |
| DIY Mentality | THRILL | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 34.9% |
| Japan | 8.6% |
| United Kingdom | 5.9% |
See Epiphone audiences in other countries
More Music instrument audiences in Germany
- ESP Guitars (889,438)
- Boss Corporation (846,863)
- Ibanez (734,380)
- Roland Corporation (271,999)
- Pan flute (229,505)
Frequently asked questions
How many fans does Epiphone have in Germany?
Epiphone has an estimated audience of 267,988 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Epiphone fans?
24.9% of Epiphone fans are female, 75.1% are male, with an average age of 40.1 years.
Which brands do Epiphone fans like most?
Epiphone fans show strongest brand affinity for Israel (16.11×), Dog breed (6.15×), and Preacher (comics) (17.55×) over the country average.
Where do Epiphone fans live in Germany?
Epiphone fans in Germany are most concentrated in Nordrhein-Westfalen (reach 64,399), Bayern (reach 52,411), and Baden-Württemberg (reach 41,757). These three regions account for the largest share of the active audience.
What other brands do Epiphone fans also like?
Beyond Epiphone itself, the audience over-indexes on Dog breed (6.15×), Preacher (comics) (17.55×), Goosebumps (film) (23.45×), and Kodi (software) (6.46×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Epiphone. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.