Acoustic guitar Audience in Germany

Acoustic guitar has an estimated audience of 3,395,363 people in Germany. 41.8% are female, 58.2% are male, average age 36.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Bass guitar, Blues music, Guitar amplifier, Rhythm and blues music, Soul music.
The average Acoustic guitar fan in Germany is 36.6 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Bass guitar, Blues music, Guitar amplifier, with strongest over-indexing on Bass guitar (8.71× the country average). Demographically, the Acoustic guitar audience skews more male with an average age of 36.6, and over-indexes on personality traits such as Sustainability, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic
Demographics of Acoustic guitar fans
| Metric | Value |
|---|---|
| Female | 41.8% |
| Male | 58.2% |
| Average age | 36.6 |
| Estimated audience size | 3,395,363 |
Audience persona
The typical Acoustic guitar fan in Germany is more male, around 36.6 years old, with strong Sustainability tendencies and a notable affinity for Bass guitar.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 780,885 | 1.05× |
| Bayern | 655,950 | 1.2× |
| Baden-Württemberg | 519,848 | 1.12× |
| Hessen | 346,671 | 1.34× |
| Niedersachsen | 315,405 | 0.96× |
| Berlin | 227,703 | 1.5× |
| Rheinland-Pfalz | 183,219 | 1.08× |
| Sachsen | 149,247 | 0.9× |
| Schleswig-Holstein | 113,898 | 0.93× |
| Brandenburg | 85,345 | 0.81× |
| Hamburg | 75,858 | 0.99× |
| Thüringen | 65,668 | 0.76× |
| Sachsen-Anhalt | 62,050 | 0.71× |
| Mecklenburg-Vorpommern | 45,837 | 0.71× |
| Saarland | 38,734 | 0.93× |
| Bremen | 32,150 | 1.11× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Bass guitar | 8.71× | Music & Radio |
| Blues music | 4.21× | Music & Radio |
| Guitar amplifier | 9.03× | Music & Radio |
| Rhythm and blues music | 3.17× | Music & Radio |
| Soul music | 3.72× | Music & Radio |
| Electric guitar | 4.83× | Music & Radio |
| Drums | 4.85× | Music & Radio |
| Rock and roll | 3.22× | Music & Radio |
| ESP Guitars | 10.4× | Music & Radio |
| Heavy metal music | 2.77× | Music & Radio |
| Fingerstyle guitar | 10.14× | Music & Radio |
| Musical instrument | 3.21× | Music & Radio |
| Classical guitar | 9.86× | Music & Radio |
| String instrument | 5.42× | Music & Radio |
| Harry Potter | 1.65× | Movies & TV |
| Channing Tatum | 8.38× | Movies & TV |
| Jazz music | 2.69× | Music & Radio |
| Ibanez | 9.47× | Music & Radio |
| Popular music | 2.31× | Music & Radio |
| Classical music | 2.53× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.29 |
| LGBTQ+ Identity | OPEN | 1.27 |
| Mindfulness | BALANCE | 1.2 |
| Travelling | THRILL | 1.18 |
| DIY Mentality | THRILL | 1.16 |
| Early Adopter Mentality | POWER | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 28.4% |
| Japan | 5.8% |
| China | 5.4% |
See Acoustic guitar audiences in other countries
More Music & Radio audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Acoustic guitar have in Germany?
Acoustic guitar has an estimated audience of 3,395,363 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Acoustic guitar fans?
41.8% of Acoustic guitar fans are female, 58.2% are male, with an average age of 36.6 years.
Which brands do Acoustic guitar fans like most?
Acoustic guitar fans show strongest brand affinity for Bass guitar (8.71×), Blues music (4.21×), and Guitar amplifier (9.03×) over the country average.
Where do Acoustic guitar fans live in Germany?
Acoustic guitar fans in Germany are most concentrated in Nordrhein-Westfalen (reach 780,885), Bayern (reach 655,950), and Baden-Württemberg (reach 519,848). These three regions account for the largest share of the active audience.
What other brands do Acoustic guitar fans also like?
Beyond Acoustic guitar itself, the audience over-indexes on Blues music (4.21×), Guitar amplifier (9.03×), Rhythm and blues music (3.17×), and Soul music (3.72×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Acoustic guitar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.