Esslingen University of Applied Sciences Audience in Germany

Esslingen University of Applied Sciences logo

Esslingen University of Applied Sciences has an estimated audience of 302,300 people in Germany. Top regions: Baden-Württemberg, Bayern, Nordrhein-Westfalen. Top brand affinities: Headhunters (film), Antwone Fisher (film), Jain University, Kumanovo, Cocktail.

Esslingen University of Applied Sciences fans in Germany are concentrated in Baden-Württemberg, with strong brand affinity for Headhunters (film). The audience is concentrated in Baden-Württemberg, Bayern, Nordrhein-Westfalen. Top brand affinities include Headhunters (film), Antwone Fisher (film), Jain University, with strongest over-indexing on Headhunters (film) (21.66× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Business & Career · Type: POI · Subtype: University

Demographics of Esslingen University of Applied Sciences fans

Demographic split for Esslingen University of Applied Sciences audience in Germany
MetricValue
Estimated audience size302,300

Audience persona

The typical Esslingen University of Applied Sciences fan in Germany shows strong Career Orientation tendencies and a notable affinity for Headhunters (film).

Top regions in Germany

Top regions ranked by reach for Esslingen University of Applied Sciences in Germany
RegionReachAffinity
Baden-Württemberg409,80012.98×
Bayern36,7780.42×
Nordrhein-Westfalen23,1200.19×
Hessen19,7320.47×
Niedersachsen8,5500.16×
Rheinland-Pfalz7,5070.27×
Berlin7,2550.3×
Sachsen3,3040.12×
Hamburg2,5550.21×
Schleswig-Holstein2,1430.11×
Brandenburg1,7400.1×
Thüringen1,5840.11×
Sachsen-Anhalt1,2920.09×
Saarland1,1570.17×
Bremen9240.2×
Mecklenburg-Vorpommern8660.08×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Esslingen University of Applied Sciences audience
BrandAffinityCategory
Headhunters (film)21.66×Movies & TV
Antwone Fisher (film)61.83×Movies & TV
Jain University49.18×Business & Career
Kumanovo20×Travel & Leisure
Cocktail1.55×Food & Beverages
Gil Ofarim1.57×Music & Radio
Stradivarius1.97×Shopping
Heatwave (band)21.44×Music & Radio
University of Applied Sciences Hof17.28×Business & Career
Progressive rock1.72×Music & Radio
WikiHow12.66×Internet & Social Media
Preacher (comics)6.01×Literature
Jabali20×Pets & Animals
Loincloth1.97×Fashion & Accessoires
Anton Hofreiter3.57×Politics & Society
Gloria3.08×Music & Radio
Hawara11.91×Travel & Leisure
Elīna Garanča4.58×Music & Radio
myDealZ1.51×Shopping
Fabo7.86×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Esslingen University of Applied Sciences audience
TraitClusterScore
Career OrientationPOWER1.78
SustainabilityBALANCE1.48
Early Adopter MentalityPOWER1.4
IndulgenceJOY1.26
Urban LifestyleOPEN1.24
PatriotismCONSERVATISM1.2

Worldwide distribution

Worldwide audience distribution share by country for Esslingen University of Applied Sciences
CountryShare
Germany93.9%
India2.4%
United States0.6%

See Esslingen University of Applied Sciences audiences in other countries

More University audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Esslingen University of Applied Sciences. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.