Esslingen University of Applied Sciences Audience in Germany

Esslingen University of Applied Sciences logo

Esslingen University of Applied Sciences has an estimated audience of 302,300 people in Germany. Top regions: Baden-Württemberg, Bayern, Nordrhein-Westfalen. Top brand affinities: Mannheim University of Applied Sciences, University of Augsburg, University of Bonn, Koblenz University of Applied Sciences, University of Regensburg.

Esslingen University of Applied Sciences fans in Germany are concentrated in Baden-Württemberg, with strong brand affinity for Mannheim University of Applied Sciences. The audience is concentrated in Baden-Württemberg, Bayern, Nordrhein-Westfalen. Top brand affinities include Mannheim University of Applied Sciences, University of Augsburg, University of Bonn, with strongest over-indexing on Mannheim University of Applied Sciences (65.96× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Business & Career · Type: POI · Subtype: University

Demographics of Esslingen University of Applied Sciences fans

Demographic split for Esslingen University of Applied Sciences audience in Germany
MetricValue
Estimated audience size302,300

Audience persona

The typical Esslingen University of Applied Sciences fan in Germany shows strong Career Orientation tendencies and a notable affinity for Mannheim University of Applied Sciences.

Top regions in Germany

Top regions ranked by reach for Esslingen University of Applied Sciences in Germany
RegionReachAffinity
Baden-Württemberg409,80012.98×
Bayern36,7780.42×
Nordrhein-Westfalen23,1200.19×
Hessen19,7320.47×
Niedersachsen8,5500.16×
Rheinland-Pfalz7,5070.27×
Berlin7,2550.3×
Sachsen3,3040.12×
Hamburg2,5550.21×
Schleswig-Holstein2,1430.11×
Brandenburg1,7400.1×
Thüringen1,5840.11×
Sachsen-Anhalt1,2920.09×
Saarland1,1570.17×
Bremen9240.2×
Mecklenburg-Vorpommern8660.08×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Esslingen University of Applied Sciences audience
BrandAffinityCategory
Mannheim University of Applied Sciences65.96×Business & Career
University of Augsburg50.83×Business & Career
University of Bonn49.18×Business & Career
Koblenz University of Applied Sciences63×Business & Career
University of Regensburg45.4×Business & Career
University of Hamburg37.78×Business & Career
Technische Universität Darmstadt108.07×Business & Career
Novo Nordisk17.28×Health
Darmstadt University of Applied Sciences79.07×Business & Career
University of Wuppertal49.97×Business & Career
University of Lübeck79.36×Business & Career
Frankfurt University of Applied Sciences84.39×Business & Career
Humboldt University of Berlin15.07×Business & Career
University of Bayreuth62.53×Business & Career
Free University of Berlin20×Business & Career
Bachelor of Technology34.97×Business & Career
University of Kiel73.99×Business & Career
Leipzig University19.31×Business & Career
University of Greifswald54.14×Business & Career
University of Mannheim15.3×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Esslingen University of Applied Sciences audience
TraitClusterScore
Career OrientationPOWER1.78
SustainabilityBALANCE1.48
Early Adopter MentalityPOWER1.4
IndulgenceJOY1.26
Urban LifestyleOPEN1.24
PatriotismCONSERVATISM1.2

Worldwide distribution

Worldwide audience distribution share by country for Esslingen University of Applied Sciences
CountryShare
Germany93.9%
India2.4%
United States0.6%

See Esslingen University of Applied Sciences audiences in other countries

More University audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Esslingen University of Applied Sciences. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.