Frank Zander Audience in Germany

Frank Zander has an estimated audience of 1,113,096 people in Germany. 46.2% are female, 53.8% are male, average age 50.5. Top regions: Nordrhein-Westfalen, Sachsen, Bayern. Top brand affinities: Time (magazine), Home Office, Artistic inspiration, Jack White, Stradivarius.
The average Frank Zander fan in Germany is 50.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Sachsen, Bayern. Top brand affinities include Time (magazine), Home Office, Artistic inspiration, with strongest over-indexing on Time (magazine) (5× the country average). Demographically, the Frank Zander audience skews balanced with an average age of 50.5, and over-indexes on personality traits such as Community Orientation, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Schlager
Demographics of Frank Zander fans
| Metric | Value |
|---|---|
| Female | 46.2% |
| Male | 53.8% |
| Average age | 50.5 |
| Estimated audience size | 1,113,096 |
Audience persona
The typical Frank Zander fan in Germany is balanced, around 50.5 years old, with strong Community Orientation tendencies and a notable affinity for Time (magazine).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 187,155 | 0.77× |
| Sachsen | 97,348 | 1.78× |
| Bayern | 97,331 | 0.54× |
| Niedersachsen | 88,570 | 0.82× |
| Baden-Württemberg | 81,146 | 0.53× |
| Berlin | 72,715 | 1.46× |
| Brandenburg | 60,738 | 1.76× |
| Sachsen-Anhalt | 48,503 | 1.68× |
| Hessen | 45,567 | 0.54× |
| Thüringen | 41,043 | 1.45× |
| Schleswig-Holstein | 34,987 | 0.88× |
| Rheinland-Pfalz | 33,889 | 0.61× |
| Mecklenburg-Vorpommern | 27,786 | 1.31× |
| Hamburg | 16,097 | 0.64× |
| Saarland | 9,179 | 0.67× |
| Bremen | 5,355 | 0.56× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Time (magazine) | 5× | News |
| Home Office | 1.78× | Business & Career |
| Artistic inspiration | 1.61× | Arts & Culture |
| Jack White | 2.23× | Movies & TV |
| Stradivarius | 1.51× | Shopping |
| VfL Wolfsburg | 1.55× | Sports |
| Preacher (comics) | 5.84× | Literature |
| Granola | 7.64× | Food & Beverages |
| Israel | 1.51× | Travel & Leisure |
| Salman Khan | 4.7× | Movies & TV |
| Oliver Kahn | 2.64× | Sports |
| KLIX (AM) | 1.8× | Music & Radio |
| Home Delivery | 1.79× | Food & Beverages |
| Faun (band) | 2.89× | Music & Radio |
| Corona (band) | 1.56× | Music & Radio |
| Rosie the Riveter | 6.52× | Business & Career |
| Headhunters (film) | 2.55× | Movies & TV |
| Ayrton Senna | 2.69× | Sports |
| Emperor Entertainment Group | 2.01× | Business & Career |
| Klis | 13.51× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 1.39 |
| Convenience Orientation | PREMIUM | 1.28 |
| Pet Ownership | JOY | 1.27 |
| LGBTQ+ Identity | OPEN | 1.26 |
| Healthy Lifestyle | BALANCE | 1.14 |
| Individualism | JOY | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 90.8% |
| Austria | 5.2% |
| Switzerland | 1.8% |
See Frank Zander audiences in other countries
More Schlager audiences in Germany
- Helene Fischer (10,794,585)
- Roland Kaiser (7,492,433)
- Florian Silbereisen (6,708,420)
- Michelle (5,429,735)
- Beatrice Egli (4,516,285)
Frequently asked questions
How many fans does Frank Zander have in Germany?
Frank Zander has an estimated audience of 1,113,096 people in Germany, concentrated in Nordrhein-Westfalen and Sachsen.
What is the gender split and age of Frank Zander fans?
46.2% of Frank Zander fans are female, 53.8% are male, with an average age of 50.5 years.
Which brands do Frank Zander fans like most?
Frank Zander fans show strongest brand affinity for Time (magazine) (5×), Home Office (1.78×), and Artistic inspiration (1.61×) over the country average.
Where do Frank Zander fans live in Germany?
Frank Zander fans in Germany are most concentrated in Nordrhein-Westfalen (reach 187,155), Sachsen (reach 97,348), and Bayern (reach 97,331). These three regions account for the largest share of the active audience.
What other brands do Frank Zander fans also like?
Beyond Frank Zander itself, the audience over-indexes on Home Office (1.78×), Artistic inspiration (1.61×), Jack White (2.23×), and Stradivarius (1.51×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Frank Zander. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.