Golden Globe Award Audience in Germany

Golden Globe Award has an estimated audience of 1,516,237 people in Germany. 56.6% are female, 43.4% are male, average age 36.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Diane Keaton, Olivia Colman, Michelle Williams (actress), TikTok, Toni Collette.
The average Golden Globe Award fan in Germany is 36.8 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Diane Keaton, Olivia Colman, Michelle Williams (actress), with strongest over-indexing on Diane Keaton (15.93× the country average). Demographically, the Golden Globe Award audience skews more female with an average age of 36.8, and over-indexes on personality traits such as Extroversion, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Event · Subtype: Award
Demographics of Golden Globe Award fans
| Metric | Value |
|---|---|
| Female | 56.6% |
| Male | 43.4% |
| Average age | 36.8 |
| Estimated audience size | 1,516,237 |
Audience persona
The typical Golden Globe Award fan in Germany is more female, around 36.8 years old, with strong Extroversion tendencies and a notable affinity for Diane Keaton.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 355,609 | 1.07× |
| Bayern | 256,857 | 1.05× |
| Baden-Württemberg | 183,249 | 0.89× |
| Berlin | 169,433 | 2.5× |
| Hessen | 133,132 | 1.15× |
| Niedersachsen | 121,294 | 0.82× |
| Rheinland-Pfalz | 67,764 | 0.89× |
| Sachsen | 59,385 | 0.8× |
| Schleswig-Holstein | 48,917 | 0.9× |
| Hamburg | 47,329 | 1.38× |
| Brandenburg | 36,341 | 0.77× |
| Thüringen | 29,172 | 0.76× |
| Sachsen-Anhalt | 23,778 | 0.61× |
| Mecklenburg-Vorpommern | 15,574 | 0.54× |
| Saarland | 14,597 | 0.78× |
| Bremen | 14,108 | 1.09× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Diane Keaton | 15.93× | Movies & TV |
| Olivia Colman | 33.73× | Movies & TV |
| Michelle Williams (actress) | 31.73× | Movies & TV |
| TikTok | 3.19× | Internet & Social Media |
| Toni Collette | 16.95× | Movies & TV |
| Emily Blunt | 11.22× | Movies & TV |
| Pedro Pascal | 8.57× | Movies & TV |
| Amy Adams | 19.57× | Movies & TV |
| Bruce Willis | 5.94× | Movies & TV |
| Helen Mirren | 11.11× | Movies & TV |
| Michelle Monaghan | 15.46× | Movies & TV |
| Wes Anderson | 15.03× | Movies & TV |
| Rain Man | 19.67× | Movies & TV |
| Judy Garland | 13.14× | Movies & TV |
| Margot Robbie | 6.34× | Movies & TV |
| Tagesschau | 2.38× | Movies & TV |
| Brad Pitt | 5.82× | Movies & TV |
| Leonardo DiCaprio | 6.47× | Movies & TV |
| Emma Thompson | 10.58× | Movies & TV |
| Richard Madden | 18.11× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.39 |
| Tradition | CONSERVATISM | 1.39 |
| Patriotism | CONSERVATISM | 1.33 |
| Sports Activity | POWER | 1.19 |
| Early Adopter Mentality | POWER | 1.12 |
| Convenience Orientation | PREMIUM | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 54.1% |
| United Kingdom | 9.4% |
| Canada | 4.5% |
See Golden Globe Award audiences in other countries
More Award audiences in Germany
- Grammy Award (591,054)
- Emmy Award (449,921)
- Academy Award for Best Actor (250,507)
- Academy Award for Best Actress (131,887)
- Academy Award for Best Supporting Actor (119,383)
Frequently asked questions
How many fans does Golden Globe Award have in Germany?
Golden Globe Award has an estimated audience of 1,516,237 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Golden Globe Award fans?
56.6% of Golden Globe Award fans are female, 43.4% are male, with an average age of 36.8 years.
Which brands do Golden Globe Award fans like most?
Golden Globe Award fans show strongest brand affinity for Diane Keaton (15.93×), Olivia Colman (33.73×), and Michelle Williams (actress) (31.73×) over the country average.
Where do Golden Globe Award fans live in Germany?
Golden Globe Award fans in Germany are most concentrated in Nordrhein-Westfalen (reach 355,609), Bayern (reach 256,857), and Baden-Württemberg (reach 183,249). These three regions account for the largest share of the active audience.
What other brands do Golden Globe Award fans also like?
Beyond Golden Globe Award itself, the audience over-indexes on Olivia Colman (33.73×), Michelle Williams (actress) (31.73×), TikTok (3.19×), and Toni Collette (16.95×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Golden Globe Award. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.