Gordon Ramsey Audience in Germany
Gordon Ramsey has an estimated audience of 511,907 people in Germany. 69.2% are female, 30.8% are male, average age 34.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Non-stick surface, BBC Food, Mongolia, Kitchenware, Grupera.
The average Gordon Ramsey fan in Germany is 34.0 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Non-stick surface, BBC Food, Mongolia, with strongest over-indexing on Non-stick surface (150.77× the country average). Demographically, the Gordon Ramsey audience skews more female with an average age of 34.0, and over-indexes on personality traits such as Design Affinity, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Food & Beverages · Type: Person · Subtype: Chef
Demographics of Gordon Ramsey fans
| Metric | Value |
|---|---|
| Female | 69.2% |
| Male | 30.8% |
| Average age | 34.0 |
| Estimated audience size | 511,907 |
Audience persona
The typical Gordon Ramsey fan in Germany is more female, around 34.0 years old, with strong Design Affinity tendencies and a notable affinity for Non-stick surface.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 128,146 | 1.14× |
| Bayern | 95,288 | 1.16× |
| Baden-Württemberg | 75,960 | 1.09× |
| Niedersachsen | 49,181 | 0.99× |
| Hessen | 47,213 | 1.21× |
| Rheinland-Pfalz | 28,277 | 1.1× |
| Berlin | 28,027 | 1.22× |
| Sachsen | 22,248 | 0.89× |
| Schleswig-Holstein | 17,620 | 0.96× |
| Brandenburg | 13,394 | 0.84× |
| Hamburg | 13,169 | 1.14× |
| Sachsen-Anhalt | 10,663 | 0.8× |
| Thüringen | 10,378 | 0.8× |
| Mecklenburg-Vorpommern | 7,565 | 0.77× |
| Saarland | 5,756 | 0.92× |
| Bremen | 4,237 | 0.97× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Non-stick surface | 150.77× | Home & Garden |
| BBC Food | 501.11× | Food & Beverages |
| Mongolia | 63.27× | Travel & Leisure |
| Kitchenware | 20× | Home & Garden |
| Grupera | 398.56× | Music & Radio |
| Beirut | 30.05× | Travel & Leisure |
| Flash Forward | 314.76× | Music & Radio |
| Food steamer | 118.46× | Home & Garden |
| RedHook | 237.99× | Music & Radio |
| Sarawak | 130.26× | |
| Haifa Wehbe | 108.23× | Movies & TV |
| Dutch oven | 70.42× | Home & Garden |
| Sick Puppies | 314.76× | Music & Radio |
| Barbecue chicken | 81.91× | Food & Beverages |
| Halocene | 210.84× | Music & Radio |
| Cuisinart | 102.66× | Home & Garden |
| Thermomix | 12.68× | Home & Garden |
| Lebanese American University | 73.89× | Business & Career |
| Shakira | 20× | Music & Radio |
| American Ballet Theatre | 41.38× | Arts & Culture |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 1.45 |
| Sports Activity | POWER | 1.41 |
| DIY Mentality | THRILL | 1.34 |
| Sustainability | BALANCE | 1.27 |
| Community Orientation | OPEN | 1.18 |
| Individualism | JOY | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 30.5% |
| United Kingdom | 17.3% |
| Canada | 4.7% |
See Gordon Ramsey audiences in other countries
More Chef audiences in Germany
- Alfons Schuhbeck (2,554,463)
- Cornelia Poletto (1,206,211)
- Steffen Henssler (927,720)
- Alexander Herrmann (810,060)
- Tim Raue (770,478)
Frequently asked questions
How many fans does Gordon Ramsey have in Germany?
Gordon Ramsey has an estimated audience of 511,907 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Gordon Ramsey fans?
69.2% of Gordon Ramsey fans are female, 30.8% are male, with an average age of 34.0 years.
Which brands do Gordon Ramsey fans like most?
Gordon Ramsey fans show strongest brand affinity for Non-stick surface (150.77×), BBC Food (501.11×), and Mongolia (63.27×) over the country average.
Where do Gordon Ramsey fans live in Germany?
Gordon Ramsey fans in Germany are most concentrated in Nordrhein-Westfalen (reach 128,146), Bayern (reach 95,288), and Baden-Württemberg (reach 75,960). These three regions account for the largest share of the active audience.
What other brands do Gordon Ramsey fans also like?
Beyond Gordon Ramsey itself, the audience over-indexes on BBC Food (501.11×), Mongolia (63.27×), Kitchenware (20×), and Grupera (398.56×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Gordon Ramsey. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.