Hannibal (film) Audience in Germany
Hannibal (film) has an estimated audience of 536,415 people in Germany. 43.5% are female, 56.5% are male, average age 40.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Loincloth, Corona (band), Personalised Gifts, Moroccan riad, Dog breed.
The average Hannibal (film) fan in Germany is 40.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Loincloth, Corona (band), Personalised Gifts, with strongest over-indexing on Loincloth (20× the country average). Demographically, the Hannibal (film) audience skews more male with an average age of 40.3, and over-indexes on personality traits such as Early Adopter Mentality, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of Hannibal (film) fans
| Metric | Value |
|---|---|
| Female | 43.5% |
| Male | 56.5% |
| Average age | 40.3 |
| Estimated audience size | 536,415 |
Audience persona
The typical Hannibal (film) fan in Germany is more male, around 40.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Loincloth.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 129,279 | 1.1× |
| Bayern | 91,130 | 1.06× |
| Baden-Württemberg | 73,832 | 1.01× |
| Hessen | 50,810 | 1.24× |
| Niedersachsen | 49,473 | 0.95× |
| Berlin | 29,914 | 1.25× |
| Sachsen | 26,625 | 1.01× |
| Rheinland-Pfalz | 25,686 | 0.96× |
| Schleswig-Holstein | 16,800 | 0.87× |
| Brandenburg | 14,783 | 0.89× |
| Thüringen | 13,584 | 0.99× |
| Sachsen-Anhalt | 13,470 | 0.97× |
| Hamburg | 11,987 | 0.99× |
| Mecklenburg-Vorpommern | 8,942 | 0.87× |
| Saarland | 5,898 | 0.9× |
| Bremen | 4,342 | 0.95× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Loincloth | 20× | Fashion & Accessoires |
| Corona (band) | 12.92× | Music & Radio |
| Personalised Gifts | 6.68× | Home & Garden |
| Moroccan riad | 20× | Politics & Society |
| Dog breed | 2.6× | Pets & Animals |
| Grimma | 20× | Travel & Leisure |
| Theocracy | 20× | Music & Radio |
| Google Home | 10.96× | Technology & Electronics |
| Home construction | 1.78× | Home & Garden |
| Unique Gifts | 2.51× | Shopping |
| Hang Seng Index | 10.16× | Business & Career |
| Progressive rock | 2.42× | Music & Radio |
| Grup Yorum | 21.18× | Music & Radio |
| Birthday Gifts | 2.37× | Kids & Family |
| Haberler | 1.86× | News |
| The Client (1994 film) | 9.73× | Movies & TV |
| Gran Torino | 6.47× | Movies & TV |
| WonderJeans | 17.31× | Fashion & Accessoires |
| KLIX (AM) | 2.94× | Music & Radio |
| Chromebook | 7.59× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.78 |
| Patriotism | CONSERVATISM | 1.45 |
| Tradition | CONSERVATISM | 1.44 |
| Pet Ownership | JOY | 1.4 |
| Sustainability | BALANCE | 1.29 |
| Travelling | THRILL | 1.25 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.0% |
| Brazil | 11.7% |
| Germany | 7.0% |
See Hannibal (film) audiences in other countries
More Movies & TV audiences in Germany
- Harry Potter (28,862,674)
- Tagesschau (23,589,817)
- Euphoria (17,064,080)
- Batman (12,967,592)
- Sportschau (12,473,404)
Frequently asked questions
How many fans does Hannibal (film) have in Germany?
Hannibal (film) has an estimated audience of 536,415 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Hannibal (film) fans?
43.5% of Hannibal (film) fans are female, 56.5% are male, with an average age of 40.3 years.
Which brands do Hannibal (film) fans like most?
Hannibal (film) fans show strongest brand affinity for Loincloth (20×), Corona (band) (12.92×), and Personalised Gifts (6.68×) over the country average.
Where do Hannibal (film) fans live in Germany?
Hannibal (film) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 129,279), Bayern (reach 91,130), and Baden-Württemberg (reach 73,832). These three regions account for the largest share of the active audience.
What other brands do Hannibal (film) fans also like?
Beyond Hannibal (film) itself, the audience over-indexes on Corona (band) (12.92×), Personalised Gifts (6.68×), Moroccan riad (20×), and Dog breed (2.6×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Hannibal (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.