A data profile of the people who buy, follow and care about Hazel Brugger in Germany — modelled from more than twelve digital signal sources. Hazel Brugger has an estimated audience of 1,223,251 people in Germany.
The average Hazel Brugger fan in Germany is 36.3 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Jan Böhmermann, WE Fashion, Martina Hill, with strongest over-indexing on Jan Böhmermann (38.27× the country average).
Demographically, the Hazel Brugger audience skews balanced with an average age of 36.3, and over-indexes on personality traits such as Need for Security, Urban Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Hazel Brugger fan in Germany is balanced, around 36.3 years old, with strong Need for Security tendencies and a notable affinity for Jan Böhmermann.
The key figures that characterise the Hazel Brugger profile in Germany.
52.2% are female, 47.8% are male, average age 36.3.
| Metric | Value |
|---|---|
| Female | 52.2% |
| Male | 47.8% |
| Average age | 36.3 |
| Estimated audience size | 1,223,251 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 26% | |
| 30-39 | 24% | |
| 40-49 | 19% | |
| 50+ | 11% |
of the worldwide Hazel Brugger audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 64.9% |
| Switzerland | 10.0% |
| Austria | 6.0% |
Where the Hazel Brugger audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen | ~100K | 1.10× | |
| 02 | Hessen | ~200K | 1.09× | |
| 03 | Baden-Württemberg | ~300K | 1.07× | |
| 04 | Schleswig-Holstein | ~70K | 1.06× | |
| 05 | Thüringen | ~50K | 1.06× | |
| 06 | Bayern | ~300K | 1.05× | |
| 07 | Niedersachsen | ~200K | 1.03× | |
| 08 | Mecklenburg-Vorpommern | ~40K | 1.02× | |
| 09 | Nordrhein-Westfalen | ~400K | 1.01× | |
| 10 | Rheinland-Pfalz | ~90K | 1.00× | |
| 11 | Brandenburg | ~60K | 1.00× | |
| 12 | Sachsen-Anhalt | ~50K | 0.97× | |
| 13 | Hamburg | ~40K | 0.96× | |
| 14 | Berlin | ~80K | 0.93× | |
| 15 | Saarland | ~20K | 0.86× | |
| 16 | Bremen | ~10K | 0.83× |
The strongest cross-interests of the Hazel Brugger audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Jan Böhmermann | Movies & TV | 38.27× | ||
| 02 | Martina Hill | Movies & TV | 20.97× | ||
| 03 | WE Fashion | Fashion & Accessoires | 20.00× | ||
| 04 | Vincent D'Onofrio | Movies & TV | 13.43× | ||
| 05 | Jason Bateman | Movies & TV | 13.16× | ||
| 06 | Joseph Gordon-Levitt | Movies & TV | 12.97× | ||
| 07 | Ben Stiller | Movies & TV | 12.75× | ||
| 08 | Carolin Kebekus | Movies & TV | 12.12× | ||
| 09 | ZDFneo | Movies & TV | 11.29× | ||
| 10 | Sam Heughan | Movies & TV | 10.77× | ||
| 11 | Jeffrey Dean Morgan | Movies & TV | 10.04× | ||
| 12 | Christoph Waltz | Movies & TV | 9.00× | ||
| 13 | Jamie Lee Curtis | Movies & TV | 6.89× | ||
| 14 | FC St. Pauli | Sports | 5.75× | ||
| 15 | Scooby-Doo | Movies & TV | 5.11× | ||
| 16 | Satire | Literature | 4.23× | ||
| 17 | Tagesschau | Movies & TV | 3.36× | ||
| 18 | Nature | Home & Garden | 2.58× | ||
| 19 | ZDF | Movies & TV | 2.35× | ||
| 20 | Family | Kids & Family | 1.80× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.49× | |
| Urban Lifestyle | OPEN | 1.48× | |
| Early Adopter Mentality | POWER | 1.45× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sports Activity | POWER | 0.79× | |
| Luxury Orientation | PREMIUM | 0.84× | |
| Price Sensitivity | PREMIUM | 0.86× |
Hazel Brugger has an estimated audience of 1,223,251 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
52.2% of Hazel Brugger fans are female, 47.8% are male, with an average age of 36.3 years.
Hazel Brugger fans show strongest brand affinity for Jan Böhmermann (38.27×), WE Fashion (20×), and Martina Hill (20.97×) over the country average.
Hazel Brugger fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~300K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Hazel Brugger itself, the audience over-indexes on WE Fashion (20×), Martina Hill (20.97×), Tagesschau (3.36×), and Carolin Kebekus (12.12×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Hazel Brugger. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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