Home Front Audience in Germany

Home Front logo

Home Front has an estimated audience of 409,237 people in Germany. 38.4% are female, 61.6% are male, average age 41.5. Top brand affinities: Medieval fantasy, Modified Jeeps, Picnic, Progressive rock, Este, Veneto.

Top brand affinities include Medieval fantasy, Modified Jeeps, Picnic, with strongest over-indexing on Medieval fantasy (30.83× the country average). Demographically, the Home Front audience skews more male with an average age of 41.5, and over-indexes on personality traits such as Spirituality, Patriotism.

Category: Music & Radio · Type: Person · Subtype: New wave

Demographics of Home Front fans

Demographic split for Home Front audience in Germany
MetricValue
Female38.4%
Male61.6%
Average age41.5
Estimated audience size409,237

Audience persona

The typical Home Front fan in Germany is more male, around 41.5 years old, with strong Spirituality tendencies and a notable affinity for Medieval fantasy.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Home Front audience
BrandAffinityCategory
Medieval fantasy30.83×Literature
Modified Jeeps48.62×Cars & Mobility
Picnic7.59×Kids & Family
Progressive rock3.22×Music & Radio
Este, Veneto3.4×Travel & Leisure
Litter box1.7×Pets & Animals
Pillow1.81×Home & Garden
Unique Gifts1.62×Shopping
Natural rubber2.51×Cars & Mobility
3D printing2.34×Technology & Electronics
Captain Fantastic (film)9.55×Movies & TV
Škoda Kodiaq2.09×Cars & Mobility
Christmas Gift1.71×Kids & Family
VfL Wolfsburg1.66×Sports
Buying a House5.84×Home & Garden
Snow White (Fables)1.98×Literature
JDSU2.83×Business & Career
Eindhoven1.61×Travel & Leisure
Minestrone1.86×Food & Beverages
Geothermal heating3.58×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Home Front audience
TraitClusterScore
SpiritualityBALANCE1.98
PatriotismCONSERVATISM1.86
Early Adopter MentalityPOWER1.59
Urban LifestyleOPEN1.51
Community OrientationOPEN1.47
Need for SecurityCONSERVATISM1.47

Worldwide distribution

Worldwide audience distribution share by country for Home Front
CountryShare
United States37.8%
Germany9.3%
United Kingdom7.0%

See Home Front audiences in other countries

More New wave audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Home Front. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.