A data profile of the people who buy, follow and care about Home Front in United States — modelled from more than twelve digital signal sources. Home Front has an estimated audience of 1,430,728 people in United States.
The average Home Front fan in United States is 39.4 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include New York Post, Drudge Report, Sharon Osbourne, with strongest over-indexing on New York Post (5.74× the country average).
Demographically, the Home Front audience skews balanced with an average age of 39.4, and over-indexes on personality traits such as Patriotism, Individualism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Home Front fan in United States is balanced, around 39.4 years old, with strong Patriotism tendencies and a notable affinity for New York Post.
The key figures that characterise the Home Front profile in United States.
47.4% are female, 52.6% are male, average age 39.4.
| Metric | Value |
|---|---|
| Female | 47.4% |
| Male | 52.6% |
| Average age | 39.4 |
| Estimated audience size | 1,430,728 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 18% | |
| 30-39 | 19% | |
| 40-49 | 19% | |
| 50+ | 22% |
of the worldwide Home Front audience comes from United States.
| Country | Share |
|---|---|
| United States | 35.2% |
| Germany | 9.5% |
| United Kingdom | 7.4% |
Where the Home Front audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New Jersey | ~60K | 1.56× | |
| 02 | Montana | ~6K | 1.31× | |
| 03 | Mississippi | ~20K | 1.26× | |
| 04 | Louisiana | ~20K | 1.18× | |
| 05 | West Virginia | ~9K | 1.18× | |
| 06 | Arkansas | ~20K | 1.17× | |
| 07 | Kentucky | ~20K | 1.15× | |
| 08 | Kansas | ~10K | 1.14× | |
| 09 | Idaho | ~9K | 1.13× | |
| 10 | Oklahoma | ~20K | 1.12× | |
| 11 | Iowa | ~10K | 1.12× | |
| 12 | New Mexico | ~9K | 1.12× | |
| 13 | Texas | ~200K | 1.11× | |
| 14 | Missouri | ~30K | 1.08× | |
| 15 | Indiana | ~30K | 1.06× | |
| 16 | South Dakota | ~4K | 1.06× | |
| 17 | Alabama | ~20K | 1.04× | |
| 18 | Arizona | ~30K | 1.03× | |
| 19 | Tennessee | ~30K | 1.02× | |
| 20 | South Carolina | ~20K | 1.02× | |
| 21 | North Dakota | ~3K | 1.02× | |
| 22 | Wyoming | ~2K | 1.02× | |
| 23 | Nebraska | ~8K | 1.01× | |
| 24 | Pennsylvania | ~50K | 1.00× | |
| 25 | Ohio | ~50K | 1.00× | |
| 26 | North Carolina | ~50K | 0.99× | |
| 27 | Wisconsin | ~20K | 0.97× | |
| 28 | Maine | ~5K | 0.96× | |
| 29 | Alaska | ~3K | 0.96× | |
| 30 | Georgia | ~50K | 0.95× | |
| 31 | New Hampshire | ~6K | 0.95× | |
| 32 | Minnesota | ~20K | 0.94× | |
| 33 | Oregon | ~20K | 0.94× | |
| 34 | Florida | ~100K | 0.93× | |
| 35 | California | ~200K | 0.92× | |
| 36 | Illinois | ~50K | 0.92× | |
| 37 | Delaware | ~4K | 0.92× | |
| 38 | Utah | ~10K | 0.91× | |
| 39 | Vermont | ~3K | 0.91× | |
| 40 | Virginia | ~30K | 0.89× | |
| 41 | Connecticut | ~10K | 0.89× | |
| 42 | Nevada | ~10K | 0.88× | |
| 43 | Hawaii | ~6K | 0.87× | |
| 44 | Rhode Island | ~4K | 0.87× | |
| 45 | Colorado | ~20K | 0.86× | |
| 46 | Washington | ~30K | 0.85× | |
| 47 | Maryland | ~20K | 0.83× | |
| 48 | New York | ~70K | 0.77× | |
| 49 | Massachusetts | ~20K | 0.75× | |
| 50 | Washington, District of Columbia | ~3K | 0.57× |
The strongest cross-interests of the Home Front audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Miyamoto Musashi | Politics & Society | 17.93× | ||
| 02 | american psycho | Movies & TV | 11.40× | ||
| 03 | Sharon Osbourne | Movies & TV | 7.76× | ||
| 04 | Miranda Cosgrove | Movies & TV | 7.76× | ||
| 05 | Cougar | Kids & Family | 7.76× | ||
| 06 | Barbour | Fashion & Accessoires | 7.76× | ||
| 07 | Channel 5 (UK) | Movies & TV | 7.76× | ||
| 08 | I, Robot (film) | Movies & TV | 7.28× | ||
| 09 | New York Post | News | 5.74× | ||
| 10 | Politico | Politics & Society | 5.54× | ||
| 11 | Hilary Duff | Movies & TV | 5.18× | ||
| 12 | Drudge Report | Sports | 5.07× | ||
| 13 | Web server | Technology & Electronics | 3.61× | ||
| 14 | Chuck Norris | Movies & TV | 2.83× | ||
| 15 | Radio | Technology & Electronics | 2.67× | ||
| 16 | Real property | Home & Garden | 2.24× | ||
| 17 | Microwave oven | Home & Garden | 2.24× | ||
| 18 | Online newspaper | News | 1.95× | ||
| 19 | Michael Jackson | Music & Radio | 1.86× | ||
| 20 | Genetics | Kids & Family | 1.80× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.30× | |
| Individualism | JOY | 1.95× | |
| Spirituality | BALANCE | 1.50× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.68× | |
| Design Affinity | PREMIUM | 0.72× | |
| Luxury Orientation | PREMIUM | 0.75× |
Home Front has an estimated audience of 1,430,728 people in United States, concentrated in California and Texas.
47.4% of Home Front fans are female, 52.6% are male, with an average age of 39.4 years.
Home Front fans show strongest brand affinity for New York Post (5.74×), Drudge Report (5.07×), and Sharon Osbourne (7.76×) over the country average.
Home Front fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Home Front itself, the audience over-indexes on Drudge Report (5.07×), Sharon Osbourne (7.76×), american psycho (11.4×), and Politico (5.54×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Home Front. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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