Rascasse Audience Intelligence

Channel 5 (UK) Audience in United States

A data profile of the people who buy, follow and care about Channel 5 (UK) in United States — modelled from more than twelve digital signal sources. Channel 5 (UK) has an estimated audience of 2,035,650 people in United States.

#138among TV Channel in United States#2169in Movies & TV

The average Channel 5 (UK) fan in United States is 39.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Massachusetts, Texas.

Top brand affinities include Larry Bird, cloud9, Lego Club Magazine, with strongest over-indexing on Larry Bird (58.81× the country average).

Demographically, the Channel 5 (UK) audience skews more female with an average age of 39.2, and over-indexes on personality traits such as Price Sensitivity, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Channel 5 (UK) fan in United States is more female, around 39.2 years old, with strong Price Sensitivity tendencies and a notable affinity for Larry Bird.

Category: Movies & TV · Type: TV Channel

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Channel 5 (UK) profile in United States.

Audience size
2M
in United States
Gender
63.8%♀
36.2% male
Age
39.2
average years
Country rank
#14033
TV Channel in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Channel 5 (UK)

63.8% are female, 36.2% are male, average age 39.2.

Fig. 02

Gender split

63.8%
Female
36.2%
Male
Demographic split for Channel 5 (UK) audience in United States
MetricValue
Female63.8%
Male36.2%
Average age39.2
Estimated audience size2,035,650
Fig. 03

Age distribution

Ø 39.2
average years
Age distribution of the Channel 5 (UK) audience in United States
Age bracketShare%
16-1920%
20-2920%
30-3919%
40-4919%
50+22%
Fig. 04

Worldwide distribution

19.5%

of the worldwide Channel 5 (UK) audience comes from United States.

Worldwide audience distribution share by country for Channel 5 (UK)
CountryShare
United Kingdom51.9%
United States19.5%
Australia3.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Channel 5 (UK) audience in United States is strongest.

Fig. 05

Top regions by affinity

Channel 5 (UK) fans by region: top regions in United States
#RegionReachAffinity×
01Massachusetts~300K6.91×
02Tennessee~100K2.68×
03Ohio~200K2.49×
04Rhode Island~20K2.32×
05Oklahoma~50K2.15×
06Vermont~7K1.86×
07Nevada~30K1.64×
08Missouri~50K1.60×
09New Hampshire~10K1.54×
10Minnesota~40K1.44×
11Arkansas~20K1.36×
12California~300K1.28×
13Kentucky~30K1.03×
14Texas~200K1.01×
15Washington, District of Columbia~6K0.98×
16Kansas~10K0.91×
17South Carolina~30K0.90×
18Georgia~50K0.86×
19Alabama~20K0.85×
20Illinois~60K0.84×
21Arizona~30K0.83×
22Maine~6K0.83×
23Florida~100K0.73×
24Wisconsin~20K0.73×
25Iowa~10K0.71×
26Mississippi~10K0.69×
27Alaska~3K0.66×
28New York~70K0.65×
29Utah~10K0.63×
30Oregon~10K0.62×
31West Virginia~6K0.61×
32Washington~20K0.60×
33North Dakota~3K0.60×
34Colorado~20K0.59×
35Connecticut~10K0.59×
36South Dakota~3K0.58×
37Montana~3K0.57×
38New Jersey~30K0.56×
39Maryland~20K0.56×
40New Mexico~6K0.56×
41Indiana~20K0.55×
42Delaware~3K0.54×
43Virginia~30K0.53×
44Louisiana~10K0.53×
45North Carolina~30K0.50×
46Hawaii~4K0.50×
47Idaho~5K0.49×
48Michigan~30K0.48×
49Nebraska~5K0.48×
50Pennsylvania~30K0.43×
Fig. 06

Affinity by region

Affinity by region — Channel 5 (UK), United States
0.43×1.00×6.91×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Channel 5 (UK) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Channel 5 (UK) audience
#·InterestCategoryAffinity×
01Lego Club MagazineKids & Family232.29×
02DmexcoTechnology & Electronics140.27×
03You Don't Mess with the ZohanMovies & TV136.36×
04LittlewoodsBusiness & Career125.30×
05Lego CastleKids & Family99.38×
06cloud9Sports97.04×
07TelcelTechnology & Electronics88.60×
08scream queensMovies & TV80.08×
09Lego SpaceKids & Family77.14×
10Take ThatMusic & Radio59.02×
11Larry BirdSports58.81×
12Katie PriceFashion & Accessoires49.38×
13Lego CityKids & Family42.60×
14Band of BrothersMovies & TV24.52×
15Charles BarkleySports20.00×
16Kyrie IrvingSports16.87×
17I Know What You Did Last SummerMovies & TV13.81×
18Charlie SheenMovies & TV13.48×
19GmailInternet & Social Media4.72×
20SupermanMovies & TV4.17×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Channel 5 (UK) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Channel 5 (UK) audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM1.84×
Social Media UsageJOY1.34×
Design AffinityPREMIUM1.30×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Channel 5 (UK) audience · Rather not
TraitClusterDeviationScore
Urban LifestyleOPEN0.86×
Career OrientationPOWER0.90×
Convenience OrientationPREMIUM0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Channel 5 (UK) have in United States?

Channel 5 (UK) has an estimated audience of 2,035,650 people in United States, concentrated in California and Massachusetts.

02

What is the gender split and age of Channel 5 (UK) fans?

63.8% of Channel 5 (UK) fans are female, 36.2% are male, with an average age of 39.2 years.

03

Which brands do Channel 5 (UK) fans like most?

Channel 5 (UK) fans show strongest brand affinity for Larry Bird (58.81×), cloud9 (97.04×), and Lego Club Magazine (232.29×) over the country average.

04

Where do Channel 5 (UK) fans live in United States?

Channel 5 (UK) fans in United States are most concentrated in California (reach ~300K), Massachusetts (reach ~300K), and Texas (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Channel 5 (UK) fans also like?

Beyond Channel 5 (UK) itself, the audience over-indexes on cloud9 (97.04×), Lego Club Magazine (232.29×), scream queens (80.08×), and Band of Brothers (24.52×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Channel 5 (UK) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Channel 5 (UK). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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