scream queens Audience in United States

scream queens logo

scream queens has an estimated audience of 840,094 people in United States. 70.9% are female, 29.1% are male, average age 31.9. Top regions: California, Texas, Florida. Top brand affinities: I Know What You Did Last Summer, Letterkenny (TV series), Drag Me to Hell, Hair tutorials, Band of Brothers.

The average scream queens fan in United States is 31.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include I Know What You Did Last Summer, Letterkenny (TV series), Drag Me to Hell, with strongest over-indexing on I Know What You Did Last Summer (113.59× the country average). Demographically, the scream queens audience skews more female with an average age of 31.9, and over-indexes on personality traits such as Extroversion, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of scream queens fans

Demographic split for scream queens audience in United States
MetricValue
Female70.9%
Male29.1%
Average age31.9
Estimated audience size840,094

Audience persona

The typical scream queens fan in United States is more female, around 31.9 years old, with strong Extroversion tendencies and a notable affinity for I Know What You Did Last Summer.

Top regions in United States

Top regions ranked by reach for scream queens in United States
RegionReachAffinity
California100,0311.08×
Texas84,1901.17×
Florida54,3730.96×
New York46,3970.99×
Illinois31,8091.14×
Pennsylvania28,1140.99×
Georgia27,6521.07×
Ohio26,4791.02×
North Carolina26,1141.03×
Michigan23,1451.05×
Virginia20,9681.02×
New Jersey19,4510.91×
Washington18,4001.09×
Arizona18,0501.05×
Tennessee18,0141.07×
Massachusetts16,7101.01×
Indiana16,4441.07×
Missouri14,6811.08×
Maryland13,9860.97×
Colorado13,0610.99×
Wisconsin12,3370.98×
South Carolina12,1550.96×
Louisiana12,0851.12×
Minnesota11,6450.97×
Alabama11,6330.99×
Kentucky11,4551.09×
Oklahoma11,1621.2×
Oregon10,8651.13×
Utah9,7641.3×
Connecticut7,8810.94×
Nevada7,5680.93×
Arkansas7,5511.09×
Kansas7,2861.1×
Mississippi7,2681.05×
Iowa6,8850.99×
Idaho4,5771.09×
Nebraska4,3351.03×
West Virginia4,0911.05×
New Mexico4,0710.97×
New Hampshire2,9570.89×
Hawaii2,8140.78×
Maine2,5050.83×
Rhode Island2,4250.91×
Washington, District of Columbia2,3530.93×
Montana2,1860.94×
Delaware2,0360.88×
Alaska1,6520.92×
South Dakota1,5790.81×
North Dakota1,3930.81×
Vermont1,2100.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for scream queens audience
BrandAffinityCategory
I Know What You Did Last Summer113.59×Movies & TV
Letterkenny (TV series)254.59×Movies & TV
Drag Me to Hell278.82×Movies & TV
Hair tutorials76.46×Beauty & Wellness
Band of Brothers44.63×Movies & TV
Battleship (game)150.75×Games
Charlie Munger74.81×Politics & Society
The Pacific25.99×Movies & TV
Ombre40×Beauty & Wellness
Petra University88.86×Business & Career
Brazilian Blowout69.54×Beauty & Wellness
Fogo de Chão20×Food & Beverages
Ira Glass85.14×Music & Radio
Get Out (film)18.65×Movies & TV
Wicked (musical)12.79×Music & Radio
Maltepe University286×Business & Career
PBS7.85×Movies & TV
The Glee Project137.44×Movies & TV
Outsourcing19.74×Business & Career
Strike Back (TV series)64.01×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by scream queens audience
TraitClusterScore
ExtroversionTHRILL1.38
SpiritualityBALANCE1.21
Sports ActivityPOWER1.16
Pet OwnershipJOY1.13
Convenience OrientationPREMIUM1.13
Urban LifestyleOPEN1.12

Worldwide distribution

Worldwide audience distribution share by country for scream queens
CountryShare
United States37.1%
Brazil13.0%
United Kingdom6.3%

See scream queens audiences in other countries

More TV series audiences in United States

Frequently asked questions

How many fans does scream queens have in United States?

scream queens has an estimated audience of 840,094 people in United States, concentrated in California and Texas.

What is the gender split and age of scream queens fans?

70.9% of scream queens fans are female, 29.1% are male, with an average age of 31.9 years.

Which brands do scream queens fans like most?

scream queens fans show strongest brand affinity for I Know What You Did Last Summer (113.59×), Letterkenny (TV series) (254.59×), and Drag Me to Hell (278.82×) over the country average.

Where do scream queens fans live in United States?

scream queens fans in United States are most concentrated in California (reach 100,031), Texas (reach 84,190), and Florida (reach 54,373). These three regions account for the largest share of the active audience.

What other brands do scream queens fans also like?

Beyond scream queens itself, the audience over-indexes on Letterkenny (TV series) (254.59×), Drag Me to Hell (278.82×), Hair tutorials (76.46×), and Band of Brothers (44.63×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for scream queens. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.