Crows Audience in United States
Crows has an estimated audience of 2,711,782 people in United States. 73.2% are female, 26.8% are male, average age 41.9. Top brand affinities: Keene, New Hampshire, Hypatia, Product design, Guy Fieri, Combat sport.
Top brand affinities include Keene, New Hampshire, Hypatia, Product design, with strongest over-indexing on Keene, New Hampshire (501.14× the country average). Demographically, the Crows audience skews more female with an average age of 41.9, and over-indexes on personality traits such as LGBTQ+ Identity, DIY Mentality.
Category: Music & Radio · Type: Person · Subtype: New wave
Demographics of Crows fans
| Metric | Value |
|---|---|
| Female | 73.2% |
| Male | 26.8% |
| Average age | 41.9 |
| Estimated audience size | 2,711,782 |
Audience persona
The typical Crows fan in United States is more female, around 41.9 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Keene, New Hampshire.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keene, New Hampshire | 501.14× | Travel & Leisure |
| Hypatia | 49.92× | Politics & Society |
| Product design | 4.09× | Business & Career |
| Guy Fieri | 5.06× | Movies & TV |
| Combat sport | 1.98× | Sports |
| headspace | 11.44× | Health |
| Goop | 6.53× | Internet & Social Media |
| Bank account | 2.46× | Business & Career |
| Governor of Michigan | 7.07× | Politics & Society |
| KiwiCo | 6.48× | Kids & Family |
| Google Home | 5.8× | Technology & Electronics |
| Wok | 5.87× | Food & Beverages |
| Grace Slick | 7.83× | Music & Radio |
| Cherish (group) | 9.48× | Music & Radio |
| Pro-Ject | 3.29× | Music & Radio |
| Fairy godmother | 5.83× | Literature |
| Grinch | 2.84× | Movies & TV |
| Cass County, Missouri | 6.67× | Travel & Leisure |
| Google Photos | 1.65× | Technology & Electronics |
| Yahoo Sports Fantasy | 4.67× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.66 |
| DIY Mentality | THRILL | 1.39 |
| Extroversion | THRILL | 1.35 |
| Early Adopter Mentality | POWER | 1.31 |
| Sustainability | BALANCE | 1.29 |
| Community Orientation | OPEN | 1.28 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 37.4% |
| India | 9.8% |
| United Kingdom | 8.7% |
See Crows audiences in other countries
More New wave audiences in United States
- HighSchool (7,375,320)
- Iceage (3,742,121)
- ADULT. (2,847,052)
- ACTORS (2,461,493)
- BODEGA (2,019,536)
How to read this data
Audience size is the estimated number of people in United States who actively search for Crows. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.