Rascasse Audience Intelligence

James Brown Audience in Germany

A data profile of the people who buy, follow and care about James Brown in Germany — modelled from more than twelve digital signal sources. James Brown has an estimated audience of 254,236 people in Germany.

The average James Brown fan in Germany is 42.2 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Marvin Gaye, Janis Joplin, D’Angelo, with strongest over-indexing on Marvin Gaye (108.38× the country average).

Demographically, the James Brown audience skews balanced with an average age of 42.2, and over-indexes on personality traits such as Community Orientation, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical James Brown fan in Germany is balanced, around 42.2 years old, with strong Community Orientation tendencies and a notable affinity for Marvin Gaye.

Category: Music & Radio · Type: Person · Subtype: Soul

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the James Brown profile in Germany.

Audience size
254K
in Germany
Gender
46.6%
53.4% male
Age
42.2
average years
Country rank
#19445
Person in Germany
Fig. 01

Search interest · 12-month trend

+13%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of James Brown fans

46.6% are female, 53.4% are male, average age 42.2.

Fig. 02

Gender split

46.6%
Female
53.4%
Male
Demographic split for James Brown audience in Germany
MetricValue
Female46.6%
Male53.4%
Average age42.2
Estimated audience size254,236
Fig. 03

Age distribution

Ø 42.2
average years
Age distribution of the James Brown audience in Germany
Age bracketShare%
16-1917%
20-2914%
30-3917%
40-4926%
50+27%
Fig. 04

Worldwide distribution

3.6%

of the worldwide James Brown audience comes from Germany.

Worldwide audience distribution share by country for James Brown
CountryShare
United States36.7%
Brazil12.9%
United Kingdom7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the James Brown audience in Germany is strongest.

Fig. 05

Top regions by affinity

James Brown fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~10K1.24×
02Hamburg~7K1.23×
03Bremen~2K1.16×
04Hessen~20K1.10×
05Rheinland-Pfalz~10K1.09×
06Nordrhein-Westfalen~60K1.08×
07Saarland~3K1.08×
08Bayern~40K1.07×
09Baden-Württemberg~30K1.05×
10Schleswig-Holstein~9K1.01×
11Niedersachsen~20K1.00×
12Brandenburg~6K0.84×
13Sachsen~9K0.80×
14Thüringen~5K0.80×
15Mecklenburg-Vorpommern~4K0.77×
16Sachsen-Anhalt~5K0.75×
Fig. 06

Affinity by region

Affinity by region — James Brown, Germany
0.75×1.00×1.24×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the James Brown audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for James Brown audience
#·InterestCategoryAffinity×
01Soul TrainMovies & TV151.79×
02Marvin GayeMusic & Radio108.38×
03Gladys KnightMusic & Radio108.17×
04Otis ReddingMusic & Radio84.74×
05Al GreenMusic & Radio78.92×
06D’AngeloMusic & Radio67.68×
07Janis JoplinMusic & Radio60.21×
08Beth HartMusic & Radio56.11×
09Grace JonesMusic & Radio54.00×
10Earth, Wind & FireMusic & Radio43.95×
11Aretha FranklinMusic & Radio42.59×
12GreyhoundsMusic & Radio34.05×
13The TimeMusic & Radio33.92×
14Stevie WonderMusic & Radio29.14×
15George MichaelMusic & Radio20.88×
16KISSMusic & Radio14.23×
17Spiritual (music)Music & Radio13.04×
18Phil CollinsMusic & Radio10.48×
19Singer-songwriterMusic & Radio9.90×
20UkrainiansMusic & Radio4.71×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the James Brown audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by James Brown audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN2.13×
SpiritualityBALANCE2.12×
Pet OwnershipJOY1.74×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by James Brown audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.95×
Luxury OrientationPREMIUM0.98×
Risk AppetiteTHRILL1.06×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does James Brown have in Germany?

James Brown has an estimated audience of 254,236 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of James Brown fans?

46.6% of James Brown fans are female, 53.4% are male, with an average age of 42.2 years.

03

Which brands do James Brown fans like most?

James Brown fans show strongest brand affinity for Marvin Gaye (108.38×), Janis Joplin (60.21×), and D’Angelo (67.68×) over the country average.

04

Where do James Brown fans live in Germany?

James Brown fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do James Brown fans also like?

Beyond James Brown itself, the audience over-indexes on Janis Joplin (60.21×), D’Angelo (67.68×), Grace Jones (54×), and Soul Train (151.79×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for James Brown. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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