Mickie Krause Audience in Germany

Mickie Krause logo

Mickie Krause has an estimated audience of 739,226 people in Germany. 51.4% are female, 48.6% are male, average age 37.5. Top regions: Nordrhein-Westfalen, Niedersachsen, Bayern. Top brand affinities: DJ Ötzi, University of Augsburg, Google Flights, Andreas Bourani, University of Giessen.

The average Mickie Krause fan in Germany is 37.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Bayern. Top brand affinities include DJ Ötzi, University of Augsburg, Google Flights, with strongest over-indexing on DJ Ötzi (19.23× the country average). Demographically, the Mickie Krause audience skews balanced with an average age of 37.5, and over-indexes on personality traits such as Individualism, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Schlager

Demographics of Mickie Krause fans

Demographic split for Mickie Krause audience in Germany
MetricValue
Female51.4%
Male48.6%
Average age37.5
Estimated audience size739,226

Audience persona

The typical Mickie Krause fan in Germany is balanced, around 37.5 years old, with strong Individualism tendencies and a notable affinity for DJ Ötzi.

Top regions in Germany

Top regions ranked by reach for Mickie Krause in Germany
RegionReachAffinity
Nordrhein-Westfalen214,4081.33×
Niedersachsen99,0251.38×
Bayern90,1590.76×
Baden-Württemberg78,4270.78×
Hessen44,3000.79×
Sachsen42,6931.18×
Rheinland-Pfalz31,9630.86×
Brandenburg26,5641.16×
Schleswig-Holstein25,7470.97×
Sachsen-Anhalt25,5571.33×
Berlin23,5720.71×
Thüringen21,1061.12×
Mecklenburg-Vorpommern15,4901.1×
Hamburg14,0730.84×
Saarland8,5270.94×
Bremen4,7800.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mickie Krause audience
BrandAffinityCategory
DJ Ötzi19.23×Music & Radio
University of Augsburg25.96×Business & Career
Google FlightsTravel & Leisure
Andreas Bourani19.86×Music & Radio
University of Giessen25.19×Business & Career
University of Wuppertal25.7×Business & Career
Maite Kelly6.79×Music & Radio
Dove Cameron12.97×Movies & TV
Voxxclub25.92×Music & Radio
Arts and music1.59×Arts & Culture
Harry Potter1.74×Movies & TV
Bielefeld University25.06×Business & Career
Pep Boys12.61×Shopping
Peter Wackel24.11×Music & Radio
Postbank2.46×Business & Career
DuckDuckGo6.57×Internet & Social Media
ImmoScout241.95×Home & Garden
Florian Silbereisen2.87×Music & Radio
Helene Fischer2.25×Music & Radio
Darmstadt University of Applied Sciences25.39×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mickie Krause audience
TraitClusterScore
IndividualismJOY1.14
DIY MentalityTHRILL1.07
LGBTQ+ IdentityOPEN1.06
Price SensitivityPREMIUM1.03
PatriotismCONSERVATISM0.94
Luxury OrientationPREMIUM0.94

Worldwide distribution

Worldwide audience distribution share by country for Mickie Krause
CountryShare
Germany85.0%
Austria4.5%
Switzerland2.8%

See Mickie Krause audiences in other countries

More Schlager audiences in Germany

Frequently asked questions

How many fans does Mickie Krause have in Germany?

Mickie Krause has an estimated audience of 739,226 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.

What is the gender split and age of Mickie Krause fans?

51.4% of Mickie Krause fans are female, 48.6% are male, with an average age of 37.5 years.

Which brands do Mickie Krause fans like most?

Mickie Krause fans show strongest brand affinity for DJ Ötzi (19.23×), University of Augsburg (25.96×), and Google Flights (6×) over the country average.

Where do Mickie Krause fans live in Germany?

Mickie Krause fans in Germany are most concentrated in Nordrhein-Westfalen (reach 214,408), Niedersachsen (reach 99,025), and Bayern (reach 90,159). These three regions account for the largest share of the active audience.

What other brands do Mickie Krause fans also like?

Beyond Mickie Krause itself, the audience over-indexes on University of Augsburg (25.96×), Google Flights (6×), Andreas Bourani (19.86×), and University of Giessen (25.19×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Mickie Krause. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.