DJ Ötzi Audience in Germany

DJ Ötzi has an estimated audience of 1,437,280 people in Germany. 66.3% are female, 33.7% are male, average age 46.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Matthias Reim, Wolfgang Petry, Mickie Krause, University of Augsburg, Howard Carpendale.
The average DJ Ötzi fan in Germany is 46.3 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Matthias Reim, Wolfgang Petry, Mickie Krause, with strongest over-indexing on Matthias Reim (15.31× the country average). Demographically, the DJ Ötzi audience skews more female with an average age of 46.3, and over-indexes on personality traits such as Pet Ownership, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Schlager
Demographics of DJ Ötzi fans
| Metric | Value |
|---|---|
| Female | 66.3% |
| Male | 33.7% |
| Average age | 46.3 |
| Estimated audience size | 1,437,280 |
Audience persona
The typical DJ Ötzi fan in Germany is more female, around 46.3 years old, with strong Pet Ownership tendencies and a notable affinity for Matthias Reim.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 305,169 | 0.97× |
| Bayern | 282,512 | 1.22× |
| Baden-Württemberg | 204,730 | 1.04× |
| Niedersachsen | 141,598 | 1.01× |
| Hessen | 101,235 | 0.92× |
| Sachsen | 89,375 | 1.27× |
| Rheinland-Pfalz | 65,963 | 0.92× |
| Brandenburg | 50,314 | 1.13× |
| Schleswig-Holstein | 47,686 | 0.92× |
| Thüringen | 47,463 | 1.3× |
| Berlin | 46,628 | 0.73× |
| Sachsen-Anhalt | 45,758 | 1.23× |
| Mecklenburg-Vorpommern | 31,669 | 1.15× |
| Hamburg | 25,431 | 0.78× |
| Saarland | 14,332 | 0.81× |
| Bremen | 7,232 | 0.59× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Matthias Reim | 15.31× | Music & Radio |
| Wolfgang Petry | 10.02× | Music & Radio |
| Mickie Krause | 18.88× | Music & Radio |
| University of Augsburg | 22.32× | Business & Career |
| Howard Carpendale | 8.04× | Music & Radio |
| Maite Kelly | 8.74× | Music & Radio |
| Kerstin Ott | 8.06× | Music & Radio |
| Andreas Bourani | 17.65× | Music & Radio |
| Voxxclub | 29.77× | Music & Radio |
| Roland Kaiser | 3.98× | Music & Radio |
| Marie Reim | 8.66× | Music & Radio |
| Anna-Maria Zimmermann | 7.81× | Music & Radio |
| Thomas Anders | 6.22× | Music & Radio |
| University of Giessen | 23.14× | Business & Career |
| Amigos | 10.31× | Music & Radio |
| Katja Ebstein | 5.6× | Music & Radio |
| Giovanni Zarrella | 6.15× | Music & Radio |
| Dove Cameron | 12.12× | Movies & TV |
| Beatrice Egli | 4.22× | Music & Radio |
| Roberto Blanco | 7.07× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.32 |
| LGBTQ+ Identity | OPEN | 1.24 |
| Community Orientation | OPEN | 1.19 |
| Family Orientation | CONSERVATISM | 1.09 |
| Price Sensitivity | PREMIUM | 1.05 |
| Individualism | JOY | 1 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 64.0% |
| Austria | 22.9% |
| Switzerland | 2.9% |
See DJ Ötzi audiences in other countries
More Schlager audiences in Germany
- Helene Fischer (10,794,585)
- Roland Kaiser (7,492,433)
- Florian Silbereisen (6,708,420)
- Michelle (5,429,735)
- Beatrice Egli (4,516,285)
Frequently asked questions
How many fans does DJ Ötzi have in Germany?
DJ Ötzi has an estimated audience of 1,437,280 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of DJ Ötzi fans?
66.3% of DJ Ötzi fans are female, 33.7% are male, with an average age of 46.3 years.
Which brands do DJ Ötzi fans like most?
DJ Ötzi fans show strongest brand affinity for Matthias Reim (15.31×), Wolfgang Petry (10.02×), and Mickie Krause (18.88×) over the country average.
Where do DJ Ötzi fans live in Germany?
DJ Ötzi fans in Germany are most concentrated in Nordrhein-Westfalen (reach 305,169), Bayern (reach 282,512), and Baden-Württemberg (reach 204,730). These three regions account for the largest share of the active audience.
What other brands do DJ Ötzi fans also like?
Beyond DJ Ötzi itself, the audience over-indexes on Wolfgang Petry (10.02×), Mickie Krause (18.88×), University of Augsburg (22.32×), and Howard Carpendale (8.04×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for DJ Ötzi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.