Paranormal Audience in Germany

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Paranormal has an estimated audience of 572,960 people in Germany. 55.4% are female, 44.6% are male, average age 37.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Loincloth, Google Photos, Rossmann, Grimma, Mustard seed.

The average Paranormal fan in Germany is 37.3 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Loincloth, Google Photos, Rossmann, with strongest over-indexing on Loincloth (16.09× the country average). Demographically, the Paranormal audience skews more female with an average age of 37.3, and over-indexes on personality traits such as Patriotism, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Paranormal fans

Demographic split for Paranormal audience in Germany
MetricValue
Female55.4%
Male44.6%
Average age37.3
Estimated audience size572,960

Audience persona

The typical Paranormal fan in Germany is more female, around 37.3 years old, with strong Patriotism tendencies and a notable affinity for Loincloth.

Top regions in Germany

Top regions ranked by reach for Paranormal in Germany
RegionReachAffinity
Nordrhein-Westfalen135,2341.08×
Bayern89,3200.97×
Baden-Württemberg73,5270.94×
Niedersachsen59,4841.07×
Hessen47,6981.09×
Rheinland-Pfalz30,6991.07×
Sachsen30,4031.08×
Berlin25,1180.98×
Schleswig-Holstein20,7351.01×
Brandenburg16,6700.94×
Sachsen-Anhalt14,868
Thüringen14,606
Hamburg11,9500.92×
Mecklenburg-Vorpommern11,0911.01×
Saarland6,9000.98×
Bremen4,2650.87×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Paranormal audience
BrandAffinityCategory
Loincloth16.09×Fashion & Accessoires
Google Photos8.43×Technology & Electronics
Rossmann1.52×Shopping
Grimma14.62×Travel & Leisure
Mustard seed13.92×Food & Beverages
Zagreb4.8×Travel & Leisure
Esra Erol6.07×Movies & TV
Este, Veneto2.65×Travel & Leisure
The Hollies (Official)6.67×Music & Radio
Stradivarius1.56×Shopping
Homesteading5.97×Home & Garden
3D printing1.91×Technology & Electronics
Škoda Kodiaq1.74×Cars & Mobility
Grace Slick7.33×Music & Radio
Kloten10.21×Travel & Leisure
Oral, Kazakhstan4.85×Travel & Leisure
Hardik Pandya8.47×Sports
Google Home3.36×Technology & Electronics
Home Delivery1.58×Food & Beverages
Chromebook3.7×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Paranormal audience
TraitClusterScore
PatriotismCONSERVATISM3.48
MindfulnessBALANCE2.09
ExtroversionTHRILL1.54
SpiritualityBALANCE1.53
Pet OwnershipJOY1.53
TraditionCONSERVATISM1.49

Worldwide distribution

Worldwide audience distribution share by country for Paranormal
CountryShare
United States32.1%
Mexico10.1%
United Kingdom6.3%

See Paranormal audiences in other countries

More Politics & Society audiences in Germany

Frequently asked questions

How many fans does Paranormal have in Germany?

Paranormal has an estimated audience of 572,960 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Paranormal fans?

55.4% of Paranormal fans are female, 44.6% are male, with an average age of 37.3 years.

Which brands do Paranormal fans like most?

Paranormal fans show strongest brand affinity for Loincloth (16.09×), Google Photos (8.43×), and Rossmann (1.52×) over the country average.

Where do Paranormal fans live in Germany?

Paranormal fans in Germany are most concentrated in Nordrhein-Westfalen (reach 135,234), Bayern (reach 89,320), and Baden-Württemberg (reach 73,527). These three regions account for the largest share of the active audience.

What other brands do Paranormal fans also like?

Beyond Paranormal itself, the audience over-indexes on Google Photos (8.43×), Rossmann (1.52×), Grimma (14.62×), and Mustard seed (13.92×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Paranormal. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.