Paul Newman Audience in Germany
Paul Newman has an estimated audience of 480,009 people in Germany. 13.8% are female, 86.2% are male, average age 33.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Brigitte Bardot, Elizabeth Taylor, Robert Redford, James Dean, Sophia Loren.
The average Paul Newman fan in Germany is 33.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Brigitte Bardot, Elizabeth Taylor, Robert Redford, with strongest over-indexing on Brigitte Bardot (247.85× the country average). Demographically, the Paul Newman audience skews more male with an average age of 33.5, and over-indexes on personality traits such as Convenience Orientation, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of Paul Newman fans
| Metric | Value |
|---|---|
| Female | 13.8% |
| Male | 86.2% |
| Average age | 33.5 |
| Estimated audience size | 480,009 |
Audience persona
The typical Paul Newman fan in Germany is more male, around 33.5 years old, with strong Convenience Orientation tendencies and a notable affinity for Brigitte Bardot.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 110,247 | 1.05× |
| Bayern | 81,282 | 1.05× |
| Baden-Württemberg | 60,775 | 0.93× |
| Niedersachsen | 47,414 | 1.02× |
| Hessen | 37,677 | 1.03× |
| Berlin | 28,044 | 1.31× |
| Rheinland-Pfalz | 22,912 | 0.95× |
| Sachsen | 21,174 | 0.9× |
| Schleswig-Holstein | 18,890 | 1.1× |
| Brandenburg | 14,840 | 1× |
| Hamburg | 11,929 | 1.1× |
| Thüringen | 11,031 | 0.9× |
| Sachsen-Anhalt | 10,899 | 0.88× |
| Mecklenburg-Vorpommern | 8,564 | 0.93× |
| Saarland | 5,283 | 0.9× |
| Bremen | 3,948 | 0.96× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Brigitte Bardot | 247.85× | Movies & TV |
| Elizabeth Taylor | 300.93× | Movies & TV |
| Robert Redford | 132.34× | Movies & TV |
| James Dean | 195.01× | Movies & TV |
| Sophia Loren | 157.56× | Movies & TV |
| Grace Kelly | 135.42× | Movies & TV |
| Steve McQueen | 155.93× | Movies & TV |
| Felix Baumgartner | 38.69× | Sports |
| James Stewart | 158.67× | Movies & TV |
| Marlon Brando | 58× | Movies & TV |
| Gérald Genta | 455.64× | Fashion & Accessoires |
| Gene Kelly | 110.68× | Movies & TV |
| Audrey Hepburn | 34.78× | Movies & TV |
| Sean Connery | 79.53× | Movies & TV |
| Bullitt | 171.51× | Movies & TV |
| Floristry | 20× | Home & Garden |
| Essential oil | 20× | Home & Garden |
| Borussia Dortmund | 3.36× | Sports |
| Sunset | 20× | Travel & Leisure |
| Alfred Hitchcock | 25.49× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 2.55 |
| Patriotism | CONSERVATISM | 2.44 |
| Spirituality | BALANCE | 2.05 |
| Individualism | JOY | 2.04 |
| Community Orientation | OPEN | 1.84 |
| Need for Security | CONSERVATISM | 1.82 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 37.4% |
| Spain | 8.1% |
| Italy | 8.0% |
See Paul Newman audiences in other countries
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Frequently asked questions
How many fans does Paul Newman have in Germany?
Paul Newman has an estimated audience of 480,009 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Paul Newman fans?
13.8% of Paul Newman fans are female, 86.2% are male, with an average age of 33.5 years.
Which brands do Paul Newman fans like most?
Paul Newman fans show strongest brand affinity for Brigitte Bardot (247.85×), Elizabeth Taylor (300.93×), and Robert Redford (132.34×) over the country average.
Where do Paul Newman fans live in Germany?
Paul Newman fans in Germany are most concentrated in Nordrhein-Westfalen (reach 110,247), Bayern (reach 81,282), and Baden-Württemberg (reach 60,775). These three regions account for the largest share of the active audience.
What other brands do Paul Newman fans also like?
Beyond Paul Newman itself, the audience over-indexes on Elizabeth Taylor (300.93×), Robert Redford (132.34×), James Dean (195.01×), and Sophia Loren (157.56×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Paul Newman. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.