Pop punk Audience in Germany
Pop punk has an estimated audience of 1,590,022 people in Germany. 55.0% are female, 45.0% are male, average age 34.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Dog breed, Rossmann, Home Office, Staycation, Progressive rock.
The average Pop punk fan in Germany is 34.8 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Dog breed, Rossmann, Home Office, with strongest over-indexing on Dog breed (7.75× the country average). Demographically, the Pop punk audience skews balanced with an average age of 34.8, and over-indexes on personality traits such as Extroversion, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic · Subtype: Musical genre
Demographics of Pop punk fans
| Metric | Value |
|---|---|
| Female | 55.0% |
| Male | 45.0% |
| Average age | 34.8 |
| Estimated audience size | 1,590,022 |
Audience persona
The typical Pop punk fan in Germany is balanced, around 34.8 years old, with strong Extroversion tendencies and a notable affinity for Dog breed.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 377,373 | 1.08× |
| Bayern | 227,655 | 0.89× |
| Baden-Württemberg | 188,260 | 0.87× |
| Hessen | 148,780 | 1.23× |
| Niedersachsen | 138,570 | 0.9× |
| Berlin | 81,439 | 1.15× |
| Sachsen | 76,469 | 0.98× |
| Rheinland-Pfalz | 59,269 | 0.74× |
| Schleswig-Holstein | 49,011 | 0.86× |
| Thüringen | 39,592 | 0.98× |
| Hamburg | 38,010 | 1.06× |
| Brandenburg | 37,618 | 0.76× |
| Sachsen-Anhalt | 32,043 | 0.78× |
| Mecklenburg-Vorpommern | 26,303 | 0.87× |
| Saarland | 24,280 | 1.24× |
| Bremen | 21,994 | 1.62× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dog breed | 7.75× | Pets & Animals |
| Rossmann | 1.67× | Shopping |
| Home Office | 1.77× | Business & Career |
| Staycation | 4.54× | Home & Garden |
| Progressive rock | 1.62× | Music & Radio |
| Este, Veneto | 2.44× | Travel & Leisure |
| Personalised Gifts | 1.85× | Home & Garden |
| KLIX (AM) | 2.38× | Music & Radio |
| Celtic mythology | 4.77× | Arts & Culture |
| N'Golo Kanté | 4.48× | Sports |
| Goosebumps (film) | 7.22× | Movies & TV |
| Time (magazine) | 1.53× | News |
| Handmade Gifts | 1.51× | Kids & Family |
| Information sensitivity | 3.47× | Technology & Electronics |
| Oliver Kahn | 2.36× | Sports |
| Scratching post | 3.69× | Pets & Animals |
| myDealZ | 1.8× | Shopping |
| Google Analytics | 1.6× | Internet & Social Media |
| Jason Clarke (actor) | 2.81× | Movies & TV |
| Loincloth | 1.68× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.35 |
| DIY Mentality | THRILL | 1.26 |
| Sports Activity | POWER | 1.22 |
| Urban Lifestyle | OPEN | 1.2 |
| Sustainability | BALANCE | 1.18 |
| Travelling | THRILL | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 29.7% |
| Japan | 8.3% |
| United Kingdom | 5.6% |
See Pop punk audiences in other countries
More Musical genre audiences in Germany
- Rock music (18,166,878)
- Pop music (14,886,908)
- Hip hop music (12,843,274)
- Popular music (12,282,056)
- Rhythm and blues music (11,588,590)
Frequently asked questions
How many fans does Pop punk have in Germany?
Pop punk has an estimated audience of 1,590,022 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Pop punk fans?
55.0% of Pop punk fans are female, 45.0% are male, with an average age of 34.8 years.
Which brands do Pop punk fans like most?
Pop punk fans show strongest brand affinity for Dog breed (7.75×), Rossmann (1.67×), and Home Office (1.77×) over the country average.
Where do Pop punk fans live in Germany?
Pop punk fans in Germany are most concentrated in Nordrhein-Westfalen (reach 377,373), Bayern (reach 227,655), and Baden-Württemberg (reach 188,260). These three regions account for the largest share of the active audience.
What other brands do Pop punk fans also like?
Beyond Pop punk itself, the audience over-indexes on Rossmann (1.67×), Home Office (1.77×), Staycation (4.54×), and Progressive rock (1.62×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Pop punk. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.