Step Brothers (film) Audience in Germany
Step Brothers (film) has an estimated audience of 156,657 people in Germany. 54.9% are female, 45.1% are male, average age 29.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Knauf Insulation, Loincloth, Zagreb, Rossmann, South Asian cuisine.
The average Step Brothers (film) fan in Germany is 29.4 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Knauf Insulation, Loincloth, Zagreb, with strongest over-indexing on Knauf Insulation (177.08× the country average). Demographically, the Step Brothers (film) audience skews balanced with an average age of 29.4, and over-indexes on personality traits such as Early Adopter Mentality, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of Step Brothers (film) fans
| Metric | Value |
|---|---|
| Female | 54.9% |
| Male | 45.1% |
| Average age | 29.4 |
| Estimated audience size | 156,657 |
Audience persona
The typical Step Brothers (film) fan in Germany is balanced, around 29.4 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Knauf Insulation.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 82,498 | 1.18× |
| Bayern | 54,664 | 1.06× |
| Baden-Württemberg | 47,721 | 1.09× |
| Niedersachsen | 31,988 | 1.03× |
| Hessen | 28,647 | 1.17× |
| Berlin | 16,829 | 1.17× |
| Rheinland-Pfalz | 16,550 | 1.03× |
| Sachsen | 15,627 | 0.99× |
| Schleswig-Holstein | 10,295 | 0.89× |
| Brandenburg | 9,510 | 0.96× |
| Sachsen-Anhalt | 7,498 | 0.9× |
| Hamburg | 7,472 | 1.03× |
| Thüringen | 7,346 | 0.9× |
| Mecklenburg-Vorpommern | 5,133 | 0.84× |
| Saarland | 3,357 | 0.85× |
| Bremen | 2,643 | 0.96× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Knauf Insulation | 177.08× | Business & Career |
| Loincloth | 40.46× | Fashion & Accessoires |
| Zagreb | 18.22× | Travel & Leisure |
| Rossmann | 2.5× | Shopping |
| South Asian cuisine | 22.48× | Food & Beverages |
| Kay Hooper | 156.03× | Literature |
| Jalebi | 32.1× | Food & Beverages |
| Valhalla Rising (film) | 27.44× | Movies & TV |
| Hazarajat | 35.04× | Travel & Leisure |
| Dog breed | 1.94× | Pets & Animals |
| Pleural effusion | 5.55× | Health |
| Home Office | 1.7× | Business & Career |
| Progressive rock | 2.08× | Music & Radio |
| La rosa de Guadalupe | 20× | Movies & TV |
| Stradivarius | 1.97× | Shopping |
| Kodiak, Alaska | 17.92× | Travel & Leisure |
| Helensburgh | 33.55× | Travel & Leisure |
| Tiffany Haddish | 14.37× | Movies & TV |
| Škoda Kodiaq | 2.24× | Cars & Mobility |
| Magazine (band) | 5.12× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.64 |
| Social Media Usage | JOY | 1.36 |
| Sustainability | BALANCE | 1.29 |
| Extroversion | THRILL | 1.23 |
| Tradition | CONSERVATISM | 1.2 |
| Family Orientation | CONSERVATISM | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 60.5% |
| United Kingdom | 7.1% |
| Canada | 4.7% |
See Step Brothers (film) audiences in other countries
More Movies & TV audiences in Germany
- Harry Potter (28,862,674)
- Tagesschau (23,589,817)
- Euphoria (17,064,080)
- Batman (12,967,592)
- Sportschau (12,473,404)
Frequently asked questions
How many fans does Step Brothers (film) have in Germany?
Step Brothers (film) has an estimated audience of 156,657 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Step Brothers (film) fans?
54.9% of Step Brothers (film) fans are female, 45.1% are male, with an average age of 29.4 years.
Which brands do Step Brothers (film) fans like most?
Step Brothers (film) fans show strongest brand affinity for Knauf Insulation (177.08×), Loincloth (40.46×), and Zagreb (18.22×) over the country average.
Where do Step Brothers (film) fans live in Germany?
Step Brothers (film) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 82,498), Bayern (reach 54,664), and Baden-Württemberg (reach 47,721). These three regions account for the largest share of the active audience.
What other brands do Step Brothers (film) fans also like?
Beyond Step Brothers (film) itself, the audience over-indexes on Loincloth (40.46×), Zagreb (18.22×), Rossmann (2.5×), and South Asian cuisine (22.48×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Step Brothers (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.