Susan Link Audience in Germany
Susan Link has an estimated audience of 648,624 people in Germany. 55.7% are female, 44.3% are male, average age 42.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Home Office, Stradivarius, Israel, Time (magazine), Snow White (Fables).
The average Susan Link fan in Germany is 42.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Home Office, Stradivarius, Israel, with strongest over-indexing on Home Office (1.75× the country average). Demographically, the Susan Link audience skews more female with an average age of 42.9, and over-indexes on personality traits such as Patriotism, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: TV personality
Demographics of Susan Link fans
| Metric | Value |
|---|---|
| Female | 55.7% |
| Male | 44.3% |
| Average age | 42.9 |
| Estimated audience size | 648,624 |
Audience persona
The typical Susan Link fan in Germany is more female, around 42.9 years old, with strong Patriotism tendencies and a notable affinity for Home Office.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 225,327 | 1.59× |
| Bayern | 77,532 | 0.74× |
| Baden-Württemberg | 72,221 | 0.82× |
| Niedersachsen | 66,854 | 1.06× |
| Hessen | 40,469 | 0.82× |
| Rheinland-Pfalz | 37,471 | 1.15× |
| Sachsen | 30,368 | 0.95× |
| Schleswig-Holstein | 25,573 | 1.1× |
| Thüringen | 23,111 | 1.4× |
| Brandenburg | 20,689 | 1.03× |
| Berlin | 19,735 | 0.68× |
| Sachsen-Anhalt | 17,589 | 1.05× |
| Mecklenburg-Vorpommern | 14,433 | 1.17× |
| Hamburg | 10,654 | 0.73× |
| Saarland | 7,978 | 1× |
| Bremen | 3,990 | 0.72× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home Office | 1.75× | Business & Career |
| Stradivarius | 1.97× | Shopping |
| Israel | 2.13× | Travel & Leisure |
| Time (magazine) | 1.79× | News |
| Snow White (Fables) | 1.97× | Literature |
| Esra Erol | 4.44× | Movies & TV |
| Este, Veneto | 1.77× | Travel & Leisure |
| KLIX (AM) | 1.65× | Music & Radio |
| Volvo V60 | 3.03× | Cars & Mobility |
| Zagreb | 2.53× | Travel & Leisure |
| The Journey (1959 film) | 8.11× | Movies & TV |
| Corfu (regional unit) | 1.77× | Travel & Leisure |
| Keeper (password manager) | 2.36× | Technology & Electronics |
| Medieval fantasy | 5.89× | Literature |
| Emperor Entertainment Group | 1.91× | Business & Career |
| Competitive dance | 2.68× | Sports |
| Faberlic | 17.3× | Beauty & Wellness |
| Hobby Lobby | 3.09× | Home & Garden |
| Klis | 11.59× | Travel & Leisure |
| Oliver Kahn | 1.59× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.41 |
| Pet Ownership | JOY | 1.3 |
| Tradition | CONSERVATISM | 1.14 |
| Healthy Lifestyle | BALANCE | 1.04 |
| Community Orientation | OPEN | 1 |
| DIY Mentality | THRILL | 0.99 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 92.8% |
| Austria | 1.9% |
| Switzerland | 1.2% |
See Susan Link audiences in other countries
More TV personality audiences in Germany
- Thomas Gottschalk (7,419,238)
- Markus Lanz (7,072,854)
- Simone Thomalla (3,912,773)
- Esther Sedlaczek (3,354,593)
- Simone Ballack (3,287,869)
Frequently asked questions
How many fans does Susan Link have in Germany?
Susan Link has an estimated audience of 648,624 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Susan Link fans?
55.7% of Susan Link fans are female, 44.3% are male, with an average age of 42.9 years.
Which brands do Susan Link fans like most?
Susan Link fans show strongest brand affinity for Home Office (1.75×), Stradivarius (1.97×), and Israel (2.13×) over the country average.
Where do Susan Link fans live in Germany?
Susan Link fans in Germany are most concentrated in Nordrhein-Westfalen (reach 225,327), Bayern (reach 77,532), and Baden-Württemberg (reach 72,221). These three regions account for the largest share of the active audience.
What other brands do Susan Link fans also like?
Beyond Susan Link itself, the audience over-indexes on Stradivarius (1.97×), Israel (2.13×), Time (magazine) (1.79×), and Snow White (Fables) (1.97×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Susan Link. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.