A data profile of the people who buy, follow and care about Time (magazine) in Germany — modelled from more than twelve digital signal sources. Time (magazine) has an estimated audience of 75,008 people in Germany.
The average Time (magazine) fan in Germany is 42.3 years old, balanced, and lives primarily in Bayern.
The audience is concentrated in Bayern, Nordrhein-Westfalen, Hessen.
Top brand affinities include Scooby-Doo, Tagesschau, Volunteering, with strongest over-indexing on Scooby-Doo (5.62× the country average).
Demographically, the Time (magazine) audience skews balanced with an average age of 42.3, and over-indexes on personality traits such as Patriotism, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Time (magazine) fan in Germany is balanced, around 42.3 years old, with strong Patriotism tendencies and a notable affinity for Scooby-Doo.
The key figures that characterise the Time (magazine) profile in Germany.
53.5% are female, 46.5% are male, average age 42.3.
| Metric | Value |
|---|---|
| Female | 53.5% |
| Male | 46.5% |
| Average age | 42.3 |
| Estimated audience size | 75,008 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 18% | |
| 30-39 | 23% | |
| 40-49 | 26% | |
| 50+ | 23% |
of the worldwide Time (magazine) audience comes from Germany.
| Country | Share |
|---|---|
| United States | 34.0% |
| United Kingdom | 7.8% |
| Japan | 7.4% |
Where the Time (magazine) audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bremen | ~40K | 2.18× | |
| 02 | Hessen | ~300K | 1.96× | |
| 03 | Berlin | ~100K | 1.56× | |
| 04 | Bayern | ~400K | 1.13× | |
| 05 | Hamburg | ~50K | 1.03× | |
| 06 | Baden-Württemberg | ~300K | 1.02× | |
| 07 | Rheinland-Pfalz | ~90K | 0.87× | |
| 08 | Niedersachsen | ~200K | 0.85× | |
| 09 | Nordrhein-Westfalen | ~400K | 0.79× | |
| 10 | Sachsen | ~80K | 0.77× | |
| 11 | Schleswig-Holstein | ~60K | 0.75× | |
| 12 | Brandenburg | ~50K | 0.70× | |
| 13 | Saarland | ~20K | 0.69× | |
| 14 | Sachsen-Anhalt | ~30K | 0.63× | |
| 15 | Thüringen | ~30K | 0.63× | |
| 16 | Mecklenburg-Vorpommern | ~20K | 0.56× |
The strongest cross-interests of the Time (magazine) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Scooby-Doo | Movies & TV | 5.62× | ||
| 02 | Ryan Reynolds | Movies & TV | 5.62× | ||
| 03 | Paleontology | Health | 5.62× | ||
| 04 | Smallville | Movies & TV | 5.45× | ||
| 05 | Bruce Springsteen | Music & Radio | 5.13× | ||
| 06 | Scorpions (band) | Music & Radio | 4.88× | ||
| 07 | David Bowie | Music & Radio | 4.63× | ||
| 08 | Nena | Music & Radio | 4.48× | ||
| 09 | Thomann | Shopping | 3.60× | ||
| 10 | Volunteering | Politics & Society | 3.51× | ||
| 11 | Phil Collins | Music & Radio | 3.39× | ||
| 12 | Udo Lindenberg | Music & Radio | 3.04× | ||
| 13 | Tour de France | Sports | 2.80× | ||
| 14 | RTL Television | Movies & TV | 2.59× | ||
| 15 | Der Tagesspiegel | News | 2.37× | ||
| 16 | Tipico | Games | 2.32× | ||
| 17 | Tagesschau | Movies & TV | 2.05× | ||
| 18 | Kaufland | Shopping | 1.96× | ||
| 19 | Kitchen | Home & Garden | 1.89× | ||
| 20 | SV Werder Bremen | Sports | 1.78× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.54× | |
| Mindfulness | BALANCE | 1.51× | |
| Early Adopter Mentality | POWER | 1.49× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.88× | |
| Sports Activity | POWER | 0.90× | |
| Career Orientation | POWER | 0.92× |
Time (magazine) has an estimated audience of 75,008 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
53.5% of Time (magazine) fans are female, 46.5% are male, with an average age of 42.3 years.
Time (magazine) fans show strongest brand affinity for Scooby-Doo (5.62×), Tagesschau (2.05×), and Volunteering (3.51×) over the country average.
Time (magazine) fans in Germany are most concentrated in Bayern (reach ~400K), Nordrhein-Westfalen (reach ~400K), and Hessen (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Time (magazine) itself, the audience over-indexes on Tagesschau (2.05×), Volunteering (3.51×), Scorpions (band) (4.88×), and Kaufland (1.96×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Time (magazine). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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