Esther Sedlaczek Audience in Germany
Esther Sedlaczek has an estimated audience of 3,354,592 people in Germany. 25.5% are female, 74.5% are male, average age 39.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Sportschau, Borussia Dortmund, FC Bayern Munich, Transfermarkt, SV Werder Bremen.
The average Esther Sedlaczek fan in Germany is 39.2 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Sportschau, Borussia Dortmund, FC Bayern Munich, with strongest over-indexing on Sportschau (6.44× the country average). Demographically, the Esther Sedlaczek audience skews more male with an average age of 39.2, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: TV personality
Demographics of Esther Sedlaczek fans
| Metric | Value |
|---|---|
| Female | 25.5% |
| Male | 74.5% |
| Average age | 39.2 |
| Estimated audience size | 3,354,592 |
Audience persona
The typical Esther Sedlaczek fan in Germany is more male, around 39.2 years old, with strong Patriotism tendencies and a notable affinity for Sportschau.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 796,512 | 1.09× |
| Bayern | 552,981 | 1.03× |
| Baden-Württemberg | 467,923 | 1.02× |
| Niedersachsen | 370,964 | 1.14× |
| Hessen | 235,307 | 0.92× |
| Rheinland-Pfalz | 187,461 | 1.12× |
| Sachsen | 179,985 | 1.09× |
| Schleswig-Holstein | 123,699 | 1.03× |
| Berlin | 116,881 | 0.78× |
| Brandenburg | 112,101 | 1.08× |
| Sachsen-Anhalt | 94,141 | 1.08× |
| Thüringen | 92,531 | 1.08× |
| Mecklenburg-Vorpommern | 68,032 | 1.06× |
| Hamburg | 57,387 | 0.76× |
| Saarland | 42,494 | 1.03× |
| Bremen | 20,044 | 0.7× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Sportschau | 6.44× | Sports |
| Borussia Dortmund | 3.05× | Sports |
| FC Bayern Munich | 3.23× | Sports |
| Transfermarkt | 4.31× | Sports |
| SV Werder Bremen | 3.42× | Sports |
| 2. Bundesliga | 3.65× | Sports |
| UEFA Champions League | 2.85× | Sports |
| Bundesliga | 2.45× | Sports |
| FIFA World Cup | 2.68× | Sports |
| Eurosport | 7.86× | Sports |
| VfB Stuttgart | 3.11× | Sports |
| Germany national football team | 4.16× | Sports |
| Eintracht Frankfurt | 2.72× | Sports |
| Kicker | 4.35× | Sports |
| Tipico | 3.36× | Games |
| RTL Television | 3.25× | Movies & TV |
| 3. Liga | 3.98× | Sports |
| Felix Baumgartner | 4.46× | Sports |
| Premier League | 3.27× | Sports |
| Dynamo Dresden | 3.18× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.51 |
| Early Adopter Mentality | POWER | 1.18 |
| Spirituality | BALANCE | 1.11 |
| Indulgence | JOY | 1.1 |
| Sports Activity | POWER | 1.08 |
| Price Sensitivity | PREMIUM | 1.05 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 92.3% |
| Austria | 3.0% |
| Switzerland | 2.0% |
See Esther Sedlaczek audiences in other countries
More TV personality audiences in Germany
- Thomas Gottschalk (7,419,238)
- Markus Lanz (7,072,854)
- Günther Jauch (4,348,244)
- Simone Thomalla (4,040,012)
- Laura Wontorra (3,698,038)
Frequently asked questions
How many fans does Esther Sedlaczek have in Germany?
Esther Sedlaczek has an estimated audience of 3,354,592 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Esther Sedlaczek fans?
25.5% of Esther Sedlaczek fans are female, 74.5% are male, with an average age of 39.2 years.
Which brands do Esther Sedlaczek fans like most?
Esther Sedlaczek fans show strongest brand affinity for Sportschau (6.44×), Borussia Dortmund (3.05×), and FC Bayern Munich (3.23×) over the country average.
Where do Esther Sedlaczek fans live in Germany?
Esther Sedlaczek fans in Germany are most concentrated in Nordrhein-Westfalen (reach 796,512), Bayern (reach 552,981), and Baden-Württemberg (reach 467,923). These three regions account for the largest share of the active audience.
What other brands do Esther Sedlaczek fans also like?
Beyond Esther Sedlaczek itself, the audience over-indexes on Borussia Dortmund (3.05×), FC Bayern Munich (3.23×), Transfermarkt (4.31×), and SV Werder Bremen (3.42×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Esther Sedlaczek. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.