Tenor Audience in Germany

Tenor has an estimated audience of 271,395 people in Germany. 70.3% are female, 29.7% are male, average age 43.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Steampunk, HomeExchange.com, Israel, Goes, Clogging.
The average Tenor fan in Germany is 43.6 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Steampunk, HomeExchange.com, Israel, with strongest over-indexing on Steampunk (20× the country average). Demographically, the Tenor audience skews more female with an average age of 43.6, and over-indexes on personality traits such as Patriotism, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic
Demographics of Tenor fans
| Metric | Value |
|---|---|
| Female | 70.3% |
| Male | 29.7% |
| Average age | 43.6 |
| Estimated audience size | 271,395 |
Audience persona
The typical Tenor fan in Germany is more female, around 43.6 years old, with strong Patriotism tendencies and a notable affinity for Steampunk.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 69,991 | 1.18× |
| Bayern | 44,606 | 1.02× |
| Baden-Württemberg | 37,620 | 1.02× |
| Niedersachsen | 27,489 | 1.04× |
| Hessen | 25,675 | 1.24× |
| Berlin | 14,091 | 1.16× |
| Sachsen | 12,438 | 0.93× |
| Rheinland-Pfalz | 11,906 | 0.88× |
| Schleswig-Holstein | 9,848 | 1.01× |
| Brandenburg | 8,440 | 1× |
| Sachsen-Anhalt | 6,901 | 0.98× |
| Hamburg | 5,807 | 0.95× |
| Thüringen | 5,573 | 0.81× |
| Mecklenburg-Vorpommern | 4,144 | 0.8× |
| Saarland | 3,086 | 0.93× |
| Bremen | 2,446 | 1.05× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Steampunk | 20× | Fashion & Accessoires |
| HomeExchange.com | 20× | Travel & Leisure |
| Israel | 5.64× | Travel & Leisure |
| Goes | 1.94× | Travel & Leisure |
| Clogging | 20× | Music & Radio |
| Fallen Earth | 142.61× | Games |
| Esra Erol | 7.39× | Movies & TV |
| Time (magazine) | 2.65× | News |
| Christmas Gift | 2.12× | Kids & Family |
| Húsavík | 20× | Travel & Leisure |
| Corona (band) | 2.73× | Music & Radio |
| Stradivarius | 1.76× | Shopping |
| Jack White | 2.08× | Movies & TV |
| Neon Genesis Evangelion (manga) | 6.13× | Literature |
| Mechanic | 1.81× | Cars & Mobility |
| Henry: Portrait of a Serial Killer | 20× | Movies & TV |
| Heerhugowaard | 14.17× | Travel & Leisure |
| Hudson, New York | 4.35× | Travel & Leisure |
| Volvo V60 | 3.24× | Cars & Mobility |
| Ghisonaccia | 11.93× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.25 |
| Community Orientation | OPEN | 1.67 |
| Tradition | CONSERVATISM | 1.64 |
| Pet Ownership | JOY | 1.36 |
| LGBTQ+ Identity | OPEN | 1.29 |
| Indulgence | JOY | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| Indonesia | 18.7% |
| United States | 8.5% |
| Germany | 5.8% |
See Tenor audiences in other countries
More Music & Radio audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Tenor have in Germany?
Tenor has an estimated audience of 271,395 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Tenor fans?
70.3% of Tenor fans are female, 29.7% are male, with an average age of 43.6 years.
Which brands do Tenor fans like most?
Tenor fans show strongest brand affinity for Steampunk (20×), HomeExchange.com (20×), and Israel (5.64×) over the country average.
Where do Tenor fans live in Germany?
Tenor fans in Germany are most concentrated in Nordrhein-Westfalen (reach 69,991), Bayern (reach 44,606), and Baden-Württemberg (reach 37,620). These three regions account for the largest share of the active audience.
What other brands do Tenor fans also like?
Beyond Tenor itself, the audience over-indexes on HomeExchange.com (20×), Israel (5.64×), Goes (1.94×), and Clogging (20×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Tenor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.