The Hunger Games Audience in Germany
The Hunger Games has an estimated audience of 191,944 people in Germany. 55.6% are female, 44.4% are male, average age 33.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Loincloth, Gov.uk, Grimma, Dog breed, Combat sport.
The average The Hunger Games fan in Germany is 33.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Loincloth, Gov.uk, Grimma, with strongest over-indexing on Loincloth (18.43× the country average). Demographically, the The Hunger Games audience skews more female with an average age of 33.1, and over-indexes on personality traits such as Pet Ownership, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Action
Demographics of The Hunger Games fans
| Metric | Value |
|---|---|
| Female | 55.6% |
| Male | 44.4% |
| Average age | 33.1 |
| Estimated audience size | 191,944 |
Audience persona
The typical The Hunger Games fan in Germany is more female, around 33.1 years old, with strong Pet Ownership tendencies and a notable affinity for Loincloth.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 96,982 | 1.18× |
| Bayern | 57,665 | 0.96× |
| Baden-Württemberg | 47,754 | 0.94× |
| Niedersachsen | 39,027 | 1.07× |
| Hessen | 29,228 | 1.03× |
| Sachsen | 19,083 | 1.04× |
| Rheinland-Pfalz | 18,844 | 1.01× |
| Berlin | 16,610 | 0.99× |
| Schleswig-Holstein | 14,082 | 1.05× |
| Brandenburg | 12,543 | 1.08× |
| Sachsen-Anhalt | 9,799 | 1.01× |
| Thüringen | 9,705 | 1.02× |
| Hamburg | 7,577 | 0.9× |
| Mecklenburg-Vorpommern | 7,068 | 0.99× |
| Saarland | 3,908 | 0.85× |
| Bremen | 2,853 | 0.89× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Loincloth | 18.43× | Fashion & Accessoires |
| Gov.uk | 14.49× | Politics & Society |
| Grimma | 20× | Travel & Leisure |
| Dog breed | 2.23× | Pets & Animals |
| Combat sport | 2.52× | Sports |
| Goop | 14.01× | Internet & Social Media |
| Personalised Gifts | 3.01× | Home & Garden |
| Unique Gifts | 1.93× | Shopping |
| Home Office | 1.65× | Business & Career |
| WonderJeans | 16.43× | Fashion & Accessoires |
| Gran Torino | 5.81× | Movies & TV |
| Haberler | 1.52× | News |
| The Hollies (Official) | 7.3× | Music & Radio |
| Birthday Gifts | 1.8× | Kids & Family |
| Isola 2000 | 20× | Travel & Leisure |
| Shahab Hosseini | 15.66× | Movies & TV |
| Gloria | 4.27× | Music & Radio |
| Grace Slick | 8.03× | Music & Radio |
| DEFCON (video game) | 6.02× | Games |
| Corona (band) | 1.89× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.63 |
| Sustainability | BALANCE | 1.59 |
| LGBTQ+ Identity | OPEN | 1.55 |
| Extroversion | THRILL | 1.41 |
| Creativity | OPEN | 1.31 |
| Mindfulness | BALANCE | 1.3 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 24.8% |
| Spain | 4.4% |
| Mexico | 4.2% |
See The Hunger Games audiences in other countries
More Action audiences in Germany
- Harry Potter (28,862,674)
- Godzilla (6,364,894)
- Mission: Impossible (film series) (2,560,075)
- Oblivion (2013 film) (2,489,804)
- James Bond (2,073,433)
Frequently asked questions
How many fans does The Hunger Games have in Germany?
The Hunger Games has an estimated audience of 191,944 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of The Hunger Games fans?
55.6% of The Hunger Games fans are female, 44.4% are male, with an average age of 33.1 years.
Which brands do The Hunger Games fans like most?
The Hunger Games fans show strongest brand affinity for Loincloth (18.43×), Gov.uk (14.49×), and Grimma (20×) over the country average.
Where do The Hunger Games fans live in Germany?
The Hunger Games fans in Germany are most concentrated in Nordrhein-Westfalen (reach 96,982), Bayern (reach 57,665), and Baden-Württemberg (reach 47,754). These three regions account for the largest share of the active audience.
What other brands do The Hunger Games fans also like?
Beyond The Hunger Games itself, the audience over-indexes on Gov.uk (14.49×), Grimma (20×), Dog breed (2.23×), and Combat sport (2.52×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for The Hunger Games. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.