Thomapyrin Audience in Germany

Thomapyrin has an estimated audience of 558,177 people in Germany. 69.0% are female, 31.0% are male, average age 43.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Enzkreis, Loincloth, Scots Guards, Brunello Cucinelli, Home Delivery.
The average Thomapyrin fan in Germany is 43.7 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Enzkreis, Loincloth, Scots Guards, with strongest over-indexing on Enzkreis (45.66× the country average). Demographically, the Thomapyrin audience skews more female with an average age of 43.7, and over-indexes on personality traits such as Quality Awareness, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Health · Type: Brand
Demographics of Thomapyrin fans
| Metric | Value |
|---|---|
| Female | 69.0% |
| Male | 31.0% |
| Average age | 43.7 |
| Estimated audience size | 558,177 |
Audience persona
The typical Thomapyrin fan in Germany is more female, around 43.7 years old, with strong Quality Awareness tendencies and a notable affinity for Enzkreis.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 141,208 | 1.16× |
| Bayern | 104,763 | 1.17× |
| Baden-Württemberg | 88,358 | 1.16× |
| Niedersachsen | 61,271 | 1.13× |
| Hessen | 49,407 | 1.16× |
| Rheinland-Pfalz | 32,169 | 1.15× |
| Berlin | 24,382 | 0.98× |
| Sachsen | 21,121 | 0.77× |
| Schleswig-Holstein | 19,787 | 0.99× |
| Hamburg | 15,658 | 1.24× |
| Brandenburg | 13,844 | 0.8× |
| Sachsen-Anhalt | 11,503 | 0.8× |
| Thüringen | 11,037 | 0.78× |
| Mecklenburg-Vorpommern | 8,218 | 0.77× |
| Saarland | 6,922 | 1.01× |
| Bremen | 4,511 | 0.94× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Enzkreis | 45.66× | Travel & Leisure |
| Loincloth | 5.73× | Fashion & Accessoires |
| Scots Guards | 85.65× | Politics & Society |
| Brunello Cucinelli | 6.1× | Fashion & Accessoires |
| Home Delivery | 3.23× | Food & Beverages |
| Mothercare | 2.13× | Kids & Family |
| Samanyolu Haber | 4.56× | Movies & TV |
| Fairy godmother | 18.01× | Literature |
| Icon (magazine) | 2.09× | Arts & Culture |
| Picnic | 2.79× | Kids & Family |
| Eco Friendly Living | 2.42× | Home & Garden |
| South Asian cuisine | 4.26× | Food & Beverages |
| Chalkidiki | 2.4× | Travel & Leisure |
| Opposition (politics) | 3.27× | Politics & Society |
| Pro-Ject | 3.47× | Music & Radio |
| Indigenous Australian art | 2.98× | Arts & Culture |
| Circular Quay | 11.05× | Travel & Leisure |
| Socialist Federal Republic of Yugoslavia | 2.13× | Politics & Society |
| Solo climbing | 1.87× | Sports |
| Kingdom of Judah | 3.89× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 2.3 |
| Indulgence | JOY | 1.83 |
| Healthy Lifestyle | BALANCE | 1.59 |
| Pet Ownership | JOY | 1.58 |
| Sports Activity | POWER | 1.58 |
| Sustainability | BALANCE | 1.52 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 74.2% |
| Austria | 16.9% |
| Switzerland | 1.7% |
See Thomapyrin audiences in other countries
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Frequently asked questions
How many fans does Thomapyrin have in Germany?
Thomapyrin has an estimated audience of 558,177 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Thomapyrin fans?
69.0% of Thomapyrin fans are female, 31.0% are male, with an average age of 43.7 years.
Which brands do Thomapyrin fans like most?
Thomapyrin fans show strongest brand affinity for Enzkreis (45.66×), Loincloth (5.73×), and Scots Guards (85.65×) over the country average.
Where do Thomapyrin fans live in Germany?
Thomapyrin fans in Germany are most concentrated in Nordrhein-Westfalen (reach 141,208), Bayern (reach 104,763), and Baden-Württemberg (reach 88,358). These three regions account for the largest share of the active audience.
What other brands do Thomapyrin fans also like?
Beyond Thomapyrin itself, the audience over-indexes on Loincloth (5.73×), Scots Guards (85.65×), Brunello Cucinelli (6.1×), and Home Delivery (3.23×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Thomapyrin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.