Turkish literature Audience in Germany
Turkish literature has an estimated audience of 576,443 people in Germany. 63.0% are female, 37.0% are male, average age 40.7. Top regions: Baden-Württemberg, Nordrhein-Westfalen, Bayern. Top brand affinities: D&R, Esteghlal F.C., Trabzonspor, Fenerbahçe S.K., Beşiktaş J.K..
The average Turkish literature fan in Germany is 40.7 years old, more female, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Nordrhein-Westfalen, Bayern. Top brand affinities include D&R, Esteghlal F.C., Trabzonspor, with strongest over-indexing on D&R (105.24× the country average). Demographically, the Turkish literature audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Urban Lifestyle, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Literature · Type: Topic
Demographics of Turkish literature fans
| Metric | Value |
|---|---|
| Female | 63.0% |
| Male | 37.0% |
| Average age | 40.7 |
| Estimated audience size | 576,443 |
Audience persona
The typical Turkish literature fan in Germany is more female, around 40.7 years old, with strong Urban Lifestyle tendencies and a notable affinity for D&R.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Baden-Württemberg | 47,473 | 0.6× |
| Nordrhein-Westfalen | 46,702 | 0.37× |
| Bayern | 37,964 | 0.41× |
| Hessen | 34,930 | 0.8× |
| Berlin | 31,180 | 1.21× |
| Thüringen | 26,252 | 1.79× |
| Brandenburg | 25,215 | 1.41× |
| Niedersachsen | 25,051 | 0.45× |
| Rheinland-Pfalz | 23,484 | 0.81× |
| Sachsen | 22,381 | 0.79× |
| Bremen | 22,039 | 4.47× |
| Schleswig-Holstein | 21,825 | 1.05× |
| Hamburg | 14,376 | 1.1× |
| Sachsen-Anhalt | 8,498 | 0.57× |
| Mecklenburg-Vorpommern | 7,474 | 0.68× |
| Saarland | None× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| D&R | 105.24× | Technology & Electronics |
| Esteghlal F.C. | 92.09× | Sports |
| Trabzonspor | 28.31× | Sports |
| Fenerbahçe S.K. | 20.69× | Sports |
| Beşiktaş J.K. | 19.72× | Sports |
| FARSI1 | 56.08× | Movies & TV |
| Süper Lig | 20.83× | Sports |
| Kurdistan | 26.24× | Travel & Leisure |
| Edin Džeko | 28.04× | Sports |
| Egyptian pyramids | 59.57× | Travel & Leisure |
| TRT Haber | 24.58× | Movies & TV |
| Kate Winslet | 13.56× | Movies & TV |
| 24 (TV series) | 22.52× | Movies & TV |
| Malaysia national football team | 59.64× | Sports |
| Islamic banking | 22.66× | Business & Career |
| ICloud | 8.99× | Technology & Electronics |
| Mavi Jeans | 22.26× | Fashion & Accessoires |
| Habertürk TV | 60.14× | Movies & TV |
| Vincent D'Onofrio | 20× | Movies & TV |
| Bodrum | 8.13× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Urban Lifestyle | OPEN | 1.7 |
| Price Sensitivity | PREMIUM | 1.53 |
| Quality Awareness | PREMIUM | 1.39 |
| Design Affinity | PREMIUM | 1.39 |
| Indulgence | JOY | 1.28 |
| Sports Activity | POWER | 1.28 |
Worldwide distribution
| Country | Share |
|---|---|
| Turkey | 45.6% |
| Germany | 21.1% |
| United States | 3.3% |
See Turkish literature audiences in other countries
More Literature audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Turkish literature have in Germany?
Turkish literature has an estimated audience of 576,443 people in Germany, concentrated in Baden-Württemberg and Nordrhein-Westfalen.
What is the gender split and age of Turkish literature fans?
63.0% of Turkish literature fans are female, 37.0% are male, with an average age of 40.7 years.
Which brands do Turkish literature fans like most?
Turkish literature fans show strongest brand affinity for D&R (105.24×), Esteghlal F.C. (92.09×), and Trabzonspor (28.31×) over the country average.
Where do Turkish literature fans live in Germany?
Turkish literature fans in Germany are most concentrated in Baden-Württemberg (reach 47,473), Nordrhein-Westfalen (reach 46,702), and Bayern (reach 37,964). These three regions account for the largest share of the active audience.
What other brands do Turkish literature fans also like?
Beyond Turkish literature itself, the audience over-indexes on Esteghlal F.C. (92.09×), Trabzonspor (28.31×), Fenerbahçe S.K. (20.69×), and Beşiktaş J.K. (19.72×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Turkish literature. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.