Rascasse Audience Intelligence

Bodrum Audience in Germany

A data profile of the people who buy, follow and care about Bodrum in Germany — modelled from more than twelve digital signal sources. Bodrum has an estimated audience of 2,960,105 people in Germany.

#31among City in Germany#122among POI in Germany#174in Travel & Leisure

The average Bodrum fan in Germany is 39.7 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Galatasaray S.K., Antalya, Turkish Riviera, with strongest over-indexing on Galatasaray S.K. (9.47× the country average).

Demographically, the Bodrum audience skews more female with an average age of 39.7, and over-indexes on personality traits such as Luxury Orientation, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Bodrum fan in Germany is more female, around 39.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Galatasaray S.K..

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bodrum profile in Germany.

Audience size
3M
in Germany
Gender
56.7%♀
43.3% male
Age
39.7
average years
Country rank
#2155
POI in Germany
Fig. 01

Search interest · 12-month trend

-28%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bodrum fans

56.7% are female, 43.3% are male, average age 39.7.

Fig. 02

Gender split

56.7%
Female
43.3%
Male
Demographic split for Bodrum audience in Germany
MetricValue
Female56.7%
Male43.3%
Average age39.7
Estimated audience size2,960,105
Fig. 03

Age distribution

Ø 39.7
average years
Age distribution of the Bodrum audience in Germany
Age bracketShare%
16-1917%
20-2920%
30-3922%
40-4924%
50+18%
Fig. 04

Worldwide distribution

7.2%

of the worldwide Bodrum audience comes from Germany.

Worldwide audience distribution share by country for Bodrum
CountryShare
Turkey11.6%
Germany7.2%
Japan5.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bodrum audience in Germany is strongest.

Fig. 05

Top regions by affinity

Bodrum fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~40K1.52×
02Nordrhein-Westfalen~900K1.45×
03Hessen~300K1.38×
04Hamburg~90K1.28×
05Berlin~200K1.24×
06Baden-Württemberg~500K1.17×
07Niedersachsen~300K1.11×
08Bayern~500K1.09×
09Rheinland-Pfalz~100K0.99×
10Saarland~30K0.87×
11Schleswig-Holstein~90K0.81×
12Thüringen~50K0.69×
13Sachsen-Anhalt~50K0.66×
14Sachsen~90K0.64×
15Brandenburg~60K0.64×
16Mecklenburg-Vorpommern~30K0.57×
Fig. 06

Affinity by region

Affinity by region — Bodrum, Germany
0.57×1.00×1.52×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bodrum audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bodrum audience
#·InterestCategoryAffinity×
01HajjahTravel & Leisure36.17×
02MarmarisTravel & Leisure30.60×
03KuşadasıTravel & Leisure30.44×
04Turkish RivieraTravel & Leisure29.96×
05EtsturTravel & Leisure29.75×
06Recep İvedikMovies & TV23.61×
07İzmirTravel & Leisure17.50×
08The HolidayMovies & TV16.02×
09AntalyaTravel & Leisure15.68×
10AlanyaTravel & Leisure13.35×
11HabertürkNews13.11×
12SözcüNews12.09×
13AnkaraTravel & Leisure11.87×
14CumhuriyetNews11.25×
15Fenerbahçe S.K.Sports10.39×
16Galatasaray S.K.Sports9.47×
17FanatikNews9.22×
18TrabzonsporSports8.92×
19IstanbulTravel & Leisure5.54×
20TurkeyTravel & Leisure5.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bodrum audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Bodrum audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM2.41×
Price SensitivityPREMIUM2.24×
IndividualismJOY2.18×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Bodrum audience · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM0.83×
SpiritualityBALANCE0.84×
Need for SecurityCONSERVATISM0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Bodrum have in Germany?

Bodrum has an estimated audience of 2,960,105 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Bodrum fans?

56.7% of Bodrum fans are female, 43.3% are male, with an average age of 39.7 years.

03

Which brands do Bodrum fans like most?

Bodrum fans show strongest brand affinity for Galatasaray S.K. (9.47×), Antalya (15.68×), and Turkish Riviera (29.96×) over the country average.

04

Where do Bodrum fans live in Germany?

Bodrum fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~900K), Bayern (reach ~500K), and Baden-Württemberg (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Bodrum fans also like?

Beyond Bodrum itself, the audience over-indexes on Antalya (15.68×), Turkish Riviera (29.96×), Marmaris (30.6×), and Etstur (29.75×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More City audiences in Germany

See Bodrum audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Bodrum. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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