Bodrum Audience in Germany
Bodrum has an estimated audience of 2,960,105 people in Germany. 56.7% are female, 43.3% are male, average age 39.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Galatasaray S.K., Antalya, Turkish Riviera, Marmaris, Etstur.
The average Bodrum fan in Germany is 39.7 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Galatasaray S.K., Antalya, Turkish Riviera, with strongest over-indexing on Galatasaray S.K. (9.47× the country average). Demographically, the Bodrum audience skews more female with an average age of 39.7, and over-indexes on personality traits such as Luxury Orientation, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Bodrum fans
| Metric | Value |
|---|---|
| Female | 56.7% |
| Male | 43.3% |
| Average age | 39.7 |
| Estimated audience size | 2,960,105 |
Audience persona
The typical Bodrum fan in Germany is more female, around 39.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Galatasaray S.K..
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 972,628 | 1.5× |
| Bayern | 534,553 | 1.12× |
| Baden-Württemberg | 493,669 | 1.22× |
| Hessen | 325,236 | 1.44× |
| Niedersachsen | 314,584 | 1.09× |
| Berlin | 178,790 | 1.35× |
| Rheinland-Pfalz | 151,227 | 1.02× |
| Hamburg | 87,009 | 1.3× |
| Sachsen | 86,810 | 0.6× |
| Schleswig-Holstein | 83,519 | 0.79× |
| Brandenburg | 54,863 | 0.6× |
| Thüringen | 47,952 | 0.64× |
| Sachsen-Anhalt | 45,581 | 0.59× |
| Bremen | 35,782 | 1.41× |
| Saarland | 30,006 | 0.83× |
| Mecklenburg-Vorpommern | 27,971 | 0.49× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Galatasaray S.K. | 9.47× | Sports |
| Antalya | 15.68× | Travel & Leisure |
| Turkish Riviera | 29.96× | Travel & Leisure |
| Marmaris | 30.6× | Travel & Leisure |
| Etstur | 29.75× | Travel & Leisure |
| İzmir | 17.5× | Travel & Leisure |
| Ankara | 11.87× | Travel & Leisure |
| Hajjah | 36.17× | Travel & Leisure |
| Fenerbahçe S.K. | 10.39× | Sports |
| Kuşadası | 30.44× | Travel & Leisure |
| The Holiday | 16.02× | Movies & TV |
| Turkey | 5.53× | Travel & Leisure |
| Recep İvedik | 23.61× | Movies & TV |
| Habertürk | 13.11× | News |
| Cumhuriyet | 11.25× | News |
| Alanya | 13.35× | Travel & Leisure |
| Trabzonspor | 8.92× | Sports |
| Istanbul | 5.54× | Travel & Leisure |
| Fanatik | 9.22× | News |
| Fenerbahçe Men's Basketball | 6.58× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.84 |
| Price Sensitivity | PREMIUM | 1.75 |
| Quality Awareness | PREMIUM | 1.61 |
| Travelling | THRILL | 1.59 |
| Sports Activity | POWER | 1.56 |
| DIY Mentality | THRILL | 1.47 |
Worldwide distribution
| Country | Share |
|---|---|
| Turkey | 11.7% |
| Germany | 7.2% |
| Japan | 5.7% |
See Bodrum audiences in other countries
More City audiences in Germany
- Munich (13,817,934)
- Cologne (11,127,236)
- Düsseldorf (9,799,850)
- Bar, Montenegro (9,526,743)
- Berlin (8,392,974)
Frequently asked questions
How many fans does Bodrum have in Germany?
Bodrum has an estimated audience of 2,960,105 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Bodrum fans?
56.7% of Bodrum fans are female, 43.3% are male, with an average age of 39.7 years.
Which brands do Bodrum fans like most?
Bodrum fans show strongest brand affinity for Galatasaray S.K. (9.47×), Antalya (15.68×), and Turkish Riviera (29.96×) over the country average.
Where do Bodrum fans live in Germany?
Bodrum fans in Germany are most concentrated in Nordrhein-Westfalen (reach 972,628), Bayern (reach 534,553), and Baden-Württemberg (reach 493,669). These three regions account for the largest share of the active audience.
What other brands do Bodrum fans also like?
Beyond Bodrum itself, the audience over-indexes on Antalya (15.68×), Turkish Riviera (29.96×), Marmaris (30.6×), and Etstur (29.75×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Bodrum. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.