Antalya Audience in Germany

Antalya has an estimated audience of 3,326,030 people in Germany. 56.6% are female, 43.4% are male, average age 40.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Bodrum, SunExpress, Trabzonspor, Pegasus Airlines, Fenerbahçe S.K..

The average Antalya fan in Germany is 40.3 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Bodrum, SunExpress, Trabzonspor, with strongest over-indexing on Bodrum (17.31× the country average). Demographically, the Antalya audience skews more female with an average age of 40.3, and over-indexes on personality traits such as Price Sensitivity, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of Antalya fans

Demographic split for Antalya audience in Germany
MetricValue
Female56.6%
Male43.4%
Average age40.3
Estimated audience size3,326,030

Audience persona

The typical Antalya fan in Germany is more female, around 40.3 years old, with strong Price Sensitivity tendencies and a notable affinity for Bodrum.

Top regions in Germany

Top regions ranked by reach for Antalya in Germany
RegionReachAffinity
Nordrhein-Westfalen843,4711.16×
Bayern564,4781.06×
Baden-Württemberg498,1921.1×
Niedersachsen362,8911.12×
Hessen310,8201.23×
Berlin184,3471.24×
Rheinland-Pfalz148,6860.89×
Sachsen145,0140.89×
Schleswig-Holstein106,1200.89×
Hamburg95,4771.27×
Brandenburg80,0240.78×
Thüringen71,0270.84×
Sachsen-Anhalt63,8920.74×
Mecklenburg-Vorpommern46,7610.74×
Saarland36,7380.9×
Bremen33,1931.17×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Antalya audience
BrandAffinityCategory
Bodrum17.31×Travel & Leisure
SunExpress7.37×Travel & Leisure
Trabzonspor7.97×Sports
Pegasus Airlines12.24×Travel & Leisure
Fenerbahçe S.K.6.4×Sports
Google News4.93×News
Beşiktaş J.K.5.99×Sports
Alanya8.41×Travel & Leisure
Süper Lig6.43×Sports
Western Union3.99×Business & Career
Fanatik5.74×News
Kosovo5.05×Travel & Leisure
Discounts and allowances3.13×Shopping
Netto Marken-Discount2.12×Shopping
Mavi Jeans11.95×Fashion & Accessoires
Turkish Airlines4.78×Travel & Leisure
TRT 16.92×Movies & TV
Real property3.62×Home & Garden
TRT Haber8.69×Movies & TV
Crochet3.03×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Antalya audience
TraitClusterScore
Price SensitivityPREMIUM1.45
TravellingTHRILL1.36
Sports ActivityPOWER1.32
IndulgenceJOY1.2
Design AffinityPREMIUM1.19
DIY MentalityTHRILL1.14

Worldwide distribution

Worldwide audience distribution share by country for Antalya
CountryShare
Turkey14.2%
Germany7.9%
Japan3.8%

See Antalya audiences in other countries

More City audiences in Germany

Frequently asked questions

How many fans does Antalya have in Germany?

Antalya has an estimated audience of 3,326,030 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Antalya fans?

56.6% of Antalya fans are female, 43.4% are male, with an average age of 40.3 years.

Which brands do Antalya fans like most?

Antalya fans show strongest brand affinity for Bodrum (17.31×), SunExpress (7.37×), and Trabzonspor (7.97×) over the country average.

Where do Antalya fans live in Germany?

Antalya fans in Germany are most concentrated in Nordrhein-Westfalen (reach 843,471), Bayern (reach 564,478), and Baden-Württemberg (reach 498,192). These three regions account for the largest share of the active audience.

What other brands do Antalya fans also like?

Beyond Antalya itself, the audience over-indexes on SunExpress (7.37×), Trabzonspor (7.97×), Pegasus Airlines (12.24×), and Fenerbahçe S.K. (6.4×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Antalya. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.